William Kast Email and Phone Number
Stamford, CT, US
William Kast's Location
Stamford, Connecticut, United States, United States
William Kast's Contact Details
William Kast work email
- Valid
- Valid
- Valid
- Valid
William Kast personal email
n/a
William Kast phone numbers
About William Kast
William Kast is a Senior Manager, Channel Strategy and Development at American Express. He possess expertise in data analysis, microsoft office, marketing, management, consulting and 16 more skills.
William Kast's Current Company Details
American Express
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Senior Manager, Channel Strategy and Development
Stamford, CT, US
- Website:
- americanexpress.com
- Employees:
- 79797
William Kast Work Experience Details
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Senior Manager, Channel Strategy And DevelopmentAmerican ExpressStamford, Ct, Us
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Senior Manager, Amex Offers Product ManagementAmerican Express Jun 2022 - PresentNew York, Ny, Us
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Senior Manager, Channel Strategy & DevelopmentAmerican Express Jan 2019 - Jun 2022New York, Ny, Us• Managed third party vendor connections and data flow processes for Enterprise-wide B2B marketing automation software tool • Created and owned Channel and Strategy roadmaps; prioritized features based on stakeholder needs during quarterly planning sessions with leadership • Launched new channel capabilities in international markets and expanded tool coverage to Asia Pacific markets • Launched Campaign Data APIs enabling new marketing capabilities and automating vendor connections • Implemented low-code and no-code workflows enabling rapid prototyping for end user requests
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Product ManagerLoeb Enterprises Sep 2017 - Dec 2018New York, Ny, Us• Authored and owned Business Requirement Documentation for several new ventures and product launches• Coordinated and prioritized engineering resources through software development lifecycle in weekly sprint planning meetings• Developed Go-To-Market strategy and defined KPIs for end-user products• Cataloged bugs and feature improvement in QA and UAT processes• Managed internal and external training and customer service documentation for new product launch -
Associate Product ManagerMobisave Jul 2016 - Aug 2017New York, Ny, Us• Coordinated and managed business objectives in weekly sprint planning• Participated in UAT and QA product testing for more than 50 app releases• Wrote detailed product specs for user-facing and client facing features• Prioritized bug fixes based on customer feedback• Designed User Experience for internal data entry, billing, and program set up tool -
Director Of OperationsMobisave Jan 2016 - Aug 2017New York, Ny, Us• Onboarded $700k new revenue across 47 programs• Established new procedures for user growth initiatives, resulting in 15% higher daily user acquisition measures• Managed onboarding and day to day tasks for multiple employees• Communicated technical and business requirements to development team• Introduced and designed new reporting specs for sales and finance, allowing faster monthly reconciliation• Executed retention focused email and push notification marketing across more than 70 brands and campaigns• Created standard procedures for user surveys, fraud detection, and promotional programs
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Account DirectorMobisave Dec 2014 - Dec 2015New York, Ny, Us• Created standardized creative asset sharing documentation and sharing for faster stakeholder communication• Identified user issues during beta period through direct communication, informing customer service strategy and policy• Researched and delivered recommendations on Data Dictionary service providers, a major asset in feature development• Created Cost Estimate planning sheets, allowing salespeople to generate unique program estimates and designs for their clients• Planned media distribution plan across shared media properties
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Promotion ConsultantInmar Aug 2013 - Aug 2014Winston-Salem, Nc, Us• Planned and executed annual promotional schedule for leading CPG brands to align with client goals and requirements• Identified a cumulative $2.6MM in savings for key clients and managed several promotional budgets, totaling $70MM• Presented findings to executives, key stakeholders, and Consumer Promotion team leadership• Developed promotional performance benchmarks enabling clients to optimize investments across promotional methods (FSI coupons, print-at-home offers, digital, trade investments)• Communicated retailer coverage metrics to individual client sales team• Aided internal sales team to secure new client accounts, representing $750k in incremental revenue for Inmar Analytics• Managed relationships with Consumer Promotion team, publishers, marketing agencies, and digital content providers -
