Strategize creative content relevant to the brand mission and the demographic of their customers. Research up and coming events, special days, and holidays to create content for audience engagement. Create content for Instagram, Facebook, Twitter, and TikTok. Implementation of Google Analytics and Google Tag Manager Through analytics and Instagram Insight evaluate all content, response to content and achievements of paid ads associated with content Create and publish all website content; copywriting and visuals

Created and designed custom garments using Adobe Illustrator and Photoshop. Design digital garment mock-ups for production and for the use of tech packs. Review garment samples produced by manufacturers. Perform quality assessment for fabric and correct measurements. Final approval of all reviewed garment production.

Create visually appealing, user-friendly, and responsive website layouts using HTML, CSS, and JavaScript, adhering to modern web design principles and best practices. Design and implement custom interactive buttons, allowing for intuitive navigation and enhanced user interactions. Ensure that buttons are optimized for various devices and screen sizes for a consistent experience across platforms. Craft compelling and SEO-friendly product descriptions that showcase the unique selling points of each product. Efficiently manage product catalogs, update inventory levels, and integrate with third-party inventory systems to ensure accurate stock availability. Expertly upload and configure products, categorizing them appropriately, and optimizing product images for fast loading times and visual appeal. Develop custom checkout pages tailored to the specific needs of clients, streamlining the purchasing process, and reducing cart abandonment rates. Integrate secure payment gateways and implement SSL certificates to ensure a safe and reliable checkout process. Conceptualize and build Shopify themes customized for clients in various industries, adapting designs to reflect the unique branding and requirements of each business. Utilize Liquid (Shopify's templating language) and other web technologies to create dynamic and versatile themes. Implement e-commerce functionalities such as cart management, customer accounts, order processing, shipping options, and tax calculations to create a fully functional online store. Optimize website performance and loading speed to enhance user experience and increase conversion rates. Identify and resolve bugs and issues related to Shopify store websites promptly. Perform thorough testing across different browsers and devices to ensure cross-compatibility.

Acted as a liaison for account leads and client’s marketing team strategist ensuring all important topics, deadlines, and focus were discussed and recorded. Record all important topics, deadlines, and focus points discussed in client meetings. Managed 9 clients within 4 industries including, crypto, biotech, mental therapeutics, technology, and artificial intelligence, providing excellent customer service and achieving successful outcomes. Collected contact information and resources for reporters, news anchors, journalist, media editorials, other media personnel, and media outlets. Documented background briefs for clients on upcoming interviews with media personnel. Drafted and posted social media content for clients on Twitter and LinkedIn with the goal of 30- 40% engagement increase. Reviewed blog post and news articles prior to release for grammatic imperfections. Uploaded news release articles to PR Newswire and being the point of contact for confirmation on said news releases. Updated client task and status on various projects using Google Sheets. Built media list for clients when targeting a specific region or demographic of audience. Stayed up to date with all news related to our clients and provided insight on outlets our clients could connect with. Tracked and compared metrics for media outlets and which media outlets would far best.

Coordinate social media strategy for company’s LinkedIn page.o Research their target audience tendencies and their most active times.o Collect data from the client for more information on who they would like to target.Profession, region, age range, similarities, etc.Content creator for all content posted on the company and company owner’s LinkedIn account. Social accounts engagement including liking, commenting, and sharing relevant post that align with the company.Conduct weekly and monthly meetings with company executives to review the growth of the pages and the metrics shown on LinkedIn’s analytics page. Also discuss new strategic ideas for creative content. Use KPIs to assess best performing indicators to attract targeted audience to business LinkedIn page.Create a content calendar. Competitor analysis.

Create content for client’s business LinkedIn accounts. Create strategies for social media platforms to grow organically with targeted audience. Review website performance and content for attracting client facing businesses. Implemented Google Analytics to provide better assessment of website statistics.

-Help oversee the bigger picture for the growth of the company internally. -Coordinate and help with hiring qualified candidates for particular positions based upon No Kapp Media needs. -Create processes and procedures for onboarding new employees and contractors. -Create and modify processes and procedures for onboarding newly acquired assets to the company. -Oversee some of the daily task for No Kapp Media on Monday.com-Audit and advise on content creators daily posting responsibilities. -Help coordinate all operations with Chief Operations Officer. -Ensure proper measures are taken for security of confidential information and documentation within the company. -Lead weekly team meetings.

 Coordinate a marketing strategy for contest on Facebook with current and potential customers within the demographic area around the shop’s location.  Captured photos for social media content to be created with.  Coordinated photo shoots for store product and release of new apparel.  Style all looks for photo shoots for selected apparel.  Designed website layout to look similar to wholesale companies within the fashion industry.  Conducted website maintenance while also escalating more complex request to Shopify experts.  Provide apparel and garment design consolidation including: o Fabric grade types o Fabric weight o Fabric colors  Designed and created the name for their specialized garments.  Garment evaluation for pricing, compare the cost of the garment including shipping and determine their price point.  Research and develop customer acquisition cost for reports to provide to the marketing team.  Installed Google Tag Manager to their Shopify online store site using JavaScript.  Connected and configured Google Analytics to track how customers were acquired, length of sessions, which pages were viewed the most by customers, etc.  Converted client from Universal Analytics to recently implemented Google Analytics 4.

Design and configure hybrid cloud environment with Microsoft Azure. o Previous environment Microsoft Server 2012 o Implemented Mobile Device Management in Azure for all company managed mobile devices. Created and configured new image for configuring and reconfiguring company laptops with Windows 10 deployment. Maintained and performed daily updated to department Sharepoint pages, content, contacts, and filing sharing configurations. Oversaw all technology request and future technology needs for all departments within the company. o Conducted weekly meetings with Department leaders to get an understanding of technology considers and what software or service that could be meet their specific needs. o Reviewed and performed testing for new suggested software upon the request of Department Executives. Maintained company’s website which was configured and hosted on Wordpress. Point of contact for all technology vendors. o AT&T o Cisco Managed and configured Virtual Machine environment for remote users o Managed all technology for 7 remote users in India. o Configured new service for users to print documents back to our home office in Chicago. o Managed secure FTP access for remote users. Responsible for maintaining all services are renewed and billing information up to date. Maintained network services. Tableau administrator for all company departments.

Customer Service o Corporate end users o Remote end users Troubleshot incidents concerning Desktop applications or remote applications for end users Reimaged and imaged Dell computers and laptops Troubleshot and configured all Ricoh network printers Configured iPhones and iPads employee profiles Troubleshot all company owned Apple products Monitored all mobile device activity Managed network drivers for end users Handled day-to-day modifications in Exchange Management Console Managed and deployed software inventory with Dell KACE Configured and managed new hire profiles in Active Directory Enabled and disabled network drive access for end users

Customer Service Troubleshot incidents concerning Desktop applications or AmTrust Remote applications for end users Manage overdue / unresolved technical incidents reported to IT for end users Manage project of incident reduction o Beginning: 3,500 o Currently: Less than 1,500 Manage overdue follow-up project Support over 20 remote locations o Providing up to Level 2 Service Desk support Troubleshot Windows 7 and 8 operating systems Configure iPhone series 4-6 Configure multiple VPNs on desktops for remote users Assist with the Infrastructure monthly newsletter Assist with document content verification on Service-Now Knowledge Base