Led end-to-end development of Sarmiza, an iOS and Android app for tax and immigration compliance, as the sole product manager and designer. Managed the entire product lifecycle from conception to launch, implementing data-driven optimizations that increased user retention and in-app conversion rates by 25% within three months. Handled diverse responsibilities including UI/UX design, user research, feature prioritization, roadmapping, and fundraising efforts, while developing an SEO-optimized website that boosted organic traffic by 40%.

Conducted market research and competitor analysis for travel sector clients, identifying optimizations that cut webpage load time by 50% and improved user experience. Also assisted the CRM team with detailed reports using Google Analytics and SEO research.