In this role, Whitney collaborates closely with GitHub's Chief Technology Officer to develop communications programs that are rooted in GitHub's mission and clearly, consistently convey both company and functional priorities to diverse audiences.

More than 10 years of experience in communications programming and storytelling for technology brands like Microsoft, F5 and Stack Overflow, driving business stories that span enterprise software, cloud and security, and developer relations. In this role, Whitney served as an account director on the broadcast media team, focused on visual storytelling and campaign execution across tech, business and consumer audiences.

Strategic broadcast day-to-day lead for a range of WE accounts, notably Microsoft's commercial cloud and corporate businesses, and enterprise security clients including F5, RSA Security and Trend Micro. Partnered with clients to develop and drive broadcast strategy and story execution across marquee moments, key announcements, customer partnerships and opportunistic product and cloud storytelling. Proven track record in landing top-tier engagements with diverse broadcast media across business, consumer and technology.

Day-to-day lead for a range of accounts, primarily in the enterprise IT space. Partnered with clients to develop and drive strategic communications programs across executive comms, media relations and brand awareness. Generated content including press releases, bylines, social and proactive/reactive story ideas and pitches that resulted in top-tier technology and business press coverage. - Experience developing campaigns to align with product releases, financial news (public offering and earnings cycles), customer storytelling and brand awareness.- Cultivated positive, lasting relationships with media across print and online tech trades and business publications. - Participated in new business efforts within Seattle office, researching prospects, compiling RFP decks and pitching prospective clients.- Dotted line managed and mentored junior staffers and interns. Clients: Apptio, Kymeta, Microsoft, Stack Overflow

Identified editorial opportunities and established relationships with media influencers across business and consumer publications; developed communications plans and assisted in the development and distribution of press materials to a variety of media outlets; drafted press releases, media alerts, bylines, pitches and social content calendars. Coordinated proactive customer storytelling efforts and reactive inquiries across all accounts and served as day-to-day PR lead for a hospital in Round Rock, TX. - Coordinated press event logistics and onsite management for a range of client events and announcements; assisted in public launch of key client public policy initiatives.- Planned and coordinated press conferences, staffed onsite and in-studio press opportunities.- Implemented new strategies in reporting for clients and broadcast efforts across agency. - Developed bi-monthly editorial calendar and content for client's newsletter. - Managed and mentored junior staff and interns. Clients: Google (now Alphabet), Google Fiber, HomeAway, St. David’s HealthCare, Twin Liquors, The Trail Foundation, OrangeTheory Fitness