William Scheckel work email
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William Scheckel personal email
As a brand accelerator, I make exciting things happen faster, bigger and better for organizations around the world. I have worked with start-ups, global organizations like SAP, Deutsche Bank & IBM and companies of all sizes in between to generate reliable revenue by expanding audience engagement. Whether it’s managing multi-million-dollar budgets or building your message from square 1, I’ve helped organizations like yours with: Business Development, Lead & Demand Generation, Brand Strategy, Go-To-Market Strategy, Digital Marketing, Marketing ROI Metrics, Customer Engagement Plans and Social Media Implementation.
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OwnerChambers Rescue Jan 2021 - PresentTurning a life-long hobby and passion for design and beauty into a full-time profession of restoring gas stoves from before 1956. Specializing in the Chambers brand (the Rolls Royce of stoves), but restoring other brands as well. When they say "they don't make them like they used to", they're right. So what's left to do but get them back in operation for decades to come? -
Chief Marketing OfficerOxford Biochronometrics S.A. Nov 2013 - PresentMontclair, New Jersey, UsFirst hire for this cybersecurity and ad-tech start-up, responsible for marketing, client onboarding, fund raising, business development, digital assets and go-to-market strategies for multiple cloud-based/SaaS products. Results:* Launched 2 lines of business to address the ad-fraud and spam prevention needs of enterprise and SMB clients.* Created digital collateral, wizards, websites and webinars to funnel over 3000 small companies and dozens of enterprise clients from cold leads to paying clients. -
Digital Marketing ConsultantAble Care Group Llc May 2021 - PresentElmwood Park, New Jersey, Us -
Adjunct ProfessorNew York Institute Of Technology Jan 2010 - Dec 2021New York, New York, UsCreated “Social Media for Business” graduate and undergraduate seminar curricula, one of the country’s first and longest running. Consistently one of NYIT’s highest rated classes. Regularly called upon by the university to speak to press and at school-sponsored events on all matters of digital life and social media.Results:* Over 70% of my 800+ students have become full time social media professionals.* Consistently ranked as one of the top classes and top professors at NYIT. -
DirectorTreverimarket Sa Aug 2011 - Dec 2015Luxembourg, LuCo-founded this investment funding platform designed to bring private investment opportunities to accredited investors in an efficient, transparent manner. Responsible for business development, partnership marketing, client acquisition, digital marketing, social media, websites and other digital assets as well as public relations.Results:* Built streamlined funnel for new client acquisition which led to the onboarding of deals with a value of $370 million.* Launched incentivized partner program for consultants and home offices, resulting in $100 million in new deals. -
Vp Of Corporate MarketingSeeburger Ag Jan 2011 - Aug 2011Bretten, Baden-Württemberg, DeRecruited to help this established German B2B software company unify a decentralized global marketing team of 22 and develop global go-to-market strategies for new lines of business, including SaaS offerings, with deeper social media and digital engagement.Results: * Increased marketing ROI by 15% by centralizing 9 regional marketing budgets into one $3.5 million budget and coordinating all campaigns globally.* Hired 4 key regional heads of marketing in Sweden, Italy, Germany and the United States to execute the global marketing plan. -
Global Brand CatalystSelf Nov 2007 - Dec 2010Hired as a CMO-to-go for small to medium sized companies during the market downturn. Engagement ranged from short term marketing budget audits to website and social media development to long-term strategic marketing and business development counsel. Results:* Proclivity Systems (predictive CRM software) required a marketing plan, branding strategy, collateral development, including a new website, and PR coordination as it looked towards its Series B funding. Implementing these assets led to $6M in contracts in 2009 with household name retailers.* Developed go-to-market strategy for North American launch as well as global branding for Arabia Inform (“the Bloomberg of the Middle East”). Through digital and print awareness-building efforts, a new and profitable line of business was created with 50 opportunities (out of a potential 150) generated in the first quarter.
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Chief Of StaffSap Global Marketing Aug 2006 - Aug 2007Walldorf, Bw, DeHired for a 1-year term to run the operations of SAP’s Chief Marketing Officer. Served as senior project manager for all major initiatives across the 750-person global marketing team, directly negotiated multi-million-dollar sponsorship contracts and presented quarterly Marketing ROI reports to the board against the $500 million budget.Results:* Co-authored the go-to-market strategy of the SAP Business ByDesign global SaaS product roll-out that created 500 new long-term SME customers. -
Press & Communications CoordinatorNew Jersey Division On Civil Rights, Office Of The Attorney General Sep 2002 - Aug 2006Challenged by the NJ Attorney General and Division Director to build a team of 4 to bring private-sector thinking to their outreach and digital marketing initiatives to improve communication with policy makers, advocates & attorneys.Results:* Led rebranding of all collateral, created new community-focused events, instituted direct mail programs and relaunched website to drive a community-centric view of this traditional state agency’s activities. Increased website traffic from 6,000 to 20,000 visits per month.
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Chief Marketing StrategistWilliam Scheckel & Associates Oct 1994 - Aug 2002Founded and led this strategic marketing agency specialized in digital marketing strategy, customer retention, crisis communications and nation branding. Clients included 3 heads of state, Shell, IBM, Epson, HSBC Trinkaus, and Deutsche Bank.Results:* Launched 71 websites for clients, including the rollout of Shell.com, back end operations for the launch of DeutscheBank.de, as well as rebrands and first formal websites for Epson, IBM Europe and HSBC Europe.* Conceived and ran customer retention program for HSBC Trinkaus. Success rate of 95% was well over target. * Created go-to-market strategy and European rebranding for IBM’s e-solutions digital marketing consultancy. Strategic plan led directly to over 50 direct hires and 100 new SME clients in the first 12 months.
William Scheckel Skills
William Scheckel Education Details
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University Of ChicagoHistory -
University Of KonstanzSociology
Frequently Asked Questions about William Scheckel
What company does William Scheckel work for?
William Scheckel works for Chambers Rescue
What is William Scheckel's role at the current company?
William Scheckel's current role is Wearer of Many Hats.
What is William Scheckel's email address?
William Scheckel's email address is wi****@****ckel.us
What schools did William Scheckel attend?
William Scheckel attended University Of Chicago, University Of Konstanz.
What are some of William Scheckel's interests?
William Scheckel has interest in Music, Especially If It's On Vinyl, Industrial Design.
What skills is William Scheckel known for?
William Scheckel has skills like Social Media, Digital Marketing, Strategy, Social Media Marketing, Marketing, Blogging, Social Networking, Start Ups, Leadership, Marketing Strategy, Facebook, Digital Media.
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