I sit within the legal department for OneAdvanced as a Campaign Manager, working with the National Will Register, Legal Forms, Time Capture, NetDocuments and Performance & Talent.OneAdvanced is a SaaS business, and operates in most industry's throughout the world with the MO of 'powering the world of work'. We have more than 22,000 customers globally, including the NHS, HM Government, the Council of Europe, and the Law Society.

As the Marketing Manager for ParkIT, a SaaS company specialising in software solutions for airport parking management, I was tasked with promoting and advancing the company's MO - improving the way the world moves.• Developed and executed a comprehensive marketing strategy, continually identifying new avenues for improvement• Created standardised templates with a particular focus on enhancing sales processes• Managed the end-to-end process of launching a new website, collaborating with external developers to align with brand identity and effectively convey value propositions• Authored industry-specific articles in partnership with subject matter experts, establishing thought leadership and generating engagement within the target audience• Implemented AI solutions to optimise day-to-day tasks and drive efficiency in larger projects• Successfully managed and curated social media channels, cultivating an engaged online community and promoting brand awareness

Based in The Best Connection's Head Office, I worked as a central marketing consultant; creating, advising & analysing for more than 90 branches across the UK, including two subsidiary companies Bailey Care Services and Bailey Employment Services.• Managed & coordinated a 'Social Media Champions' network of 10 people, aimed at improving the region-specific marketing of the company across the UK• Brought marketing from an external agency in-house, managing an enormous overhaul in growth strategies, cost reduction and resource redistribution• Created and actioned the company's first 'live' marketing plan, now being used as a template for future efforts• Planned, analysed & created digital marketing campaigns, from local to nationwide• Acted as a sole point of contact for more than 750 employees to answer & advise on anything social media & marketing-related• Worked with three different companies within one group organisation to encourage the alignment towards a single common marketing goal• Managed, advised & analysed more than 90 Facebook pages simultaneously, ensuring quality (and approved) content went out to more than 100,000 people in their audience• Ran paid advertising on platforms such as Facebook, Instagram, LinkedIn and others, whilst keeping track of the ROI• Presented new ideas and initiatives to multiple boards, directors and high-level management on a monthly basis

Built a functioning marketing department from the ground up for an established company in Worcester. This included:• Sole responsibility for all marketing planning, content and results • Built a new website with Wordpress and Elementor from scratch• SEO configuration, maintenance & analysis, using Yoast SEO• Google Ads & My Business creation and implementation• Social media management across LinkedIn, Facebook, Twitter and Instagram• Email campaign planning and execution (using MailChimp)• Defining the customer journey to improve sales retention• Using and updating Sage CRM software• Extensive usage of the Adobe Creative Suite (Photoshop, InDesign, Illustrator and Premiere Pro)• Budgeting for all marketing activities

My own sole tradership offered marketing audits, consultation, management, and creative design. Proud to have worked with multiple clients across the UK!• Teaching marketing strategy and the importance of transparency to business owners to be able to bring their marketing in-house where possible• Engaging organic social media content• Managing paid content on Google and other social media channels• Marketing audits of existing SEO and Google Analytics activities• Learning about many different industries and their audiences, including electrical contracting, business consultancy, the wider music industry, festivals and more!• Managing social media channels and analysing results on a cost-to-conversion basis• Multiple freelance design commissions: creating logos, album artwork, festival wristbands, and content to be used throughout the client’s website and social media channels

I learnt the ins and outs of the marketing industry, focusing on creative problem-solving and engaging communications.• Extensive experience working with the EMIA (Europe, Middle East, India & African) markets, based in Amsterdam• Creative design for international use, including using different languages and approaches where appropriate• Industry-level experience with the Adobe Suite, for my work to be seen by and connect with thousands of people• Working with Salesforce CRM daily to add/update client activity• Event management, in command of events for up to 150 high-level clients, from planning through to execution• Using Sitecore to make changes to the company website• Copywriting from ‘international English’ to ‘native English’• Implementing marketing theory into email campaigns, using Eloqua and Pardot