Will Hailer

Will Hailer Email and Phone Number

Founder/CEO. Rose Lake. @ West Pike Inc.
Will Hailer's Location
Omaha, Nebraska, United States, United States
About Will Hailer

Will Hailer is the CEO and co-founder of Rose Lake, a Washington DC based company focused on unique global opportunities where our experience can create maximum efficiency, sustainability, and add significant value. We are deeply focused on creating impact at scale. The Rose Lake team has more than a century of combined experience – brings together the depth of understanding public sector bureaucracy, the financial prowess of investment and traditional banks, and the diplomatic skills to bring the right people together. Prior to founding the firm, Will spent almost two decades rising within the leadership ranks of politics in the United States – ultimately serving as the Senior Advisor to the Chairman at the Democratic National Committee. He spearheaded a nationwide $25 million multichannel ad campaign, elected Doug Jones to the United States Senate, managed a team of over 350 as the Executive Director of the Texas Democratic Party and oversaw the successful restructuring of a national $250 million organization. Will and his teams work has led to billions of digital impressions, hundreds of millions of dollars raised and a deep understanding of connecting the dots. He's elected thousands of people to office and, since leaving politics, Will has successfully built multiple companies as an entrepreneur and business owner.

Will Hailer's Current Company Details
West Pike Inc.

West Pike Inc.

