Content Marketing Manager
- Managed production on white papers, blog articles, social posts, video scripts, podcast ads, webinars, partner posts, and a recurring weekly newsletter.- Sourced and conducted interviews with clients, producing case studies from start to finish.- Defined the SEO strategy, targeting keywords and pages to increase brand visibility.☆ Increased engagement with target accounts by 25% between Q2 and Q3 2023 while maintaining a 43.4% average open rate and 4.5% click through rate.☆ Increased organic search traffic to blog articles by 5% during first quarter of ownership.