Whitney Horton Email and Phone Number

Responsibilities: Clorox Litter Brands: Fresh Step, Scoop Away, Ever Clean; Walmart, Target, Amazon, Costco, Sam’s, Kroger, Chewy, Dollar General. Involved in establishing G2M strategies, identifying, developing, and launching innovation, partnering with acct managers to align on JBP’s, and future growth opportunities.• Manage Litter Leading Edge Retailer Sales Planning Team.• Manage Litter Connected Customer Planning – Partner with LER teams to identify opp & improve profitability.• Manage Shopper Marketing / Coupon / TFI Budget• Participate in eS&OP Process – Review performance and align on future forecasts as a cross functional team.• Launched Fresh Step Outstretch Litter• Executed 4 Price Increases• Executed portfolio optimization – Identified/cut long tail SKUs. Drove efficiency and improved profitability.• Managed team through multiple rounds of allocation.

Responsibilities: Clorox Toilet and Liquid Plumr (LP) Businesses $316M; Home Hardware Channel• Led Business Plan Development-Released BU Priorities / initiatives for Cleaning division to field teams.• Led Customer Planning Process for Cleaning Division-Aligned to goals & targets for all Leading Edge Retailers -via Customer level volume builds & account reviews with leadership.• National Sales and Marketing Meeting Lead–Led content development for business breakout sessions and partnered with agency to develop immersive experience for breakout room.• Executed Portfolio Optimization – Identified/cut long tail SK. Reduced # of SKUs by 50%. Drove efficiency, improved profitability, with limited impact to vol.• Managed Toilet and LP allocation by SKU and retailer. Worked with cross functional team to identify priority SKUs, streamline production, and maximize output.• Participated in eS&OP Process – Reviewed performance and aligned on future forecasts as a cross functional team.

Brand Lead: All Family Packaged and All Family Snacks: Drumstick, Nestle, Dreyer’s/Edy’s and other licensed properties (Warner Bros, Hostess, Hershey, and Disney). $1.1BN NPSProjects: Integrated Commercial Planning (18 month Plan - Product, Communication, and Channel Strategies), National forecasting (Next 3 months, FY, and next year), Product development (Ideation to launch), managed PFME budget, worked with agency to develop point of sale communication/search terms/website updates, and worked with creative services team and agency on packaging development.Cross Functional Interface: TAG (Project Management), Product developers, Finance, Demand Planning, Category Sales Development, Sales, Shopper Marketing, and Consumer Engagement Services.

Brand Lead for Nestle/Drum Ice Cream Snacks. Worked closely with demand planning, finance and marketing functions. Involved in national forecasting, identifying new growth opportunities, and integrated commercial planning Customer Focus Included: Walmart, Target, Kroger, Grocery West (Albertson's & Safeway), SuperValu, Midwest (HyVee, AWG, Midwest Region), South Central Region (Schnucks, SC Region), Military, Hispanic, and Pacific Region (Winco, Smart N Final, Stater Bros, Raley's, SaveMart), North Central (Meijer, Roundy's and regional businesses).CSD Leadership Roles:CSD ICP Lead 2016 & 2017: Involved in the development of our 3 year innovation pipeline, communication of annual key growth initiatives, category action plans, and national and customer volume builds. Requires close collaboration with Marketing/Brand/Demand Planning and Finance Teams.CSD Ice Cream Lead for National Sales Meeting 2017: Managed development of 6 hours of content (Category and Brand level for Ice Cream division). Content Lead for Director’s Meetings 2016: Managed the development of the Brainshark and President /CSD DVP video for the October 2016 NSD Director Meetings (Originally part of the National Sales Committee).CSD NDIC Pillar 2015: Lead team in the development of our Operational Master Plan (OMP), and managed the Monthly Operational Reviews (MOR).CSD Drumstick LEAN Representative 2015 - Project to improve profitability and identify growth opportunities across the entire business stream (reviewed channel, plant and distribution opportunities for Drumstick round top cones). 8ct package change resulted in $12.5MM NPS gains.

Account manager for Nestle Confections and Baking brands. Managed a trade and sales number for SuperValu Eastern Region and other Indirect Accounts. Built quarterly/trimester promotional plans, presented new items, monitored distribution, and supported customer needs.

Supported SV Corporate and Regional Account Managers & Director. Provided data and analysis for all NSD Categories: Frozen, Beverage (Ambient & Chilled), Baking, Confections & Refrigerated. Compiled presentations/built reports and attended customer meetings.

Called on Wal-Marts throughout southern WI and Northern Illinois. Checked distribution, cut in new items, set up in-store promotions and display programs.