With over a decade of experience in the fitness industry, I’ve built, scaled, and managed high-performing fitness businesses, and now leverage that expertise as a Commercial Sales Executive at Matrix Fitness. My role focuses on delivering top-tier commercial gym equipment solutions across Australia, driving revenue growth for clients while enhancing their member experience.Throughout my career, I’ve consistently created value by:- Building multiple high-six-figure fitness businesses from scratch, including Prime Performance, which reached $100k+ per month in revenue.- Managing large teams of personal trainers, implementing systems to ensure their success, and supporting national growth strategies.- Delivering consultative sales strategies that align business needs with innovative fitness solutions to optimize operations and member satisfaction.Now, in my role with Matrix, I combine my industry knowledge with business development and client relationship management to help gyms and fitness facilities modernize their equipment and infrastructure, ensuring they stay competitive in an evolving market.When I’m not helping fitness businesses grow, I’m supporting personal trainers through coaching and mentorship, ensuring they build sustainable, thriving careers.