William Oswald Email & Phone Number

Clovis, Ca, Us

United States

• Manage and lead global B2B and B2C quantitative and qualitative research projects using Crunch.io across diverse sectors, including technology, healthcare, health and wellness, finance, consumer-packaged goods, retail, manufacturing, non-profit, governmental, and gaming.• Oversee multiple market research projects concurrently, ensuring they are completed within timelines.• Act as the direct liaison for streamlined communication and coordination between internal teams and diverse external vendors (e.g., translation, programming, data processing, coding, and market science), all with a focus on cost-effectiveness.• Participate in questionnaire designs/edits that align with clients' specific research objectives.• Oversee scripting, review survey scripts, and rigorously test survey links to ensure accurate data collection.• Collaborate with the panel team and sample providers to implement best practices for data collection and sample management to ensure that every research meets evolving industry standards.• Prepare tabulation plans, ensuring that data is processed and analyzed as required for reporting.• Create visually appealing reports and dashboards on PowerPoint, translating data into actionable insights.• Apply advanced research techniques, including Max Diff, Factor Analysis, TURF Analysis, Correlation Analysis, and Segmentation, to enhance research capabilities and uncover insights.

Los Angeles Metropolitan Area

• Managed custom qualitative & quantitative research studies online and F2F using Decipher and IBM SPSS Dimensions with an emphasis on timeline and budget.• Managed project budgets of up to $100,000 involving multiple international markets for companies like Meta, Disney, Microsoft, Riot, etc. • Trained to invoice projects and tasks using both Workday and Polaris.• Created project plans and implemented strategies as needed to maintain project key objectives and leveraged vendor relationships to finish projects on time.• Communicated project road blocks and timeline updates to project team and advised on data collection best practices to make sure studies remained within scope and proper representation of demographics.

• Managed syndicated research using various sampling methodologies with the goal of providing continuous top-quality data to our clients with competitive pricing.• Was cross trained to assist Research-Ops with reviewing survey materials and troubleshooting or escalating issues as required.• Verified documents like questionnaires, data processing specs and data tables; prepared reports, and helped with other ad hoc responsibilities assigned by supervisor.• Communicated the expectations of our internal clients to external vendors to ensure quality data is received and delivered on time according to specifications.• Worked with internal clients to understand the goals and timelines for each project

• Applied product management principles to oversee end-to-end project lifecycle, including project inception, resource allocation, and budgeting, while leveraging WordPress or Shopify to streamline minor tasks and optimize project efficiency.• Led cross-functional teams in the creation and implementation of custom software, website builds, monthly SEO tracking and improvements, and impactful email marketing campaigns, driving user-centric product development and achieving business objectives.• Spearheaded the development of a web-based app that revolutionized the purchasing process, enabling seamless mobile transactions and integrating with an in-house built vending machine, showcasing your ability to deliver innovative, user-friendly products.• Collaborated closely with the CEO to analyze sold packages, identify upselling opportunities, and manage client accounts, aligning product strategies with customer needs, driving revenue growth, and ensuring customer satisfaction.• Employed cutting-edge SEO monitoring tools like SEMRush and Nightwatch.io to perform comprehensive SEO analysis, driving data-driven decisions and informed product strategies, • Managed and updated websites on Shopify and WordPress to optimize user experiences and align with the evolving market demands. • Utilized Kalivyo for advanced analytics and email marketing initiatives, unlocking valuable insights to drive targeted customer engagement and product growth.

• Used SQL with Looker to create reports and analyze trends• Was tech liaison between Customer Engagement team and the Engineering department• Oversaw a team running between 20-35 mentors on average• Handled communication with 120,000+ students who needed financial literacy help• Kept average response times below 10 minutes• Kept request times below 3 days

• Supervised, hired, and guided a staff of up to 80 customer engagement professionals to increase their aptitude and generate a highly collaborative work environment resulting in improved performance, increased customer satisfaction, and reduced costs. • Team actively communicated with students over SMS, email, and video call as needed.• Liaised directly with the CEO to make recommendations and develop long-term initiatives regarding team development and company objectives.• Streamlined workflow in order to remove any gaps in shift coverage, and composed a comprehensive mentor playbook which lowered average response wait time by 85%. • Facilitated new payment procedures in order to align team goals and greatly reduce overall team budget costs by 40% within just 4 months.• Established updated quality assurance policies and improved customer satisfaction each week by an average of 30%.• Demonstrated knowledge of SQL to enhance team oversight, made projections, and centralized data in order to monitor relevant metrics more closely across all product teams.• Cultivated a process map for appeal letters and devised relevant templates to increase efficiency of writing by 75%, saving $200,000 in student aid through appeal letter tuition negotiation.• Bridged communications between the engineering and customer engagement departments in order to address issues, supported current mentors in resolving problems, and accepted deliverables from recent sprints.• Interviewed Students using our platform about potential new product ideas and workshopping current plans to expand profitability• Reviewed the engineering team's sprint deliverables and confirmed whether or not they were completed• Reviewed KPIs and exceeded targets each quarter

Virtual

• Aided students from various backgrounds in finding scholarships, accurately filling out FAFSA forms, and identifying opportunities to save money over text or email.• Mentored students in understanding key financial decisions and devising plans to build credit in a healthy and sustainable way.• Recruited, consulted, evaluated, and trained over 50 new money mentors over the course of tenure. Which included zoom call training, content creation for training materials and more.• Spearheaded the creation of an updated onboarding system and playbook in order to efficiently hire and train new mentors.• Updated systems in order to communicate with users more effectively through multiple iterations of scripted responses.

Weatherford, Ok

• Served as a co-chair for the Orientation Leader activities committee, and guided students in the opportunities available at SWOSU.• Recruited students and outlined the enrollment process to support students in navigating SOSU programs and offerings. • Acted as a teacher’s aide for 2 freshman orientation classes, and facilitated orientation sessions for up to 300 people.

Weatherford, Oklahoma

Took Inventory and requisitioned supplies every month.Managed grounds (trash, light fixtures, etc.)Conversed with residents and helped obtain leases.Complete work orders.Followed up with residents that had work orders completed over the phone.

Associate'S Degree, Business And Public Administration

Business Administration And Management, General