• Strategic Sales Leadership: Orchestrated sales operations for Fire Alarm and Suppression Systems, driving revenue growth and ensuring alignment with corporate goals.• Departmental Oversight: Directed the Fire Engineering Department, overseeing sales, estimation, design, and commissioning processes, maintaining strict adherence to industry standards and client specifications.• Technical Expertise: Provided advanced technical support to project and commissioning teams, contributing to solution design, proposal development, and resolution of complex inquiries, bolstering client confidence.• Cross-functional Collaboration: Collaborated extensively with internal stakeholders, including marketing, design, project management, and customer support teams, fostering seamless coordination throughout the sales lifecycle.• Commissioning Excellence: Actively participated in technical commissioning activities at project sites, troubleshooting to optimize system functionality and performance, ensuring superior client satisfaction.• Proposal Proficiency: Prepared detailed estimations and proposals tailored to client and MEP consultant specifications, skillfully negotiating tender and contract terms to drive sales growth and profitability.• Continuous Learning: Maintained up-to-date knowledge of industry trends, technical standards, and sales techniques through ongoing training and professional development initiatives, enhancing team capabilities.• CRM Optimization: Managed CRM systems to meticulously track sales activities and client interactions, enabling efficient resource allocation and enhancing sales effectiveness.• Customer Satisfaction Focus: Provided prompt and effective technical support to clients, ensuring high levels of satisfaction and fostering enduring relationships, contributing to repeat business and brand loyalty.• Market Insight: Analyzed market trends and competitor activities to inform strategic sales approaches, capitalize on emerging opportunities.

• Technical Evaluation: Conducted comprehensive technical evaluations of product offerings, providing insightful recommendations to optimize performance and suitability for client projects.• Techno-Commercial Collaboration: Collaborated closely with sales and procurement teams to develop techno-commercial offers, ensuring alignment with client requirements while maintaining profitability for the company.• Design Approval: Reviewed and approved design drawings for fire alarm and ELV systems, ensuring adherence to industry standards and regulatory requirements, thereby enhancing project efficiency and safety.• Training and Stakeholder Engagement: Facilitated training sessions for internal teams and external stakeholders, enhancing their understanding of product features and applications, fostering greater competence and confidence in product utilization.• Supplier Coordination: Liaised with international and local suppliers to streamline procurement processes, ensuring timely acquisition of materials essential for project execution, minimizing delays and optimizing project timelines.• Business Development Support: Supported business development efforts by identifying new opportunities and market segments, contributing valuable insights to strategic decision-making and expansion initiatives.• Customer Relationship Management: Managed customer relationships, addressing technical inquiries and concerns promptly and effectively, cultivating strong rapport and ensuring client satisfaction.• Strategic Planning: Contributed to the development of business plans and strategies, aligning with company objectives and market trends to drive sustainable growth and profitability.• Project Oversight: Monitored project progress and provided technical support to project teams as required, leveraging expertise to overcome challenges and ensure project success.

• Technical Guidance: Offered expert technical support and guidance to site engineers and project teams on Mircom/Secutron products, ensuring seamless integration and optimal performance.• Training and Demonstrations: Conducted engaging demonstrations and comprehensive training sessions for project teams and end-users, empowering them with in-depth knowledge of product functionalities and applications.• Logistics Coordination: Collaborated closely with purchase and logistics departments to streamline material procurement processes, ensuring timely availability of essential resources to support project timelines.• Proposal Preparation: Prepared detailed estimates and proposals tailored to project requirements and client specifications, showcasing the value proposition of Mircom products effectively.• Client Engagement: Actively participated in technical meetings with clients and consultants, providing valuable insights and addressing project requirements, thereby enhancing client satisfaction and fostering long-term partnerships.• Sales Presentations and Negotiations: Leveraged persuasive communication skills to conduct impactful sales presentations and negotiations, securing new business opportunities and driving revenue growth.• Commissioning Support: Contributed to the commissioning and testing of Fire Alarm control panels, ensuring adherence to quality standards and regulatory requirements.• Customer Relationship Management: Cultivated and maintained strong customer relationships, delivering exceptional support and service to system integrators and end-users, fostering loyalty and repeat business.• Market Expansion: Played a pivotal role in expanding market reach by successfully commissioning Mircom products in both domestic and international locations, contributing to the company's growth and market presence.