Will Hewitt Email & Phone Number

London, Gb

London, United Kingdom

London, United Kingdom

London, United Kingdom

Short contract managing the delivery of IBC’s new show websiteAfter returning to the UK I was contracted to deliver IBC’s new website, migrating all website content to a new CMS/website provider.- Scoped out and subsequently managed the project of migrating over 200 pages of rich content, other website data and functions (data feeds, forms, url redirects, etc.)- Building new pages and journeys with a human centred design approach, taking user experience into consideration at every stage- Managing an exec’s tasks and responsibilities in this project- Testing and proofing website- Liaising with website provider on issues and outstanding elements

Melbourne, Australia

Broad digital marketing contract role with leaning towards reporting, research and optimisation. Working on projects across multiple clients in property, health and engineering sectors. This includes:-SEM - AdWords/Bing campaign development and management- Paid Social- Development of new templates for client digital reporting. Created a suite of live dashboards using Google Data Studio with multiple data sources including GA, Adwords, Search Console, Social and Paid Social Platforms- UX research in discovery phase for a client's new website: competitor analysis, user journey mapping and workshopping- Consulting on Analytics and GTM optimisation- Social Media Copywriting and Research- In-depth digital research for client pitches and business development

London, United Kingdom

IBC is an annual trade show for the technology industry. In 2017, its 50th anniversary, the event welcomed over 57,000 people from over 170 countries through the doors at the RAI in Amsterdam. In addition to exhibiting more than 1,700 of the world's key broadcasting and media technology suppliers, a five-day conference attracts some 1,500 senior delegates from across converging sectors, to understand and debate the transformation of the industry.During my time at IBC we also launched the company’s online editorial platform - IBC365. This subscription-based website was launched to keep our audience engaged year-round with long-form educational content from IBC’s wealth of knowledge and network of experts. Another key feature was to offer our exhibitors another platform to reach their customers in addition to the convention every September. My role was to deliver a variety of campaigns and projects for both the annual event and the editorial platform. These included:- Leading on and managing digital projects such as website build and redesign, app development and other online systems setup- Working on the launch, and marketing campaigns for the editorial platform - including mini-campaigns for webinars, white papers and other content- Supporting and advising the campaign team with different marketing platforms and online reporting- Analytics and digital reporting, managing tags and tracking- Social media planning, copywriting and delivery- Website content management and advising colleagues on best practice- Paid social and search - planning/strategy, content and delivery of campaigns- Email marketing, automation- Graphic design, artworking and wireframing for web development projects

Capita Learning & Development is part of Capita plc. Capita Learning & Development continues to meet the changing landscape of learning and professional development support across the country, and is the UK's leading provider of integrated learning solutions. We offer a comprehensive and practically focused range of training and development services to suit any organisation's requirements; from government and the wider public sector to larger private sector companies, SMEs as well as a host of third sector organisations. My responsibilities include liaising with the sales team to produce regular sales emails, working to improve conversion rates, copywriting and producing print campaigns and an annual product directory, and assisting in managing the content and SEO of our website and social media accounts.

Capita Conferences is a leading provider of public sector events. We have been successfully delivering topical, incisive events to the public sector for over 20 years, attracting audiences from Central, Regional and Local Government, Health, Police and Education and the Voluntary and Private sectors. Working in partnership with, and on the advice of, key government departments, experts, pressure groups, and practitioners - including the Cabinet Office and the DWP.The marketing team deliver direct and online marketing campaigns to attract delegates from local and central government, education, housing, health and criminal justice sectors. Capita Conferences run events in public policy areas such as the Police, Housing, Social Services, Education, Health, Employment, and Local Government. Content is delivered through national one day conferences and half day briefings.

User Experience Design (Ux)

Bachelor Of Arts (Ba)Hons, Graphic Design