William North Email and Phone Number

Objective setting: - Development of brand awareness and online reputation- Content managementContent management : - Manage the creation and publication of relevant, original and quality content.- Identify and improve aspects of organizational development that would improve content (i.e., employee training, recognition and rewards for their participation in the development of the company's online marketing and review).- Promote content through social advertising.- Create a regular publication schedule.- Take advantage of the right tools to manage content.- Implement a content editorial calendar to manage content and plan specific and timely marketing campaigns.

- Lead the transformation of the marketing organization, focusing on revenue generation by creating repeatable, predictable, measurable and realistic marketing programs- Development of a clearer and more intuitive pricing framework- Price optimization by calculating the cost of production on different channels (SEM, SEO, Paid Social, and Programmatic) - Lead all kinds of marketing activities, whether in the B2B or B2C segments and on time

• Conducted market research on new profitable items to incorporate into the company’s inventory; prepared reports on segmenting and targeting techniques in order to profit from these• Executed cross-platform social marketing campaign to increase media presence and brand visibility by effective media networking; bringing awareness new clients

- Assist the marketing team in providing qualitative customer work for e-mail and marketing inquiries, B2C segment.- Control warehouse inventory by storing, replenishing and organizing marketing materials accurately and efficiently.- Help conduct consumer research, innovation trials, product demonstrations.