Under Armour Connected Fitness is the #1 digital platform in the Connected Fitness, Nutrition & Wellness space with 200+ million global uniques. We have a deep understanding of who our consumers are because they tell us everyday from what they are eating, to when and how they are working out, to the amount and quality of their sleep. We create data fueled experiences with our partners across Mobile, Tablet & Desktop, inclusive of Video, Social and Native.

• Managed location based digital advertising sales and business development for Weather (including weather.com, wunderground.com, mobile, and tablet) across the New England, Mid Atlantic, and New York territories• Utilized location and weather data to craft custom solutions for our advertisers - display, mobile, native, programmatic, cross platform sponsorships. Partnering with brands such as TJ Maxx & Marshalls, McDonalds, Safeway/Albertsons Grocery• Grew a major retailer from $100k in 2014 to $1.5m+ in 2015• Supervised account management and ad operations staff of 6 people, to ensure best in class customer service

• Manage the day-to-day relationships for two separate AE’s/territories to ensure successful campaigns from inception to completion in New York and Southeast territories• Clients include: AT&T, Verizon, P&G, Goldman Sachs, Google, National Car Rental, Panasonic, HBO • Supervised annual budget exceeding $7 million • Successfully presented sales materials at client meetings in order to gain new business and upsell existing client packages • Facilitated and oversaw all communication between 4 internal teams to aggregate all necessary deliverables throughout pre-sale and post-sale• Maintained detail-intensive sales documents of both pro-active and sustained client planning/presentations• Analyzed reporting to identify profit-generating trends and to forecast sales to optimize campaign performance

•Managed quarterly and annual sales budget to ensure the territory quota is met and exceeded•Persistently prospected to gain new clients and agencies•Crafted successful media plans for a variety of company sizes – from Fortune 500 corporations to small start-ups •Managed daily client communication with clients including up-selling, as well as managed communication between our sales team and Product Marketing, along with other internal teams creating one pipeline for effective communication flow and product delivery to client

• Entrusted to serve high-profile clients such as Sony, Yamaha, Toshiba and Acer•Successfully managed up to 30 campaigns at a time valued at $8.9 million annually; assisted in maintaining the revenue funnel by evaluating our returns and determining how to meet our quarterly and annual budget•Mentored new hires on internal ad servers, Salesforce, and protocol in the online advertising industry

•Conducted research and analyzed competition for Yahoo, Nielsen, Sony and LeapFrog•Managed Facebook contests and increased fan base, as well as managed Bing Travels Twitter handle•Compiled weekly/monthly budget and activity reports for Bing Travel and AFAR magazine, and drafted extensive coverage reports for multiple clients•Assisted in the execution of Bing Travel's Thanksgiving Luggage Stunt and the re-launch of KOBO, an eReader website•Conducted media outreach, and drafted press releases

•Analyzed and summarized documents submitted to the Financial Planning Association by industry professionals and academics for consideration towards one of three Financial Frontiers Awards•Interviewed financial advisors from UBS, Merrill Lynch and Oppenhiemer to identify and review value add programs best suited for current financial market conditions•Shadowed Janus Capital Group external wholesalers in San Francisco and Los Angeles

•Supported anchors for the morning news segments by organizing and distributing scripts •Assisted reporters in the field to help cover developing stories

• Created idea for and helped develop the resume building section of the website• Contacted potential clients for prospective leads• Interviewed probable candidates for employment opportunities