Willem De Bruijn is a Senior Director Marketing, Markets and Communications and Senior Commercial Director at Aquaculture Stewardship Council (Asc). He possess expertise in marketing management, marketing strategy, fmcg, international marketing, fast moving consumer goods and 38 more skills. He is proficient in Spanish, German and English. Colleagues describe him as "Willem is an experienced, modern and savvy marketing professional with whom I had the pleasure to work with for 3 years. He left a footmark in the company by making it more consumer centric and by updating its brands. This shift incorporated brand and marketing strategy work as well as the reorganisation of the global marketing team. Willem successfully re-built the innovation funnel: from the transformation of the portfolio (E2E perspective and closely linked with supply chain) to developing and delivering inno projects of all facets (product and pack innovation, flavor updates). To deliver results and drive performance Willem consciously fosters collaboration within his team and between departments, he is an integer person and inspiring leader." and "Inspirational leader, who is a strong believer in people (leads from the head and the heart). As part of Wilem’s team, I experienced firsthand his ability to drive cultural change on a global level in a complex multinational corporation while building a strong glocal marketing team. Willem’s clear vision and deep knowledge of marketing & innovation transformed the organization. He quickly set the strategic direction and empowered his teams and the countries to co-own it and co-drive it while actively coaching in the process. One of Willem’s unique qualities is that he is able to lead his teams and the whole organization to over-deliver by introducing effectively the notion of “having fun at work” which decreases the high levels of stress present in any corporation. Overall, what stands out the most in my eyes is that Willem is an individual of high integrity and strong values (repeatedly standing by our team when it would have been easier to do otherwise). I strongly recommend Willem and would be happy to work with him again. "