- Create and post original content daily as an LGBTQ+ lifestyle and travel creator with a following of 300k+- Amassed an entirely organic following of 200k in less than one year (100k in 4 months) and several viral videos (1-10 million views per video)- Collaborate with brands and organizations on international partnerships and campaigns

Serve as freelance/contract consultant providing 360-degree marketing strategy and implementation for clients, including the following services:- brand development & identity - content strategy & creation - social media management- multimedia storytelling - special events planning - pop-up & panel curation - merch design & sales- campaign strategy - media relations - photography

Manage and oversee social media marketing & promotion, branding, and community engagement (including partnerships, events, and pop-up curation). Achievements: - Increased following on established Instagram account within the first year by 323% and 484.31 %overall. - Increased reach of established Facebook page by 4,749% in less than one year, reaching just under one million (964.1k) people — compared to 20.3k the previous year.- Established and managed new partnerships with more than 50 local businesses, which supported fundraising efforts and a 50% revenue increase in 2022.- Garnered historic community engagement, 37% increase in participants (including securing a NYS senator), and unprecedented media coverage by major local news outlets for annual walk fundraiser by conceiving and implementing organization's first-ever mental health festival.- Conceived "This is what mental health awareness looks like" campaign, which included a banner on the highly-trafficked University Ave., a new line of merch and apparel that sold out within first month, and merch pop-ups at multiple businesses.- Developed and launched mental health open mic nights - an original idea to create a space for folks to share and connect on mental health through poetry, writing, music and unscripted parts of their story in an open mic format. Events were well-attended and led to write-ups by local media outlets. - Prioritized diversity, equity, and inclusion efforts within the agency’s programming by creating targeted events and support groups for marginalized and under-served communities, including BIPOC and LGBTQIA.- Conceived and executed an editorial project called #iRocMentalHealth, which highlights the mental health stories of a diverse array of local tastemakers, influencers, voices, and everyday people in an effort to excavate conversations surrounding mental health and illness from the clinical shadows and bring them front and center culturally.

After working in the entertainment industry for the first seven years of my career post-grad, I took an intentional pause to reevaluate my goals, passions, and purpose. During this time, I: - Traveled throughout parts of Europe- Took college courses in psychology to enhance my knowledge of the mental health field- Applied and was accepted into the University of Rochester's Warner's School graduate program for Mental Health Counseling- Contributed to TheMighty.com as a mental health writer - Worked as a nanny for two delightful baby twins from SpainI also weathered the beginning of the pandemic, and all of the fear, confusion, and existential questions that came with that time in history. In January 2021, I received an offer to work at the local chapter of the National Alliance on Mental Illness, which would allow me to use my existing undergraduate degree in Communications, and decided to postpone grad school to pursue that opportunity.

-Hosting and producing radio show from 10a-3p weekdays on Rochester's #1 hit music station, complete with local, national, and pop culture content. -Contributing to digital branding efforts, social media strategy, and content production for Instagram, Twitter, and Facebook.-Providing voiceover for commercial radio spots.

- Hosting, producing, and programming original content across live platforms, including Snapchat, Facebook Live, and Instagram Stories. - Devising extensive Snapchat content programming for Elle, Esquire, Harper's Bazaar, Marie Claire, Seventeen, Delish, and House Beautiful.- Coordinating and producing Snapchat stories, as well as developing Snapchat original series (Harper's Bazaar's "5 Days, 5 Looks," Marie Claire's "Trend Tester," Esquire's "Time For A Cocktail").- Implementing Snapchat strategy and streamlining best practices across Hearst Digital brands, including cross-promotion, web integration, geofilter creation, in-app troubleshooting, etc.- Coordinating and executing talent takeovers for Snapchat (Alessia Cara, Ashley Graham, Jessica Hart, Jackie Cruz, Iskra Lawrence, etc.) - Tracking all Snapchat metrics by manually recording views, retention, and engagement on a daily basis.- Dispersing biweekly reports detailing metrics, follower counts, wins, and takeaways. - Serving as key liaison between Hearst Digital and Snapchat, respectively. - Formerly Snapchat Producer

-Managing, editing, and reviewing all editorial, video, and design assets from conception to publication for the daily editions of iHeartRadio's Snapchat Discover channel -- a 24/7 operation. -Pitching, writing, and editing music and pop culture-related news stories, editorial features, photo galleries, and album reviews. -Working closely with, and providing design direction to, designers and animators to ensure that audiovisual assets (e.g. "top snaps") match copy and content of written editorials (e.g. "bottom snaps").-Advising videographer on best cuts/edits for original video content to ensure captivating, on-brand storytelling. -Project managing extensive (98 entities/week) editorial calendar and corresponding Trello boards (home base for all content/assets) for Snapchat Discover channel.

