Whitney Baker Email & Phone Number

Armonk, New York, Ny, Us

- Conduct comprehensive research to identify relevant industry events, conferences, trade shows, and other opportunities.- Analyze event profiles, attendee demographics, and market trends to evaluate potential ROI and strategic fit.- Evaluate event performance and provide data insights to assess ROI and identify future event investments.- Evaluate event opportunities based on criteria such as audience reach, alignment with brand values, potential partnerships, and competitive landscape.- Collaborate globally with cross-functional teams to align event strategies with broader marketing, sales, and business development goals.- Define key performance indicators (KPIs) and metrics to measure the success of event strategies.

Armonk, New York, Ny, Us

- Event strategist for top tier 3rd party industry & strategic partnerships events. - Influence selection of sponsorship investment for each year’s event budget based on historical data & key priorities. - Lead end to end event experience from contract negotiation, event narrative, client engagement, audience generation, onsite execution, sales enablement, post event follow-up & reporting. - Collaborate across organization to improve tools, processes, & reporting that become discipline standards.

Armonk, New York, Ny, Us

- Collaborate with Talent Strategy colleagues to build talent program strategies, particularly focused on, but not limited to, early professional engagement- Communicate with key stakeholders to identify early professional hiring needs for the IBM Marketing & Communications Team- Own recruiting relationships with key universities and partners and develop customized recruiting strategies to identify top talent that meet the needs of the business- Act as an IBM Ambassador and represent the team at various recruiting events across the country (virtually or F2F)- Train others to represent IBM on campus and create a network of campus volunteers- Own the local internship program including onboarding, event planning, coaching, and offboarding- Support communications planning to nurture talent from offer acceptance to onboarding- Host / Co-host new hire onboarding events, both F2F cohort based programs and on demand off cycle onboarding- Support the development of a best in class, on demand, virtual new hire onboarding program- Collaborate in the design and development of new hire learning experiences in a variety of formats

Armonk, New York, Ny, Us

- Drive engagement, encourage inclusion, & improve culture- Head of site marketing communications- Marketing liaison to Corporate Citizenship- Lead RTP Ambassador Program - oversee programs & events for education, community outreach, wellness / health, culture & social- Onboard new hires, make all marketers in RTP feel welcome, included, & heard- Oversee onsite logistics & resources

Armonk, New York, Ny, Us

- Drive results by focusing on the end to end marketing strategy for the IBM North America Analytics team. - Manage annual campaign budget to ensure tactics brought the greatest ROI. - Work directly with sales to deliver content and activities that resonated with clients and helped progress deals. - Use data to gain insights into which vendors and assets were highest performing.

Armonk, New York, Ny, Us

- Collaborate with marketing, sales, and key industry leaders on creating annual event strategy - Manage budget, strategy, planning & logistics for 3rd party & proprietary events - Provide input on marketing guidance that is delivered to the geography teams. - Track and report event results. - Work on planning and logistics for domestic and international events as well as support onsite when needed.

Raleigh, Nc, Us

Out of a list of over 30 candidates, selected as one of eight representatives to join the Elite Eight that represent IBM for Young Professionals Network at Greater Raleigh Chamber of Commerce. This group has monthly meetings with other members for networking, education, & local volunteer/social events.

East Sydney, Nsw, Au

• In charge of shipping, scheduling front desk, and preparing interoffice events• Created and collaborated with coworkers on creating new hire binders and training manuals• Trained with various positions within organization, used various software programs, and attended client conference calls• Positioned in Event Logistics Manager position on a four city roadshow for IBM which entailed venue research, creating a project plan, creating registration sites, and other planning logistics