Communications Consultant
Current
May 2024 - Present
AeroLeads people directory · profile
Will Minton Email & Phone Number
Marketing and Communications Leader
at
Breakout Learning
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Marketing and Communications Leader
Location
Los Angeles Metropolitan Area, United States
Who is Will Minton? Overview
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Quick answer
Will Minton is listed as Marketing and Communications Leader at Breakout Learning, based in Los Angeles Metropolitan Area, United States. AeroLeads shows a matched LinkedIn profile for Will Minton.
Will Minton previously worked as Communications Consultant at Breakout Learning and Chief Marketing Officer at Breakout Learning. Will Minton holds Mba, Marketing from Ucla Anderson School Of Management.
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Breakout Learning
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Profile bio
About Will Minton
I’m a purpose-led strategist, brand storyteller, and corporate marketing and communications veteran with more than 25 years of experience developing brand narratives and communications programs for brands across a variety of industries including CPG, Retail, Foodservice, Entertainment, Hospitality, B2B, Education and Non-Profit.
Current workplace
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10 roles · 31 years
Will Minton work experience
A career timeline built from the work history available for this profile.
Chief Marketing Officer
Led go-to-market (GTM) positioning and marketing strategy for the launch of Breakout Learning’s AI-driven edtech platform in a startup environment. Crafted a marketing and communications plan targeting higher education professors and administrators, emphasizing the transformative impact of using AI to bring small-group discussions back to the center of education.Managed email marketing, social media, and events—including webinars and conferences—resulting in over 1,700 marketing-qualified leads. Led a PR and earned media program that secured tier-1 media placements with outlets such as Fortune and ABC News, contributing to total media readership of over 20 million, with the ABC News on-camera segment generating approximately 100,000 views. Spearheaded a thought leadership program with bylines in AACSB Insights, EdTech Digest, and University Business. Established an awards program leading to wins at the 2024 Edison Awards, DA/FETC Top EdTech Products of the Year Awards, and EdTech Digest Awards. Launched the company website and developed a content marketing strategy that maintained a steady cadence of news, blogs, and video content.
Jun 2023 - May 2024
Senior Vice President, Corporate Marketing & Communications
Created and led the $4B-revenue company’s first formal communications team, responsible for more than 1,000 projects per year, including a high cadence of thought leadership and news content. Established all policies and processes for corporate communications, CEO and executive communications, internal communications, board of directors reporting, crisis communications, public relations, brand standards and brand architecture. Also partnered with CFO and lead underwriters on investor education materials including management presentation, SEC filing documents and analyst day events for public company offering.
Feb 2019 - Jun 2023
Vice President, Business Development
Architect of the company’s first formal business development team designed to bring discipline and process to attracting and winning new clients. Responsible for maintaining a $100M+ pipeline of new client targets, managing RFP and interview process, and upon appointment, the formal transition plan and scorecard to ensure a successful start to the partnership. In the five-year period starting 2012, approximately 50 new accounts were secured with estimated annualized aggregate revenues of approximately $320M.
Mar 2011 - Feb 2019
Senior Director, Innovation At Advantage Marketing Services
Led new product development for IN Connected Marketing and the broader marketing services division. Helped establish and apply the company’s in-store demonstration capabilities for retailers, playing a leadership role in the 2010 outsourcing of Sam’s Club’s demo program, the largest deal in Advantage history at the time.
Feb 2008 - Mar 2011
Manager, Brand Marketing
Responsible for the national and test marketing calendar, marketing strategy and innovation for the $8B brand’s beverages line. Led team in new concept/idea generation and new product development, including spearheading Mountain Dew Baja Blast, the QSR industry’s first chain-exclusive, proprietary soft drink. Promoted to oversee menu daypart strategy, including developing the business case and aligning the organization to expand Taco Bell into the breakfast daypart.
Jul 2002 - Jan 2008
Mba Marketing Intern
Led marketing team to implement regularly scheduled shuttle service between Las Vegas properties, increasing foot traffic and revenue. Repositioned main entertainment attraction at Rio All-Suite Hotel & Casino based on consumer research, increasing box office 15%.
Jun 2001 - Sep 2001
Mba Intern
Led team of 9 to develop new procedures for forming direct e-tailing partnerships for overseas DVD distribution. Presented to senior executives on the “subtitling vs. dubbing” issue for 2001 overseas release of musical film, “Moulin Rouge.” Enabled $750,000 in cost savings.
Apr 2000 - Aug 2000
Motion Picture Coordinator
Co-managed the careers of ~40 screenwriters and directors including Anthony Minghella (The English Patient), John Madden (Shakespeare in Love) and Jon Robin Baitz (Brothers & Sisters), helping negotiate deals up to $4M.
1996 - 1999
~3 yrs
Assistant
1996 - 1999
~3 yrs
3 education records
Will Minton education
Mba, Marketing
Ucla Anderson School Of Management
A.B., Social Studies
Harvard University
Education record
St. Paul'S School
FAQ
Frequently asked questions about Will Minton
Quick answers generated from the profile data available on this page.
What company does Will Minton work for?
Will Minton works for Breakout Learning.
What is Will Minton's role at Breakout Learning?
Will Minton is listed as Marketing and Communications Leader at Breakout Learning.
Where is Will Minton based?
Will Minton is based in Los Angeles Metropolitan Area, United States while working with Breakout Learning.
What companies has Will Minton worked for?
Will Minton has worked for Breakout Learning, Advantage Solutions: Sales, Marketing, Technology, Taco Bell, Caesars Entertainment, Inc., and 20Th Century Fox International Corporation.
How can I contact Will Minton?
You can use AeroLeads to view verified contact signals for Will Minton at Breakout Learning, including work email, phone, and LinkedIn data when available.
What schools did Will Minton attend?
Will Minton holds Mba, Marketing from Ucla Anderson School Of Management.
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