Willy Hsu work email
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Full-time digital marketer, part-time M.Sc Biomimicry student. Despite the job title attached to my employment, I perpetually carry out cross-functional responsibilities. More than just bridging clients, partners and teams, I've made a career in driving projects and teams forward, from web platform builds to marketing campaigns to joint ventures.Joined the Tech scene to build a future different than the Blade Runner dystopia that most imagine. Pivoted to Advertising to refine complementary skills for becoming an agent of change.
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Head Of Account ManagementGroup EastUnited Kingdom -
Senior Account DirectorGroup East Nov 2023 - Present -
Associate Account DirectorGroup East Nov 2020 - Nov 2023Singapore -
Account & Project ManagementChimney May 2019 - Nov 2020Singapore• Conceptualize & design all direct client sales and marketing collateral, including newsletters and 6-month business development plans• Plan business development strategies and target verticals• Research, prospect & close sales leads; won 3 new direct client businesses within first 2 months of launching business development plan• Manage clients & internal teams throughout entire creative campaign & production projects from brief to delivery, including conducting QC on… Show more • Conceptualize & design all direct client sales and marketing collateral, including newsletters and 6-month business development plans• Plan business development strategies and target verticals• Research, prospect & close sales leads; won 3 new direct client businesses within first 2 months of launching business development plan• Manage clients & internal teams throughout entire creative campaign & production projects from brief to delivery, including conducting QC on deliverables• Put together creative briefs; source, evaluate and assemble creative talents most suitable for a campaign or production project Show less -
Overseas AllianceUcare.Ai Jan 2019 - May 2019Singapore• Met, communicated strategic value of proprietary online machine learning predictive analytics technology to & maintained fluid communication with C-level prospects (including vice presidents, CEO, CDO, etc.) of healthcare organisations (providers, payers, pharmaceuticals, government agencies), moving 98 prospects within 3 months into pipeline. • Researched, established partnerships & developed GTM strategies with SI, market entry partners, accelerator programmes while managing local &… Show more • Met, communicated strategic value of proprietary online machine learning predictive analytics technology to & maintained fluid communication with C-level prospects (including vice presidents, CEO, CDO, etc.) of healthcare organisations (providers, payers, pharmaceuticals, government agencies), moving 98 prospects within 3 months into pipeline. • Researched, established partnerships & developed GTM strategies with SI, market entry partners, accelerator programmes while managing local & overseas sales pipeline. • Identified business challenges & formulated problem statements for prospective orgs.• Delivered pitches at events attended by 60 C-level executives & investors on average, & led & conducted subsequent deal flow sessions averaging 3 per month. • Developed multiple creative voices across conference & sales decks, email templates, marketing emails & publicity interviews for varying portfolios of audiences.• Reviewed, negotiated terms of & executed legal documents (NDA, SOW, MSA).• Collaborated in cross-functional team to drive product ideation. Show less -
VolunteerSalamladc 2017 - 2018Beirut District, Lebanon• Inventoried, planned and distributed supplies in settlements or refugee camps.• Developed and hosted daily educational and recreational activities for refugee children. -
Project CoordinationToll Global Forwarding Jun 2016 - Jun 2017Taipei City, Taiwan• Led two projects from inception: 1. Web app development partnership with iXorp Co. Ltd., a supply chain management and financing enterprise platform; 2. Establishment of a Sales Agency with a shippers association focused on transpacific trade.• Liaised with all partner and client companies as main point of contact. • Developed web app test protocol disseminated and adopted across the organisation.• Trained an in-house user testing team.• Compiled and contributed UIUX feedback… Show more • Led two projects from inception: 1. Web app development partnership with iXorp Co. Ltd., a supply chain management and financing enterprise platform; 2. Establishment of a Sales Agency with a shippers association focused on transpacific trade.• Liaised with all partner and client companies as main point of contact. • Developed web app test protocol disseminated and adopted across the organisation.• Trained an in-house user testing team.• Compiled and contributed UIUX feedback to Head of Engineer at iXorp.• Maintained a positive trend in user input with a 208% increase in online entries on the iXorp app within 4 months.• Worked with Sales Agency lawyers to review and summarise legal documents in English and Chinese. • Developed and designed presentation materials for sales and end-user training.• Maintained weekly progress reports on business performance for sales and account management.• Responded to and solved customer end-user operational issues. Show less -
Qa & Tech SupportBuildingblok Aug 2013 - Nov 2015Greater New York City Area• Accomplished customer service objectives by articulating and aggregating end-user feedback directly from customers and conveyed information to the product development team. • Devised and managed the on-boarding and training of all new employees.• Designed protocol and provided training for QA manual testing.• Coordinated launch of 3 mobile app projects and 3 new features with development team.• Researched and implemented a web support portal to streamline the support workflow. -
FundraisingBerger Hirschberg Strategies Sep 2012 - Dec 2012Greater New York City AreaConducted research on potential clients and sponsors. Compiled briefs for fundraising proposals and meetings with clients. Assisted in managing events and with administrative duties. Communicated with participants and invitees of events over the phone.
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MarketingSuperdry Dec 2011 - May 2012716 Broadway, New York, Ny 10003Planned and assessed marketing strategies for University program. Advertised programs and campaigns via posts on social network websites, emails, and telephone calls. Inventoried goods for Sundance Festival. Edited photos and developed creative ideas for social network posts. -
Producer, Public Relations DirectorNyu Ace Jan 2010 - May 2012Greater New York City AreaAssembled leadership team for modeling, performance, finance, marketing and fashion committees. Created agenda and creative direction for $20,000 production and its various specialized departments. Controlled overall finances and allocated budget for each committee to maximize utility. Negotiated with performers and potential sponsors in contributions and honorariums. Led team members in stage design and production process and light functions during fashion show
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PrPlus Media Feb 2011 - Jun 2011Greater New York City AreaResearched products and manufacturers, and prepared a list of potential segment products. Read information forms filled out by product company and drafted segment outlines. Collected props, and designed and modeled the props table. Construct the press kit that is sent out to gather sponsors for each segment. -
InternNorthern Spy Oct 2010 - Feb 2011
Willy Hsu Skills
Willy Hsu Education Details
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Biomimicry -
Politics Major; French Studies Minor -
Nyu Florence Study Abroad 2010Liberal Studies
Frequently Asked Questions about Willy Hsu
What company does Willy Hsu work for?
Willy Hsu works for Group East
What is Willy Hsu's role at the current company?
Willy Hsu's current role is Head of Account Management.
What is Willy Hsu's email address?
Willy Hsu's email address is we****@****ail.com
What is Willy Hsu's direct phone number?
Willy Hsu's direct phone number is (800) 708*****
What schools did Willy Hsu attend?
Willy Hsu attended Arizona State University, New York University, Nyu Florence Study Abroad 2010, Hong Kong International School.
What are some of Willy Hsu's interests?
Willy Hsu has interest in Children, Civil Rights And Social Action, Politics, Environment, Education, Poverty Alleviation, Human Rights, Animal Welfare.
What skills is Willy Hsu known for?
Willy Hsu has skills like Public Relations, Research, Editing, Customer Service, Photoshop, Event Planning, Microsoft Office, Leadership, Social Media Marketing, Powerpoint, Fundraising, Event Management.
Who are Willy Hsu's colleagues?
Willy Hsu's colleagues are Xing Ni Ong, Aung Myint Thein, Edward Piquero.
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