I am the Director of Willseye, an international award-winning Creative Firm that helps brands communicate more effectively in the digital world. We do this by providing compelling and unorthodox video and content solutions to help Founders, Marketing Directors and Chief Marketing Officers effectively communicate a compelling brand narrative for their key clientele in order to win more market share.As humans, we base the majority of our decisions on emotion and my team helps clients leverage this principle in order to build demand for their offerings in key change and growth phases including re-branding, increasing market share, new to market brand adoption and ongoing corporate communications.Before my journey with Willseye, I helped build a leading Fin-Tech startup during a crucial phase in their growth to raise capital from Non-Institutional Investors and Institutional Investors. After a successful run in that company, I now share this ethos and knowledge with a world-class team that helps our clients achieve great outcomes for their organisations.With an extensive background in both Film Production and Audio Engineering for Advertisement Campaigns, I also mentor and help govern the Willseye teams' creative decision-making across all client projects.As a separate passion venture, I am an internationally acclaimed fashion video director with years of experience producing film campaigns for luxury fashion brands. My fashion work has taken me around the world to exotic locations in South America, the Oceanic Islands, and Australia.With humble beginnings at just 16 years of age owning my first business, I have gained more experience than what I ever could have hoped for anyone in my position and I am grateful for all of the support I have received along the way.