- Develop and execute regional/national event marketing strategies that align with company goals and objectives.- Led the team in a 200% growth in company event participation from 2022 to 2023. Work cross functionally with product marketing, demand generation, brand marketing, partner marketing, ABM, design and sales to plan, create and drive event marketing programs.- Manage event logistics including venue selection, vendor management, budgeting (ranging from $10k – $500k), and on-site event coordination.- Research, recommend, and manage corresponding field event related dinners and ancillary services to main show participation. - Explore, negotiate and secure event sponsorships for evolving company needs, goals and initiatives. - Experience managing events in both the both B2B and B2C space.- Track lead flow to ensure appropriate follow up is executed in a timely manner.- Employ KPIs and ROI analytics to better outline and target prospects. - Create and contract event activations in alignment to the overarching marketing goals and business priorities. I.e lead generation, brand awareness, and customer/partner engagement.- Work with strategic technology and agency partners to develop and implement intentional event marketing participation.- Investigate and propose new strategic initiatives and event opportunities; identifying creative openings to develop new and innovative experiences to showcase our company.- Experience working with Salesforce, Jira, Bizzabo, Canva, Splash and Google Suite.

- Led the 2020 virtual transition, restructuring company events and communication efforts resulting in over 450 virtual webinars, events, and culinary demos nationwide.- Managed company staffing, creatives and lead flow at national and trade shows and conference (virtual & in-person). Resulting in a 75% increase in lead generation for 2018 -2019. - Developed experiential event budgets ranging from $5 - $20K, including tracking expenses and forecasting revenue. - Communicated with internal and external stakeholders on regional plans, program updates, and results.Helped build the strong relationship between sales, marketing and the culinary educators.

• Process Authorization for Professional Services agreements• Schedule, organize and market guest presentations/visits to campus • Attend community committee meetings • Provide event coordination/support through the completion of all department forms • Manages front desk, answering phones and making/arranging appointments • Take meeting minutes/make copies of agenda/materials for meetings• Review travel reimbursement requests for data collectors and perform data entry tasks related to voucher payments

• Contracted position for early event preparation and execution • Managed the Awardee panel room, accommodating celebrity panelist and averaging 300 attendees • Supervised volunteers, security guards and catering personnel • Produced and created graphics for newsletters, social media and website posts • Contributed to Festival Blog, crafting engaging and personable content consistent with brand voice • Researched articles highlighting Festival panelists for weekly email newsletter• Monitored email campaigns, social media responses and website traffic

• Assisted the CEO with meeting preparation, market research, emailing, documentation and follow up requests• Managed over 20 clients with vastly different promotional objectives, events and budgets at a single time• Administered all office day-to-day activities including computer work, printing, telephone systems and filing• Excelled in customer service, allocating specific attention to each client, remembering and acknowledging specificdetails, celebrations, birthdays and anniversaries• Drafted and edited brand content for ad copy, radio spot and commercial scripts• Ran, produced and monitored client social media campaigns and day to day presence• Assisted in the re-vamping and creation of client websites; focusing on AdWords, mobile features and general upkeep• Highly skilled in written communication, composing and submitting all client press releases• Presented and pitched new advertising initiatives with professional confidence to client managers and CEO’s• Meticulously planned media packages for each client focusing on identified initiatives (Electronic, Print, Outdoor, Web)• Created PowerPoint’s and necessary reports for client pitches and agency meetings• Efficient in Microsoft Office, Gmail, Outlook, Photoshop and InDesign

• Implemented daily social media posts/tweets, establishing strong business to consumer relations - Surpassed the winery goal of 5,000 likes on Facebook while achieving an average post reach of 2,000 - Conducted sponsored Facebook campaigns for its Holiday website - Responded to all online inquires and “shout outs” in a timely manner • Managed an Event Participation Proposition project, uncovering key wine events for the increase of brand awareness • Updated winery website, contributing to the online Blog and general upkeep • Interpreted companies Key Performance Indicators for weekly goal attainment • Acted as Brand Ambassador for the winery during monthly in-house events, professionally representing the brand • Created, produced and printed promotional materials including radio spots, postcards and seasonal event flyers• Mastered the art of Excel, Word, InDesign, PowerPoint, Photoshop and Publisher

• Presented to large student populations and networking events on behalf of the college - Alumni events, Open Houses, Board of Trustee Dinners• Assisted in the coordination of Competitive Scholarship Day - Managed over 200 individual campus schedules, aligning each student with classes, professors and academic advisor meetings in accord to their academic interests• Diligently communicated with all levels of constituents including the Linfield College President and Board of Trustees • Built strong relationships with students and neighboring schools through continuous emails and personal communication • Administered the international visit of collegiate Middle Eastern Educators to campus • Managed all large group visits to campus; coordinating lunches, tours and requested meetings

• Traveled to Burgundy, France to study the growing relationship and progression of the Oregon Wine industry compared to that of the historic French region. • Met with prominent wine makers, marketing managers, business professionals and wine critics.• Toured historic wine facilities and vineyards.• In the process of creating a professional research presentation to portray the emerging similarities found among the regions and the industry.

- Participated, observed, and contributed to the More Music Morning Show (6am-10am) through content suggestions and input.- Witnessed daily routines, preparations, and marketing brainstorming for the show and station by attending the weekly company meeting. - Experienced station held events by shadowing the On-air, Marketing, and Promotional departments during meet-and-greets and Bing Lounge concert preparations.