• Lead the strategic creation and asset execution of business opportunities for new and existing Hobart Innovations’ products and services across Hobart Group Holdings’ agencies: The Hobart Group, Hobart Forte and Hobart Core. • Support creation and lead implementation of service model for digital service offerings and engagement between digital and account teams• Lead customer engagement of major digital projects as requested• Create, manage and implement service offerings for pull-through strategy and tactics across all agencies• Generate and contribute new business development through research, proposal development (RFPs/RFIs), and presentation (pitches, capabilities)• Contribute to expertise-related projects from Innovations business• Support and facilitate education and training of internal personnel as determined

Provides strategic consultation to the client(s). Supports and leads the client services team. Participates in preparation for new business pitches and oversee client services resource allocation as new business is awarded.• Consults with the client to understand content development and specifications for individual project needs• Assists client with developing and executing a plan of action to provide solutions for complexbusiness problems• Determine staffing and service needs based on sold business• Provide or ensure adequate progress reports on projects to clients and provide ongoing strategiccounsel and advice to major clientsLeadership• Provide specific strategic direction to client services team responsible forexecution of sold business• Assists client service and internal team to understand external market developments and how they relate to client business and selling opportunitiesBusiness Development• Identify large-scale initiatives for new projects• Develop and participate in new business presentations• Assist with securing greater annual net revenue in new business• Investigate and engage in new business opportunitiesFinance• Review and approve proposals and estimates• Ensure staff is up-to-date on financial management and program reconciliations• Revise and approve draft budgets for all proposed activities• Ensure internal cost control and adherence to agreed-upon budgets• Revise and approve draft financial reconciliations on completion of projects• Oversee/monitor profitability results for all executed business• Liaison with client regarding all financial issues as relates to initial sale and applicable scopechanges• Prepares, reviews, and approves applicable internal financial forecasts

Lead pull through strategy and develop material for 3 products. Liaison between marketing, value selling and contracting. Align with field sales leadership on execution.

- Led creation of marketing material for Managed Care Account Managers and field representatives- Developed a comprehensive pull through process- Analyze market trends and develop business plans- Implemented compliance and persistency programs- Devised wholesaler, retailer and hospital stocking strategy- Company lead on development of a Digital Storefront for material ordering- Created training workshops to prepare multiple sales forces

- Devised and executed strategy to launch a new indication for the treatment of diabetes- Developed unique and innovative marketing tools that improved fomulary status prior to launch of new indication- Created patient compliance and persistency programs