Pascal Wicht Email & Phone Number

Lausanne, Vd, Ch

Switzerland

As a futurist and field researcher, I have joined my main customer as a free-electron and with loosely defined Swiss-knife management role anchored to the marketing department of the historical world leader in security inks and authentication solutions. At the heart of the complex and global B2G sector, my mission is to support the internal strategic design efforts forwards and assist R&D, Operations, Sustainability, HR and Sales in their global strategic thinking and innovative problem solving, with bespoke interventions design and delivery both internally and with governments.

Switzerland

The Creatives Futures module aims to offer strategic tools for foresight and trend analysis in order to better anticipate the transformations of our societies on a local and global scale. Targeting creatives who seek to develop or perfect their professional projects (graphic designers, industrial designers, interaction designers, product manager, design strategist or innovation manager), this program offers the opportunity to develop skills that enable the participants to adopt a strategic approach to co-creating the future with their clients.

Lausanne Metropolitan Area

I teach in the Sustainable and Ethical Business Model course, with a focus on imagination, strategic foresight and scenario planning.

Lausanne Area, Switzerland

I am the founder of Whispers & Giants, a design research studio exploring the world in search of signs of change, new ideas, and emerging solutions. Whispers & Giants specialises in navigating through “post-normal times”, an era overwhelmed by large-scale problems that refuse to disappear and multiply rapidly.

Lausanne, Vaud, Switzerland

I teach cross-generational leadership and sensemaking in the Leading in a Digital Age program.

Renens, Vaud, Switzerland

I teach ethnographic field research in a program exploring "Digital Divide and Inclusivity" in the lab's MAS in Design Research for Digital Innovation.

Lausanne, Vaud, Switzerland

I teach sensemaking and design research to marketing and communication students.

Carouge, Geneva, Switzerland

My work at enigma was a mix of design research and future thinking. I led the agency strategic foresight and design lab. My job was about keeping the different business units focused on a long enough time horizon based on qualitative insights to imagine and prepare for deep, systemic and social change. I ensured that the agency's future research informs our strategic and creative processes, both internally and for our clients.By shaping Enigma's future vision, I made uncertainty easier to approach and complexity easier to absorb thus improving the overall agility and resilience of the agency.I led the agency's field research and weak signal analysis projects. Within our lab program I taught/coached design thinking, future thinking and business model innovation.

Lausanne Area, Switzerland

My work provides the strategic foresight to help organizations prepare and adapt to fast changing times and growing complexity. By looking for weak signals and emerging trends, I help companies explore different scenarios about their futures in order to plan the appropriate responses to them and imagine preferable alternatives.The current shift from traditional hierarchical structures to more networked and self-organized dynamics of nodes has profound impacts on how organizations innovate. By studying this new symbiotic reality and by building bridges between domains such as history, sociology, technology, design and strategy, I assist businesses in developing more meaningful and agile experiences, services and brands.I also teach design thinking and management in complexity.

Geneva Area, Switzerland

· Analyzing markets for evolving trends in user experience, new social trends and technologies.· Provide insights on changing consumer needs and behaviors.· Shape the company’s state of the art strategies and leading edge vision.· Assess client needs, experience, expectations and design culture.· Lead the development of an interdisciplinary Brand Strategy System.· Enable the teams with a comprehensive common language and clearly defined process and milestones.· Support a unified internal vision for staffs and partners.· Conceptualize campaigns and experience across multiple touchpoints and audiences.· Leading the design process of cutting-edge medium to large-scale projects.· Supervise and inspire the creative team and provide quality control over concepts and projects.· Supervise and coach the agency's junior team members.· Assist the delivery of scalable and well-crafted user-centered, multi-platform strategies for a wide range of industries.

Lausanne Area, Switzerland

· Lead the business development and client acquisitions.· Manage direct client relations and presentations.· Manage budgets up to 500K CHF.· Plan scenarios to explore risks and opportunities.· Provide customers with quantitative and qualitative insights on the shift in consumer behavior induced by social and mobile technologies.· Inspire and inform key partners with innovative and multi-touch usability best-practices.· Assist organization in defining their user experience strategy.· Advice organizations in appointing their technology partners.· Lead the development and design of international and multilingual B2B solution (27 markets and 19 languages).· Interface and coordinate the development and design teams involved in the projects.· Design and art direction of mobile user interface.· Design of FAI compliant user interfaces for people with disabilities.· Develop functional and well-crafted brands and deploy their respective corporate identities across all channels.· Train and supervise the studio's junior team members.

Lausanne Area, Switzerland

· Manage direct client relations and presentations.· Collaborate with agencies, freelance designers, developers and printers.· Projecting budgets and schedules.· Design and execution of corporate identities.· Collaborate with technical teams to craft usable and intuitive user interfaces· Conceptualize wireframes and information architectures of websites.· Plan, storyboard and animate designs for award winning Flash websites and CD-roms.· Design and execution of corporate brochures and annual reports.· Design and execution of print and web advertising campaigns.

Lausanne Area, Switzerland

· Design and execution of a global rebrand of corporate identities.· Collaborate with technical teams to craft usable and intuitive user interfaces.· Design and execution of user interface layouts.· Design and execution of print and web advertising campaigns.· Publish and update the different online magazines and newspaper titles

Johannesburg Area, South Africa

· Assistance to the studio's lead designers.. Design and prototype of packaging solutions.. Design and execution of corporate identities.· Design and execution of corporate brochures and annual reports.· Design and execution of print and web advertising campaigns.