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Whitney C. Email & Phone Number

Director of Community Engagement & Advocacy at Visit SLO CAL at Visit SLO CAL
Location: San Luis Obispo, California, United States 12 work roles 2 schools
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Role
Director of Community Engagement & Advocacy at Visit SLO CAL
Location
San Luis Obispo, California, United States
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Who is Whitney C.? Overview

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Whitney C. is listed as Director of Community Engagement & Advocacy at Visit SLO CAL at Visit SLO CAL, a with 11 employees, based in San Luis Obispo, California, United States. AeroLeads shows a matched LinkedIn profile for Whitney C..

Whitney C. previously worked as Director of Community Engagement and Advocacy at Visit Slo Cal and Program Director at Downtown Slo. Whitney C. holds Ba, Film & Media Studies from Uc Santa Barbara.

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Visit SLO CAL

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About Whitney C.

I lead initiatives that enhance the growth, sustainability, and quality of life for the destination I represent. My career path has centered around managing destination strategies, fostering economic development, and advocating for public policies that benefit tourism and the local community.I oversaw the renowned Thursday Night Farmers' Market for nearly six years and enjoyed collaborating with local businesses, vendors, and officials to strengthen community engagement. With a strong background in volunteer management from my work with the Sundance Institute and San Francisco Film Society, I’ve developed a deep understanding of how to build and lead impactful programs.Additionally, I’ve had the entrepreneurial experience of owning and managing a retail store, where I honed skills in retail management, marketing, and customer service. My passion for tourism, community engagement, and sustainable growth drives everything I do.

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Visit SLO CAL
Visit Slo Cal
Director of Community Engagement & Advocacy at Visit SLO CAL
san luis obispo, california, united states
Employees
11
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12 roles

Whitney C. work experience

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Director Of Community Engagement And Advocacy

Current

San Luis Obispo, California, United States

Reporting to the President & CEO, and serving as a member of the senior management team, the Director of Community Engagement & Advocacy is responsible for leading Visit SLO CAL’s initiatives ensuring San Luis Obispo County’s growth and sustainability, while improving quality of life, as it continues to evolve as a world-class, choice destination.The Director is the champion for Visit SLO CAL’s destination management initiatives. These initiatives include the following: management and coordination of the Destination Management Strategy (DMS) including collaborating with DMS consultant, government entities, community partners and residents, implementation of the finalized plan, and development and facilitation of marketing and advocacy efforts surrounding the plan. The Director supports economic growth, job creation and retention while utilizing and strengthening strategic partnerships with key government and industry relations partners. The Director focuses on influencing the development and delivery of public policy and planning initiatives that support economic development through tourism and enhance quality of life in San Luis Obispo County as outlined in the DMS.

Feb 2024 - Present

Program Director

San Luis Obispo County, California, United States

Served as part of the Downtown SLO Management team, overseeing Downtown SLO’s largest program, the Thursday Night Farmers’ Market, and assisting with overall programmatic development and strategy for the organization. I managed internal and external relationships for the Thursday Night Farmers’ Market and other programs as needed; conducted research and program evaluation; oversaw partnerships with external organizations including contract development and oversight; managed a budget, staff, human resources, and general operating systems for programs; and periodically reported to the Board of Directors. In partnership with the CEO and leadership team, I worked to establish mutually beneficial relationships with local businesses and organizations, Market vendors, and key district and local officials.

Apr 2020 - Feb 2024

Farmers' Market Manager

San Luis Obispo, California Area

Oversee the planning and execution of the weekly 5 block "World Famous" Farmers' Market in Downtown San Luis Obispo. Responsible for overseeing 240+ vendor applications and ensuring invoices are paid, permits are filed, and vendors are informed of all rules and regulations. Responsible for day to day operations of communications with vendors and general market inquiries. Supervise the Operations Assistant at the Market as well as 3-8 interns. Develop marketing plan for weekly radio spots and serve as point of contact for all city personnel and patrons attending the Market. Recruit and book entertainment for the market.

Mar 2018 - Apr 2020

Retail Store Owner & Manager

San Luis Obispo, California Area

Managed the day-to-day operations of our family business, including budgeting, order processing, social media, employee scheduling/training/supervising, and other tasks as needed. I managed and expanded the online store and third-party sales to ensure accurate inventory and timely delivery. I managed incoming invoices and generated reports for inventory and budgeting. I maintained our database and retail software, Retail Pro.