Market Research AnalystInmar Aug 2012 - Aug 2013Winston-Salem, Nc, Us• Utilized IRI and Nielsen syndicated data to assess brand health, areas of opportunity, and target customers• Collected, analyzed, and reported client trends for third party publishing firm• Utilized multiple data sources to conduct geographic, demographic, sales, and brand health analysis for clients• Created new process for Redemption Drivers, a major deliverable for clients, improving team engagement by 45% and decreasing data collection time by 20%• Promoted to a client-facing position within 1 year of joining Inmar as Market Research Analyst
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Student Consultant For Pace CommunicationsWake Forest University Sep 2011 - May 2012Winston-Salem, Nc, Us• Examining the marketing strategy of Pace Communications e-Commerce division• Working with a team of 4 other students, 2 faculty advisors, and 3 executives from Pace• Delivering recommendations to Exclusively Weddings (a subsidiary of Pace) in order to increase market share -
Various RolesAlpha Delta Phi - Phi Kappa Chapter Jan 2009 - Jan 2011• Drove various community outreach efforts and oversaw day-to-day management of fraternity activities• Supported the organization of an annual trick or treat event called Halloween on Vernon. Focus of event was providing under privileged local youth with an opportunity to experience Halloween festivities• Coordinated fraternity fund raising effort for Relay for Life, generating over $30,000 in contributions
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Teaching Assistant – MathematicsTrinity College - Hartford Jan 2010 - Dec 2010Hartford, Ct, Us• Created supplemental class materials and facilitated problem-solving demonstrations for Math-125 and Math-123 • Acted in an administrative role for faculty support, including in-class facilitations, grading of homework and tests, and hosting student office hours -
Student Leader- Quest Wilderness ProgramTrinity College - Hartford Aug 2008 - Aug 2010Hartford, Ct, Us• Led groups of five to ten incoming Trinity College freshmen in an outdoor pre-orientation program. Activities focused around team building exercises and teaching wilderness skills• Promoted to an instructor in 2010, driving efforts to train new leaders as well as expand and refine program offerings. Includes the creation of a ‘Participant and Leader’ manual
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Senior InternThe Greenwich Citizen May 2007 - Jun 2007Worked in the office of The Greenwich Citizen for May and June of 2007.In addition to continuing editorial column, wrote sports stories, general news, police blotter, obituaries.
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Weekly ColumnistGreenwich Citizen [Newspaper Jan 2006 - Jun 2007Wrote an editorial column about politics, sports, local events, and everything in between.
William Kast Skills
Data Analysis
Microsoft Office
Marketing
Management
Consulting
Leadership
Market Research
Microsoft Excel
Social Media
Promotions
Marketing Research
Promotional Methods
Wilderness First Aid
Marketing Communications
Presentations
Research
Brand Health Tracking
Brand Health Analysis
Client Relations Skills
Client Presentation
Cpr Aed Certified
William Kast Education Details
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General AssemblyProduct Management -
Wake Forest UniversityManagement
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Trinity College-HartfordMathematics
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Graduate Of Greenwich High SchoolHigh School Diploma
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Greenwich Country Day School
Frequently Asked Questions about William Kast
What company does William Kast work for?
William Kast works for American Express
What is William Kast's role at the current company?
William Kast's current role is Senior Manager, Channel Strategy and Development.
What is William Kast's email address?
William Kast's email address is ka****@****wfu.edu
What is William Kast's direct phone number?
William Kast's direct phone number is +164658*****
What schools did William Kast attend?
William Kast attended General Assembly, Wake Forest University, Trinity College-Hartford, Graduate Of Greenwich High School, Greenwich Country Day School.
What skills is William Kast known for?
William Kast has skills like Data Analysis, Microsoft Office, Marketing, Management, Consulting, Leadership, Market Research, Microsoft Excel, Social Media, Promotions, Marketing Research, Promotional Methods.
Who are William Kast's colleagues?
William Kast's colleagues are Charles D., Shreya Sharan, Tharuman Thavakumar, Mba, Ramziatou Abèni Amoussa, Madhurkant Gaur, Lizbeth Rojo, Ebangha Ebane.
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