A women's empowerment, pop culture, and lifestyle destination. Founder of the #ImAGirlBoss series, featuring: - Asha Dahya: Host + Blogger, GirlTalkHQ- Katie Corrado: TV Anchor, FOXCT- Chelsea Briggs: Host + Executive Producer, HollywireTV- Ashley Fultz: Fashion Blogger + Style Expert, The Style Editrix- Sarah Moshman: Emmy Award-Winning Documentary Filmmaker- DJ Kalkutta: DJ + Music Producer- Zoya Biglary: Business Developer, LSTN- Grasie Mercedes: TV Host + Style Blogger, Style Me Grasie- Michelle Madonna: Founder, That Madonna Girl- Taye Hansberry: Fashion Blogger + Actress, Stuff She Likes- Lindsey Caldwell: E! News Reporter + Blogger, IfYouCanDreamItDoIt.com- Alyssa Castiglia: A&R, Island Records- Stuart Brazell: TV Host + Founder, DirtyandThirty- Melanie Starling: Producer, SiriusXM- Sazan Barzani: Lifestyle Blogger, Sazan- Laura Galvan: Style Blogger, So-Last-Year- Alex Wehrley: TV Host, E! News- Samantha Chin: Publicist, Myriad Restaurant Group- Cyndi Ramirez: Founder, Taste The Style + UseDAILE - Meredith Truax: Photographer, Universal Music Group - Bethany Heitman: Executive Editor, Seventeen Magazine

-Hosting and producing midday radio show on Top 40 radio station. -Researching, writing, editing, and producing scripts and fresh content, based on current events and hot topics. -Aiding with execution of both short-term and long-term contests, giveaways, and promotions on-air and online. -Representing the station at public appearances and events.-Serving as fill-in host for morning show and other daily shifts, as needed.-Monitoring breaking news and striving to stay ahead of entertainment and pop culture trends.-Attending music scheduling and record label meetings.-Assisting with planning, promotion, pre-production, and execution of operations for annual Summer Jam and Jingle Jam concerts.

-Hosting, producing, and managing video content operations for 98PXY (Top 40 station).-Conceiving, launching, producing, and hosting the "PXY Pop Minute" (formerly the "98PXY Weekly Wrap-Up") -- a weekly Top 40 music news webseries. -Producing compelling celebrity interview content based on extensive research and preparation. -Working cross-departmentally to strategize social media and promotion for video.-Conducting exclusive celebrity interviews with: Jason Derulo, Nick Jonas, Lil Jon, B.o.B, Jesse McCartney, Echosmith, Cobra Starship, Tinashe, R5, MKTO, Ingrid Michaelson, A Great Big World, SoMo, Justice Crew, AJR, Betty Who, Timeflies, Jacob Latimore, My Crazy Girlfriend, Todd Carey, and The Heydaze.

-Providing V/O for various company promotions, imaging, and iHeartRadio stations across the country. **CHR, country, and alt**

-Hosting and producing live stream interviews, recaps, after-shows, and special interest chats with entertainment industry professionals, experts, and celebrities.-Reaching out to actors, musicians, and field experts for interviews and live chats.-Coordinating schedules with talent, talent managers, and publicists.-Promoting Spreecasts via social media.

-Writing and reporting on society and culture -- including people, places, parties, fashion, and nightlife -- in New York and LA. -Daily use of WordPress, Twitter, Instagram, Facebook, and other social media sites. -Helping manage and update company Twitter and Instagram.-Extensive, and varied, event coverage, including: + Republic Records Grammy Awards After Party 2014 + Golden Globes HBO Luxury Lounge 2014 + Golden Globes Colgate Optic White Beauty Bar 2014 + StyleLab's Jewelry Suite for Golden Globes 2014 + 102.7 KIIS FM's Jingle Ball 2013 + Hollywood Film Awards 2013 + LA Fashion Week 2013 + Environmental Media Awards 2013 + Hero Dog Awards 2013 + Star Magazine's "Scene Stealers" Party 2013 + Latina Magazine "Hollywood Hot List" Party 2013 + Wango Tango 2013 + New York Fashion Week Winter 2012 + Tribeca Film Festival 2012

-Serving as host of Emmy Award-winning reality show.-Working with producers to conceive and write host script(s) for reality show.-Assisting with various tasks as needed on-set and on the road.-Working in high-stakes environment.-Traveling to multiple states for each episode shoot.

-NYWICI Student Scholarship 2008 Winner.-Writing and reporting for NYWICI's student newsletter, NYWICINext. -Representing NYWICI at networking events.

-Brainstorming with four fellow co-founders to create an original NYU-funded magazine from conception to prototype.-Writing and reporting on celebrities, urban culture, and New York people, places, and events. -Booking and photographing models for photo shoots. -Editing stories before they go to print.

- Advertising new apartment listings daily on company website. - Conducting extensive, individualized customer service with clients both over the phone and in person.- Showing apartments (ranging in rent price from $500 - $15,000 per month) to clients.- Negotiating leases with clients and landlords. - Aiding senior agents with lease signings and important paperwork.- Handling confidential documents and large sums of money.- Being "on call" 24/7 to show apartments.

-Performing on-street interviews, polls, and surveys.-Brainstorming, researching, and pitching ideas for future articles to editors and former Editor-in-Chief Kate White. -Transcribing interviews with celebrities, including Ashley Greene, Drake, and Chad Ochocinco.-Coordinating magazine-sponsored events, including Cosmopolitan’s Bachelor of the Year party and giveaway events.-Contacting experts, authors, doctors, and bachelors for research.-Conducting assistant duties, such as filing, copying, creating Excel documents, organizing beauty closet, and helping with photo shoots.