William Cartwright Email & Phone Number

• Provides support and assistance to General Manager by coaching and developing/empowering employees to provide a quality product and service to guests.

• Team awarded trophy by franchisor for achieving second highest company operational excellence score for 2012 (93%).
• 2012 Award for Safety Excellence.

• Supported company president with re-organization of under performing units. Instituted inventory and labor control systems resulting in accurate financial reporting.
• Assisted unit management with operations of a high performing/high volume business unit. Business consistently ranked in top three in sales and profitability.

Brunswick, GA

• Researched, developed and implemented plan to open a franchise restaurant in Brunswick, GA.
• Developed comprehensive business plan to effectively study the proposed demographic market area.
• Secured necessary financing package to execute the business plan.
• Oversaw construction of unit.
• Supervised opening and daily operations of restaurant.
• Achieved monthly year to date sales increases from 52% to 82%.

Statesboro, GA

Provided care for terminally ill family members.

• Planned and implemented company and franchise marketing functions and programs in the Southeast United States for an $836 million company.
• Consistently controlled costs within budgetary guidelines in all designated market areas.
• Increased Marketing’s visibility and effectiveness in the field by coupling on-site promotions with visits to strategic business units. Coached local management on how to effectively communicate with the media.
• Enhanced field management’s understanding of the marketing process through on-site classes in relationship marketing, advertising agency/client relationships and roles, local store marketing, and media.

• Coached and developed franchise management to mature their ability to become successful and profitable by using and appreciating the company’s proven operating systems, support, and valued brand.
• As team leader, successfully planned and executed promotion and rollout of new products.
• Coached management on the proper research, development, and implementation of business plans to increase revenue and profitability.
• Implemented training programs for franchisees, their management, and employees in the areas of customer service, operations excellence, and leadership development.
• Presented seminars to groups of five to one hundred.
• Supported Vice-President of Franchise Operations by assisting with the development and preparation of departmental goals and objectives plan for fiscal year. The plan was presented to and accepted by the Chairman and.

• Developed local management to achieve profit and loss objectives. Implemented marketing strategies and personnel planning targets to reach company goals.
• The following results were achieved by staff in company owned restaurants in area of accountability:- 1993: Sales + 2.5%, Profit -.2%- 1992: Sales + 21.7%, Profit + 3.5%- 1991: Sales + 11.9%, Profit + 27.4%- 1990.
• Received Area Director of the Year Award, 1990, Coastal Division.
• Received Area Director of the Month Award, February 1991, 1990, and December of 1989.

Northern Virginia

• Earned #2 ranking in sales and profits out of a nine-region area. Achieved through improved execution of franchisor’s marketing and operations programs.

Bba, Marketing

Activities and Societies: Golden Key National Honor Society, Mu Kappa Tau National Marketing Honor Society, Business Advisory Board Member.

Aas, Television Production

Activities and Societies: Kappa Sigma Beta Fraternity, Treasurer Inter Fraternity/Sororoity Conference, Treasurer

High School, College Prep