William Chamberlain Email & Phone Number

Portland, Or, Us

Advising startups, agencies, enterprise companies:• Integrated marketing• Media (paid/earned/owned)• Consumer journeys & GTM• Demand generation• Press/NIL/influencer/creator marketing• Engagement/follower growth• App installsManaging creators:• Sponsorships• Affiliate relationships• Revenue stream development• Product development & co-branding• Creator houses & events

San Jose, California, Us

• Launched TiVo’s first streaming video product• 175M+ press reach via NIL deal• Produced golf tournament w/ 1M YT views• Produced creator house w/ 200+ pieces of influencer content• Launched cook & watch party to world-record attendance• Worked with 150+ influencers/ creators • 600% YoY increase in engagement + website clicks• Developed partner marketing program w/Hulu, HBO, etc. • Grew organic content to drive 28% of total online sales

San Francisco, Ca, Us

• Managed a team that lead content, social, copy, creative design, paid social, & search the self-serve ad platform (leveraged by 90% of Twitter’s businesses advertisers)• Developed pipeline, education, & awareness programs for Twitter’s ad products, contributing to avg. 8% QoQ growth• Grew businesses using our ads platform by 5-10% QoQ• Started Twitter’s official business podcast

New York, Ny, Us

• SEM, SEO, and paid social strategy • Clients in CPG, food, auto, telecom, and tech • Increased investment by 12x with key clients• Geo- and psychographically targeted influencer programs to increase in-store purchases by 5X• 26x increase in social actions MoM, 253% increase in imp, 17% decrease in spend, one month traffic (12k) beating 6 months traffic before at 30% decreased cpc

Costa Mesa, Ca, Us

• Video, social media, event/partnership, digital brand & acquisition, creative direction• Spearheaded internal newsletter, produced /hosted podcast, 30k listens /month• Influencer strategy - 400 ugc videos, 300 fan images, 1,500 user stories in 6 months• Paid/owned/earned attribution: cpa by down 10x, scaled social from $250k budget to $100MM+• Developed digital brand, content, podcast, mobile, video, partnerships and integration, leading to the most consumer sign-ups ever

Long Beach, Ca, Us

• Wrote & produced product videos for website, managed digital ads, wrote integrated business/marketing plans for org • Managed 30+ social channels and built out integrated product social sharing, sign-in, recognitionAuthored partner guest blogs, slogans, copy, press releases, national radio advertisements (Bill Handel, ESPN)• Built an earned-content (no budget) digital growth strategy that led to our highest historic revenue growth

Woodland Hills, Ca, Us

• Built & managed the Social Media Department (Bausch + Lomb, Ringling Brothers, Discovery Channel, Disney, & smaller clients) • Created viral marketing strategies, tracked results, optimized• Managed the company blog, newsletter, Twitter, LinkedIn, & Facebook page• Project managed all dev and design work

Los Angeles, Ca, Us

• Developed social media outreach program, comms, SEO strategy• Traffic increased 1,500% in 3 months through organic social media, SEO• Organic viral campaign resulted in Twitter 600% follower increase, 25x earned media (LiveStrong, CDC, others), 2,000 earned tweets (one week)• Built the social marketing department and developed digital strategies, including one for the brand itself that had the largest impact on the company to date (details in portfolio)

• Co-wrote, produced, & contracted the first SAG fully-produced Independent Web Series, “Finest Hour”• Supervised the design of the official website for the project, analyzed and optimized performance• Built social profiles, designed set and set art, organized photo shoots & designed promotional assets

Certification, Business/ Marketing

Bachelor Of Fine Arts (Bfa)

Business/ Marketing

Education record