Widia Huang Email & Phone Number

Singapore

- Work closely with global partner brands and internal stakeholders to strategise & implement campaigns with localised narratives.- Conceptualise & roll out 360 marketing initiatives, aligned with tailored social media content to drive online engagement.- Leverage CRM analytics to strategise customer journey & optimise marketing efforts via multiple.

Singapore

• Serviced regional IT clients (Palo Alto Networks, Lenovo, AWS, NetApp) with their Digital Marketing events initiatives
• Assisted in organising curated corporate weekly webinar series (over 20 sessions in 5 months), live webinar presentations with real-time Q&A and lucky draw sessions, live fireside chats with Senior Management
• Post-event report analysis: Webinar attendance analysis, survey feedback analysis
• Regional swag bag/partner welcome pack fulfilments and distribution, including procurement of customised corporate gifts

Singapore

• i) Project ManagerSpearhead the revamp of Annual Report 2020 (content development & design) for stakeholders and Fellows, in line with the Academy's post-pandemic strategic focus. Start to end project management.
• Overall branding and publicity efforts for external and internal customers, including media interview requests, content development for collateral and website/online circulation.
• Event organisation such as the Academy’s Council Strategic Planning Retreat 2016.

Singapore

• Managed the Marketing and Administration Department Financial Year Budgets
• Planned and execute the SG50 commemorative book media launch and inaugural scientific conference with the Minister of State for Health as guest-of-honour. Liaised closely with events company and PR agency. The launch.
• Conceptualised and developed the inaugural issue of Annual Report. Spearhead development of marketing collaterals (e.g. brochures, presentation templates, online portal, conference gifts)
• Led the Administration team, with a reporting staff
• Served as the Board Secretariat to facilitate quarterly Board of Directors meeting, develop proposal papers and presentations for Board’s approval
• Forged partnerships with local and overseas institutional partners (such as A*STAR) and commercial clients (e.g. GlaxoSmithKline, Merck) for educational workshops/scientific symposiums

Singapore

• Led A&P and branding activities for clinic division
• Increased brand’s visibility and market share through participation in large-scale public forums & educational Talks for doctors and allied healthcare workers.
• Liaising with the media (i.e. editors, reporters & media owners) for advertorials, media interviews of the physicians for health-related articles as well as featuring the clinics’ services in television programs such.
• Responsible for content development/update of clinic division’s website.
• Regional exposure-Organised MOU signing ceremony for the company’s expansion into the Vietnam TCM market in 2010.
• Medical Tourism-Collaborated with Singapore Tourism Board to promote TCM services to medical tourists via targeted publicity efforts.

Singapore

• Led promotional sale activities, events management & logistics for on-site Mall promotions
• Liaised with the beauty/health editors for new product launches and complimentary features in magazines
• Serviced worldwide export clients on corporate branding collateral needs
• Arranged professional photo shoots for seasonal makeup looks
• Regional exposure – Planned and execute multiple overseas beauty exhibition participations such as COSMOPROF in Shanghai & Dubai (U.A.E)

Singapore

Singapore

Bachelor’S Degree, Mass Communication, With Distinction

Graduate Diploma, Marketing

Diploma With Merit, Mass Communication

Specialist Diploma, Digital Marketing & Analytics, Gpa: 3.85/4

Certificate, Adobe Illustrator Cc Essentials