Sep 2014 - Aug 2017

Program Manager, Volunteer Department

Park City, Ut

This position oversees the Institute’s volunteer program, with a primary focus on organizing volunteers for the Sundance Film Festival. Position manages the recruiting, placement, and training of approximately 1800 volunteers annually.

May 2012 - Sep 2014

Program Manager, Volunteer Department

San Francisco Film Society

San Francisco Bay Area

Managed the volunteer program for roughly 400 volunteers. Scheduled, trained, and supervised the volunteers online and in person at various locations both before during and after the Festival. Answered emails, calls, and recruited donations for the program.

Mar 2012 - May 2012

Associate Manager, Volunteer Department

Park City, Utah

Responsible for recruiting, interviewing, placing, scheduling, training and managing volunteers (approx. 600+). Manage, train and evaluate two Festival Assistant Coordinators working for the department.Train and provide support to staff on the volunteer database. Organize and run volunteer sign-up nights. Update, outline, schedule and communicate with department heads who have volunteers on their volunteer trainings and expectations. Serve as contact for everyone within the Volunteer Department as well as any external departments within the organization. Oversee day to day operations of the volunteers during the Festival

Sep 2011 - Mar 2012

Outreach Event Coordinator

I travel for two months with the Vans Warped Tour, representing B4BC by setting up an educational booth about breast cancer awareness. I train volunteers at each stop of the tour and manage day to day operations of booth set-up and breakdown, merchandise, accounting, and promotion. I create video blogs and document the journey on the B4BC social network sites.

Jun 2009 - Aug 2011

Volunteer Associate

San Francisco Film Society

Assist in coordinating volunteer shifts for both pre-Festival and Festival duties, help in managing them during their shifts, compose email updates and keep the social networks relevant for the volunteers.

Mar 2011 - May 2011

Assistant Volunteer Coordinator, Theatres

Park City, Utah

I manage around 400 volunteers from hiring them for specific volunteer positions, coordinating their needs (i.e. if they need lodging), creating their shift schedules, and ensuring they are arriving for their jobs each day and completeing the tasks asked of them. I work within Filemaker, Outlook Express, Excel, and work on a daily basis while making phone calls to potential volunteers to conduct interviews and hire them.

Oct 2010 - Feb 2011

Festival Director'S Assistant

San Luis Obispo, California, United States

Plan the special events that occur during the festival and coordinate hotel bookings for the filmmakers and speakers. Recruit and assign volunteers to various jobs throughout the festival and oversee that they are doing their job and fulfilling the requirements expected of them. Perform various office duties at the festival headquarters which include email blasts, data entry, and phone calls

Oct 2009 - Mar 2010
Team & coworkers

Colleagues at Visit SLO CAL

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2 education records

Whitney C. education

Ba, Film & Media Studies

Activities and Societies: Snowboard Captain for the UCSB Alpine Ski & Race TeamI minored in Art History

FAQ

Frequently asked questions about Whitney C.

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What company does Whitney C. work for?

Whitney C. works for Visit SLO CAL.

What is Whitney C.'s role at Visit SLO CAL?

Whitney C. is listed as Director of Community Engagement & Advocacy at Visit SLO CAL at Visit SLO CAL.

Where is Whitney C. based?

Whitney C. is based in San Luis Obispo, California, United States while working with Visit SLO CAL.

What companies has Whitney C. worked for?

Whitney C. has worked for Visit Slo Cal, Downtown Slo, California Polytechnic State University-San Luis Obispo, Central Coast Surfboards, and Sundance Institute.

Who are Whitney C.'s colleagues at Visit SLO CAL?

Whitney C.'s colleagues at Visit SLO CAL include Emily Rudge, Mayla Lohnes, Matthew Halvorson, Brooke Weisbecker, and Aleigh Hogan.

How can I contact Whitney C.?

You can use AeroLeads to view verified contact signals for Whitney C. at Visit SLO CAL, including work email, phone, and LinkedIn data when available.

What schools did Whitney C. attend?

Whitney C. holds Ba, Film & Media Studies from Uc Santa Barbara.

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