Timothy Whitney Email & Phone Number

Atlanta, GA, US

Atlanta Metropolitan Area

• Responsible for strategic initiatives, prioritization, and roadmap of video analytics initiatives across HBO, CNN, TBS, TNT, and dozens of other WBD brands
• Led ongoing efforts to migrate from vendor analytics to our in-house analytics solution
• Responsible for video observability tooling & schema alignment for the re-platforming of HBOMax (rebranded to MAX)

Greater Atlanta Area

• Oversaw the successful launch of the inaugural first-party custom data-collection SDK at WarnerMedia, enabling CCPA compliance and customized targeting
• Managed metadata schema alignment initiatives enabling cross-brand analytics at scale.
• Initiated the evolution of the system from one which mainly collected identity data into a video observability & analytics system, setting the stage to reduce multi-million dollar vendor dependencies and increase.

Greater Atlanta Area

• Managed a small team of Technical Product Managers responsible for the development priorities of all FilmStruck support systems, TCM TV apps, and TCM sites
• Oversaw relaunch & replatforming of TCM.com
• Coordinated strategy and roadmap for internal and external engineering teams, including a custom Content Management System and vendor integrations across video encoding, editorial, and content recommendation systems

Greater Atlanta Area

• Lead product manager for the successful, on-time launch of WarnerMedia’s first subscription film streaming app and service (FilmStruck)
• Managed data aggregation features, authoring complex SQL queries to supplement other more limited data analytics tooling
• Conceived & implemented an enhanced email data sharing plan among five partners and TCM, including a new email preference center that shifted more control to users

• Managed implementation of a new Digital Ad platform for set-top box, requiring process design and collaboration across a dozen internal and external teams
• Product-managed development of a new encoding system and workflows to support digital ads and promotions
• Product-managed development of a new API gateway for CMS integrations with Freewheel
• Managed Freewheel on-boarding processes for various platforms, portals and resellers including VOD and Live streams.
• Managed vendor relationships with all ad-serving vendors
• Implemented improved logging and reporting structures for business intelligence and troubleshooting

Greater Atlanta Area

• Architected and implemented the automated media delivery and fingerprinting workflow for Automatic Content Recognition (ACR) for Emerging Technologies, including an implementation for the Conan O’Brien show under tight.
• Product Managed technical vendor relationships, API specification, and ad-hoc systems administration for implementation of Smart-TV interactivity, synchronized with the linear broadcast, on multiple brands of end-user.
• Provided Product direction and vision for interactive content authoring tool development.
• Architected and directed product development on a monitoring dashboard that presents pre-requisites for interactive broadcast programming and reports status.

Atlanta, GA

Digital Asset Management, Video Content Management, video transcoding workflows, File-Based work-flows, Broadcast-application synching via digital fingerprints,.NET C#

Inventory Analysis and SQL reporting, Process design and description, Training and Systems Documentation