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Founder/CEO. Rose Lake.
Will Hailer Work Experience Details
  • West Pike Inc.
    Partner
    West Pike Inc. Nov 2024 - Present
    West Pike focuses on creating long-term value through opportunistic investments in the beverage industry. We accomplish that through transformation to operations, vertical integration, sustainability and decades of experience.
  • Rose Lake
    Founder/Ceo
    Rose Lake Jul 2022 - Present
    Washington, District Of Columbia, Us
    Rose Lake is a Washington DC based company focused on unique global opportunities where our experience can create maximum efficiency, sustainability, and add significant value. We are deeply focused on creating impact at scale.
  • Estcru
    Co-Owner
    Estcru Jul 2020 - Sep 2024
    Sacramento, California, Us
    Crafting the future of dynamic & inclusive wines. Your story, in wine. Welcome to the table. 🍷
  • Estreet Group
    Partner And Co-Founder
    Estreet Group Jul 2018 - Nov 2022
    National political consultants and strategic partners for political campaigns, non-profit organizations and progressive causes. Our consulting firm worked with a diverse set of candidates up and down the ticket across the country including: the Democratic National Committee, Minnesota DFL, Teresa Leger Fernandez, Keith Ellison, Rashida Tlaib, Deb Haaland, Pramila Jayapal, Earl Blumenauer, Kurt Schrader, Peter DeFazio, Ilhan Omar and countless others.
  • Democratic National Committee
    Senior Advisor
    Democratic National Committee Mar 2017 - Jun 2018
    Washington, Dc, Us
    Among other things, Will managed day-to-day relationships with labor unions, progressive partners, state parties and DNC members. Will also coordinated the DNC's nearly $1 million investment in Alabama with two-dozen deployed staff and organizers leading to 1.32 million calls, 1 million texts and 325,000 doors knocked in a historic win for Doug Jones. He oversaw the Resistance Summer program with 1.1 million voter contacts, 125 new organizers and 2,000 events. He conducted internal strategic planning work with all departments leading to external marketing materials targeted towards donors, partner organizations and telling the story of the DNC.
  • Keith Ellison For Dnc Chair
    National Political Director
    Keith Ellison For Dnc Chair Nov 2016 - Feb 2017
    Will oversaw the day-to-day political operation of the campaign. He secured endorsements of 400 plus elected officials, labor unions and progressive partners and utilized endorsements to move support of DNC members. He managed the development of Keith's platform, mail plan, communications strategy, outreach strategy, strategic memos and correspondences between DNC members, partners, allies and constituency groups.
  • Berlinrosen
    Vice President Of Campaigns And Creative Services
    Berlinrosen Jan 2015 - Nov 2016
    New York, New York, Us
    Wrote, produced and executed paid strategic plans for television, radio, direct mail and digital campaigns – this work led to coordinating a $25 million-plus independent expenditure TV, mail, radio, digital, and field effort across twelve states to elect progressive Democrats to the position of District or States Attorney. That effort also successfully targeted and defeated Maricopa County Sheriff Joe Arpaio.
  • Texas Democratic Party
    Executive Director
    Texas Democratic Party May 2013 - Dec 2014
    Us
    Will inherited a state party that was practically dormant – with three staff and an operating budget of less than $500,000 a cycle. During the 2014 cycle, the team raised more than the previous 15 years; securing more than $18 million for the party and candidates. The staff grew to 350 across eight regions of the state and their statewide fellowship program boosting diversity pipeline and canvassed 3,405,765 voters. In the summer of 2014, Will administered the largest state convention in over 20 years with 7,500 attendees and more than 40 speakers. The team’s total efforts in organizing led to 22 million digital impressions, a quarter of a million vote-by-mail applications, 12,000+ press clips and 16,113 monthly recurring donors.
  • United States Congress
    District Director
    United States Congress Nov 2012 - Apr 2013
    Managed a team of seven staff to develop and execute 2013 outreach, casework, comms and district policy plans. Advised the Chief of Staff and Member of Congress on political matters within the district and around the country. Oversaw the transition of several critical changes in the office to increase productivity, expand service to constituents and boost performance.
  • Keith Ellison For Congress
    Campaign Manager
    Keith Ellison For Congress Nov 2011 - Mar 2013
    Raised over $4 million for the campaign, leadership PAC, DCCC and state parties and candidates across 35 states. Hired, trained, and managed a diverse grassroots organizing team netting 1.5 million canvassing attempts, increasing turnout by 34,000 votes from 2008 with the 7th highest Congressional turnout in the country. Guided strategy to defeat anti-equality amendment in communities of color by 2 to 1 margin. Coordinated statewide field strategy for a constitutional amendment to defeat photo ID amendment.
  • Virginia Senate Democratic Caucus
    Statewide Finance Director
    Virginia Senate Democratic Caucus Apr 2011 - Nov 2011
    Was brought in to strengthen a fundraising program for maintaining a Democratic majority in the Virginia Senate. In an eight month window Will successfully raised $1.1 million at a fundraiser with Bill Clinton, $6 million for the caucus and assisted 20 candidates in raising an additional $13 million.
  • Minnesota House Dfl Caucus
    Director Of Finance And Caucus Development
    Minnesota House Dfl Caucus May 2009 - Apr 2011
    St Paul, Minnesota, Us
    Raised $5 million for the caucus and candidates ($31k candidate limits) while cutting expenditures by $120k. Revitalized the political plan to strengthen engagement with local party units, boost candidate recruitment (especially diversity of candidates) and engage grassroots energy in the legislative process to strengthen re-election chances of members.
  • Phil Sterner For State Representative
    Campaign Manager
    Phil Sterner For State Representative Feb 2008 - Nov 2008
    Managed all aspects for City Councilor Phillip Sterner's race for State Representative in District 37B. Beat school board extremist candidate in a former GOP held seat in one of the hottest contested seats of the cycle.

Will Hailer Skills

Management Strategic Communications Crisis Communications Marketing Marketing Strategy Public Speaking Political Campaigns Strategic Planning Direct Mail Strategy

Will Hailer Education Details

  • Concordia College
    Concordia College
    Political Science And Government

Frequently Asked Questions about Will Hailer

What company does Will Hailer work for?

Will Hailer works for West Pike Inc.

What is Will Hailer's role at the current company?

Will Hailer's current role is Founder/CEO. Rose Lake..

What schools did Will Hailer attend?

Will Hailer attended Concordia College.

What skills is Will Hailer known for?

Will Hailer has skills like Management, Strategic Communications, Crisis Communications, Marketing, Marketing Strategy, Public Speaking, Political Campaigns, Strategic Planning, Direct Mail, Strategy.

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