Web Developer
CurrentWeb Developer:• Create programs using PHP• Write solutions for importing data into 3rd party CRMs using cURL, JSON, and XML• Maintain WordPress website, SEO, and custom lead generation plugin for all forms• Manage backend MySQL database • Use cPanel and FTP for backup and performance optimization with our server• Run report scripts via Linux• System administrator of company email and computer workstations Lead Email Marketing Specialist:• Develop content for e-marketing campaigns using HTML/CSS and PHP for online autofill of data• Increased deliverability by improving open rates to a staggering 35%+ • Conduct A/B testing to determine the best email subject lines in our field• Manage marketing efforts and handle all components – email scheduling, management and deployment • Collaborate with sales and marketing team to initiate and implement email campaign plans, determine content for online pages and managed distribution of email lists• Write descriptions for email campaigns to increase conversions and drive traffic to our website