Whitney Smith

Whitney Smith Email and Phone Number

Professional Resume & Profile Writer- Direct Response Marketer - Real Estate Investor @
Whitney Smith's Location
West Chester, Pennsylvania, United States, United States
Whitney Smith's Contact Details

Whitney Smith work email

Whitney Smith personal email

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About Whitney Smith

Respected direct response marketing professional with extensive experience in all aspects of direct marketing including copywriting, Web site development, email marketing and product and brand development. I have owned my own consulting firm for more than thirty years with nationally known clients like QVC, Fenton Art Glass, National Collector's Mint, BioLogic Solutions, Project Management Institute and more. I have also written several how-to e-books including Build e-list Fast and Easy Through Co-Registration, How to Sell Your Product on QVC or HSN and Article Writing for Fun and Profit. More recently, I have published 3 e-books on Amazon: Retirement Financial Planning for Baby Boomers and How to Look Younger and Feel Better to Stay in the Game. Also available from Amazon in paperback.I have broadened my skills and the services I offer by earning an elite resume writing credential, ACRW - Academy Certified Resume Writer - a high-level certification that signifies mastery of best-in-class resume strategies. I have assisted a wide variety of job seekers from entry level to executive in finding a new career opportunity.Recently I earned certification from the Resume Writing Academy for profile writing.In addition, I am an experienced real estate investor - and a Realtor licensed in Pennsylvania.Specialties: Career services and resume preparation, consumer and B2B marketing, online advertising and publishing, email marketing, product and brand development, electronic retailing, licensing, public relations, catalog merchandising and marketing campaign development. www.whitneysmithcareerbuilder.com

Whitney Smith's Current Company Details
Whitney Smith & Associates

Whitney Smith & Associates

Professional Resume & Profile Writer- Direct Response Marketer - Real Estate Investor
Whitney Smith Work Experience Details
  • Whitney Smith & Associates
    President
    Whitney Smith & Associates May 1986 - Present
    West Chester, Pa
    Full service direct response marketing firm. President and OwnerSpecializes in career consulting and resume preparation, collectibles, health and beauty, gifts and accessories, home décor, jewelry, tabletop, consumer electronics and housewares. Recent projects include campaigns for anti-aging skincare products, real estate, electronic retailing and collectible coins.Wrote and published several how-to books including: Build Your e-list Fast and Easy Through Co-Registration, How to Sell Your Product on QVC or HSN and Article Writing for Fun and Profit. E-books and paperbacks available from Amazon: Retirement Financial Planning for Baby Boomers and How to Look Younger and Feel Better to Stay in the Game.
  • Qvc Network
    Electronic Retailing Merchandise Consultant
    Qvc Network Jan 1986 - Jul 2011
    West Chester, Pa
    I began consulting with QVC before they went on the air in 1986. Then I worked with QVC staff to develop the business plan for collectibles which eventually grew to a business generating $125 million a year. In 1988, I introduced Fenton Art Glass on QVC - and Fenton remained a valued resource for QVC until 2011.
  • Devon Park Studio
    President And Founding Member
    Devon Park Studio Sep 1997 - Apr 1999
    Limited Partnership formed to take advantage of a licensing agreement with Lenox Collections to create and market porcelain collector dolls under Lenox brand. Prepared a highly-detailed business plan and Confidential Private Placement Memorandum which was used to successfully generate $2 million in start-up venture capital.Directed and managed all creative activities: conceptualization and development of product offerings including commissioning artists, designers, sculptors and costumers.Planned and directed marketing and advertising development and coordinated art direction, copywriting, photography, printing, ad placement and mailing.Secured reliable Far East vendors and managed sourcing process and quality assurance from product prototype through first piece sample and production to shipment to end customers.
  • The Franklin Mint
    Senior Marketing Director
    The Franklin Mint Jan 1980 - Jan 1986
    Held a series of high-level positions including Concept Director, Senior Marketing Director and Senior Copywriter.Established and directed new division, Franklin Heirloom Dolls, which grew from zero to $50 million in sales in first year. Wrote business plan, established product development protocols, worked with vendors in Far East to meet pricing, quality and delivery objectives.Analyzed and reorganized $60 million Jewelry Division to identify most profitable price points and product forms. Increased profitability and expanded house list of jewelry buyers by instituting media advertising which changed jewelry into a new name generator rather than a house list only property.Transformed The Franklin Mint Christmas Catalog from prestigious but unprofitable business into a moneymaking book that made higher profit on fewer sales. Analyzed order history and eliminated unprofitable product categories and unresponsive list segments. Reorganized forecasting procedures to service customers with less inventory and high minimum buys, thus reducing inventory concerns.Negotiated licensing agreements with internationally acclaimed fashion designers including Givenchy, Oscar de la Renta, Gloria Vanderbilt and others. Also procured sponsorships from prestigious museums like the Louvre in Paris and El Prado in Madrid.

Whitney Smith Skills

Email Marketing Licensing Retail Copywriting Direct Marketing Career Development Resume Preparation Public Relations Marketing Strategy Photography Integrated Marketing Online Advertising Business Planning Brand Development Advertising Start Ups Marketing Strategy Product Development Direct Mail Digital Marketing Sales New Business Development E Commerce Online Marketing Social Media Marketing Publishing B2b B2b Marketing Sourcing Brand Management Social Networking Lead Generation Creative Direction Website Development Multi Channel Marketing Marketing Communications Entrepreneurship Web Marketing Digital Strategy Seo Sem Content Strategy Strategic Partnerships Customer Acquisition Digital Media Mobile Marketing Web Analytics Ppc

Whitney Smith Education Details

Frequently Asked Questions about Whitney Smith

What company does Whitney Smith work for?

Whitney Smith works for Whitney Smith & Associates

What is Whitney Smith's role at the current company?

Whitney Smith's current role is Professional Resume & Profile Writer- Direct Response Marketer - Real Estate Investor.

What is Whitney Smith's email address?

Whitney Smith's email address is wh****@****zon.net

What schools did Whitney Smith attend?

Whitney Smith attended Penn State University.

What skills is Whitney Smith known for?

Whitney Smith has skills like Email Marketing, Licensing, Retail, Copywriting, Direct Marketing, Career Development, Resume Preparation, Public Relations, Marketing Strategy, Photography, Integrated Marketing, Online Advertising.

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