William Lee

William Lee Email and Phone Number

Principal Consultant @ The Edge Partnership - The Edge in Asia
singapore, singapore
William Lee's Location
WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia, Malaysia
William Lee's Contact Details

William Lee personal email

n/a
About William Lee

William is a seasoned professional with a true passion for building meaningful connections in the business world. With 15 years of experience in the advertising industry, spanning across media and creative, William brings a wealth of expertise to his role as an advertising-focused recruiter. His extensive industry knowledge, experience and insights give him a unique advantage in understanding the requirements of the roles and industry, and effectively supporting both clients in hiring and candidates in their job search. When it comes to building professional connections, William's dedication and experience set him apart as a true expert in the field.

William Lee's Current Company Details
The Edge Partnership - The Edge in Asia

The Edge Partnership - The Edge In Asia

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Principal Consultant
singapore, singapore
Website:
theedgeinasia.com
Employees:
38
William Lee Work Experience Details
  • The Edge Partnership - The Edge In Asia
    Principal Consultant
    The Edge Partnership - The Edge In Asia Apr 2023 - Present
    Kuala Selangor, Selangor, Malaysia
    Whether it’s a start-up, a local conglomerate, an international bank or an MNC, our goal is single-minded – to provide clients with the competitive edge needed to source key talents across all aspects of their business. Combined, our partners have over 30 years of experience in sourcing global talent for businesses in Asia. Our areas of specialization include Banking & Finance, Sales & Marketing, Human Resources, Legal, Supply Chain, Technology and Commerce & Industry.My personal focus is on placing seasoned Creative individuals (Art / Copy) within Advertising industry regionally.
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  • Vgi Transit
    Digital Evangelist / Marketing Manager
    Vgi Transit Jul 2019 - Feb 2022
    Kuala Lumpur, Malaysia
    • To setup the marketing team for VGi (Malaysia) office, building the narrative for the local market and setting up all external communication platforms. • Worked closely with local & regional sales, operation & research team to deliver meaningful communication to drive sales return while cultivating digital-first mindset. • Drive higher ROI for advertisers by partnering OOH mediums with digital exposure via partnership.
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  • China International Publishing Group
    Social Media Manager Cum Content Curator
    China International Publishing Group May 2017 - May 2019
    Beijing City, China
    • To setup a team in Beijing office and lead the founding and creation of China Report ASEAN, a social media brand aimed to promote China to the ASEAN countries. • Leading a multinational team of 5 while also setting up work flow and processes. • Responsible for narrative setting, branding, digital ad buy, media partnership, content writing and production. Achievement: Voted as one of the top performing social media brands under CIPG, in line with China’s objective in expanding its soft power influence.
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  • Geometry Global
    Associate Planning Director
    Geometry Global Mar 2015 - Mar 2017
    Taipei City, Taiwan
    • Overseeing the communication & strategic planning for clients within the Greater China region. • Lead researcher and strategist for Taiwan office & a practitioner of PDJ (Purchase Decision Journey).• Setting up research platforms & global subscription in Taiwan. • To assist creative team in finding the 'right' human insight that has creative potential. • Champion for campaign write ups and managing award submission for Cannes Lions, PMAA & Effie.Achievement: Awarded Best Campaign in Taiwan in 2015/2016 for the advertising campaigns we planned & executed for Philips & 3M.
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  • Astro
    Assistant Manager
    Astro May 2013 - Feb 2015
    Kuala Lumpur, Malaysia
    • Managed a team to service, plan and grow clients’ biggest portion of their media spending; TV advertising. • Involved in business & budget planning, sales pitch & presentation, partnership & sponsorship pitch, trade & agency roadshow. • To be the expert in TV media planning and to oversee the delivery of clients’ creative production within the Astro group of companies (TV, KOL, Radio, Digital & Roadshow).Achievement: Managing a media portfolio of RM27million annually and the assigned servicing person for:- Unilever and GSK, the biggest spending brands- Universal McCann & Group M, the biggest spending agencies
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  • Ambient Media Sdn Bhd
    Account Manager
    Ambient Media Sdn Bhd Jul 2009 - Apr 2013
    Kuala Lumpur, Malaysia
    • Managed a wide portfolio of out-of-home & activation media with more than 1,000 sites located across Malaysia (billboards, in-store, airports, petrol station, offices, digital screens, cinemas, activations). • To be the expert in out-of-home media planning and helped brands drive maximum mileage in ad spend. • Managed a wide portfolio of FMCG brands such as Nestle, GSK, Pepsico & Unilever.Achievement: Champion for the acquisition of MBO Cinemas. I was involved in the tender and development of the cinema advertising; from rate card development, PR & Marketing to selling.
  • Maxus
    Media Planner
    Maxus Feb 2009 - Jul 2009
    Media planning team for GSK focused in analgesic category (Panadol) and GSK pharmaceuticals.
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  • People'N Rich
    Media Executive
    People'N Rich Dec 2007 - Feb 2009
    Kuala Lumpur
    • To plan media/ advertising activities for advertisers while answering to their media & marketing objectives.• Involved in research & media planning, negotiation, media buying and overseeing the execution of media campaigns. • To build relationship with major media owners in Malaysia to negotiate best ROI. Achievement: I was awarded the Award of Merit by the company, being the best performed employee for year (2008/2009)
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William Lee Skills

Advertising Media Planning Digital Media Integrated Marketing Digital Marketing Social Media Marketing Television Social Media Broadcast Television New Media Video Production Outdoor Advertising Broadcast Digital Strategy Marketing Mixed Media Event Planning Broadcasting Radio Entertainment Media Production Final Cut Pro Video Video Editing Radio Broadcasting Iptv Post Production

William Lee Education Details

Frequently Asked Questions about William Lee

What company does William Lee work for?

William Lee works for The Edge Partnership - The Edge In Asia

What is William Lee's role at the current company?

William Lee's current role is Principal Consultant.

What is William Lee's email address?

William Lee's email address is wi****@****try.com

What schools did William Lee attend?

William Lee attended Tunku Abdul Rahman University College.

What skills is William Lee known for?

William Lee has skills like Advertising, Media Planning, Digital Media, Integrated Marketing, Digital Marketing, Social Media Marketing, Television, Social Media, Broadcast Television, New Media, Video Production, Outdoor Advertising.

Who are William Lee's colleagues?

William Lee's colleagues are Brendan Low, Wendy Lim, Yan Ni Toh, Tristan Tey, Vaishali Gupta, Mile Hernández, Anita Shah.

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