• Working with small business and individuals to define their branding strategies, establish marketing and sales structure and direction, and maximize full potential of their business concept. • Clients include Salon SCK and Publicide Inc.• Expertise in promoting and developing celebrity and fashion driven hair salons, beauty and wellness brands and products, independent artists and creative individuals. KEY ACCOMPLISHMENTS:Providing insight and feedback to CEO's to improve current business practices. Implementing strategic marketing campaigns, including seasonal Gilt City promotions. Facilitating staff one-on-ones to improve productivity and set goals.

• Responsible for training and education for east coast market, $100+M in retail sales.• Developed training programs and in store follow up for 250+ employees.• Led full day, interactive seminars to increase knowledge and improve skills.• Coached sales field to improve service standards, team motivation and team spirit.• Liaised regularly with AC’s & AE’s to identify in-store development opportunities. KEY ACCOMPLISHMENTS:Planned & executed best in class Education Seminars for La Mer. Planned and executed successful event experiences for the La Mer luxury client. Provided ongoing in-store coaching to increase overall retail sales and client retention by educating La Mer Experts, Account Coordinators & Account Executives how to demonstrate in-depth product expertise, offer distinctive services and create exceptional, customized experiences for each client.

• Successfully directed the operations, sales, budgeting, HR and management of multiple salon locations in NYC and Florida. • Developed and implemented career growth programs and incentives for 60+ employees. • Reduced turnover and established long term sustainability for the company. • Led team to execute strategic marketing initiatives, promotions and events. • Increased productivity and profitability each year. • Incorporated new ideas and best practices with pre-existing culture to create a new brand culture, ensuring a positive and healthy work environment for all. • Created innovative service opportunities outside the Salon for stylists to showcase their talent, increase sales and develop new relationships.KEY ACCOMPLISHMENTS:Tripled revenue from 1 million to 3 million in a 3 year period. Opened second location in Ft Lauderdale, Florida, in partnership with W Hotel. Hired, trained, and coached new team. Worked intimately with W Hotel staff to ensure a mutually beneficial partnership. Collaborated with Travelzoo, Git City and Living Social to launch lucrative marketing campaigns in NYC and FLA. Executed successful events for NYFW, IBS New York, and Premiere Orlando.

• Managed highest volume US location for international multi-branded retailer. • Led team to exceed monthly and quarterly sales goals, revenues in excess of $2 million. • Planned and executed company's highest volume events. • Successfully implemented new selling programs and in-store marketing campaigns. • Led team of 10+ sales and support staff with enthusiasm and positivity.KEY ACCOMPLISHMENTS:Led team to think creatively and fearlessly when driving business. Partnered with vendors to train, sell and execute successful events.

• Achieved highest increase in sales and growth, doubled Northwest territory and promoted to Northeast. • Received high praise for effective training and event execution. • Collaborated with retail partners to plan and execute successful launches and campaigns. • Embodied brand values and lifestyle, spreading passion, cultivating relationships and securing long term loyalty.KEY ACCOMPLISHMENTS:Grew Northwest territory from 7 accounts to 35, from $200,000 to $1.5 million in 1 year. Promoted and moved to NYC.

• Assisted in management of the companies largest, flagship cosmetic department, consisting of 135+ employees, 45 brands, with revenues in excess of $21 million. • Directly responsible for managing the growth and development of 40 employees. • Point of contact for key high profile brands: including Chanel, Kiehl's, Bobbi Brown, Armani and Laura Mercier. • Strategized and implemented successful business plans and marketing initiatives to achieve volume and profitability goals. • Understood and embodied Nordstrom brand culture, translated it effectively to brand partners, ensuring positive symbiotic working relationships. • Collaborated and communicated daily with Corporate HR to recruit and develop the most successful employees. KEY ACCOMPLISHMENTS:Maintained strong relationships with proven track record for success throughout a 10+ year career. Consistently promoted. Had proven success as the Kiehl’s Brand Manager from 2001-2005. Hired, mentored and promoted successful individuals and teams.