William Colón
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William Colón Email & Phone Number

General Manager, Peripheral Vascular at Philips
Location: Minneapolis, Minnesota, United States 5 work roles 2 schools
1 work email found @umich.edu 2 phones found area 800 and 901 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email c****@umich.edu
Direct phone (800) ***-****
LinkedIn Profile matched
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Current company
Role
General Manager, Peripheral Vascular
Location
Minneapolis, Minnesota, United States
Company size

Who is William Colón? Overview

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Quick answer

William Colón is listed as General Manager, Peripheral Vascular at Philips, a company with 70504 employees, based in Minneapolis, Minnesota, United States. AeroLeads shows a work email signal at umich.edu, phone signal with area code 800, 901, and a matched LinkedIn profile for William Colón.

William Colón previously worked as Vice President, Marketing at Rxfunction, Inc. and Vice President, Marketing at Nuwellis, Inc.. William Colón holds Bse, Electrical Engineering from University Of Michigan.

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Email format at Philips

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*@umich.edu
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Profile bio

About William Colón

Global Management Executive with 15+ years of commercial experience developing and launching disruptive therapy/diagnostic platforms and market development initiatives with Fortune 500 and start-up companies. Strong cross-functional collaborator adept in building relationships across highly matrixed environments to successfully tackle complex product, sales, services, health economic, and marketing opportunities. Highly strategic and motivating leader that engages, develops, and coaches employees to achieve success.SELECT ACCOMPLISHMENTS• Revenue growth: Grew Medtronic Diagnostics business from $75M to $650M in 5 years. Launched LINQ implantable cardiac monitor (ICM) in 60+ countries within 2 years. Expanded into the cryptogenic stroke market.• Competitive product launches: Successfully launched branded iterations of diagnostic ICM platform to maintain competitive advantage and premium positioning. Maintained >90% market share against 2 competitors.• Branding: Led planning and execution of corporate rebrand from CHF Solutions to Nuwellis.• Strategic planning: Led annual planning and prioritization of initiatives focused on achieving corporate objectives for large, small, and start-up organizations.• Product development: Adept at working with R&D and customers to gather voice-of-customer feedback and translate needs into product specifications for next generation devices.

Listed skills include Product Marketing, Medical Devices, Cross Functional Team Leadership, Product Launch, and 26 others.

Current workplace

William Colón's current company

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Philips
Philips
General Manager, Peripheral Vascular
Minneapolis, MN, US
Website
Employees
70504
AeroLeads page
5 roles

William Colón work experience

A career timeline built from the work history available for this profile.

General Manager, Peripheral Vascular

Minneapolis, MN, US

Vice President, Marketing

Current

Eden Prairie, Minnesota, US

  • Start-up executive team member responsible for leading 3-person marketing and 6-person patient services organizations, strategic planning, market development, marketing mix, new product development, product launches.
  • Market Development: Performed detailed assessment to identify structural barriers and develop plans to prioritize/address as part of strategic plan.
  • Strategic Planning: Led annual planning and prioritization of initiatives focused on achieving revenue, product development, reimbursement, clinical, and quality corporate objectives. Approved by Board of Directors.
  • Marketing: Developed new marketing and sales collateral (print, digital, video, and web) that resulted in 800+ new sales leads and doubling of revenue in 2024.
  • Reimbursement: Collaborated with executive team to successfully obtain new benefit category determination, coding, and payment from Centers for Medicare and Medicaid Services (CMS) for sensory prosthetic device
  • Market Analysis: Performed analysis to determine US peripheral neuropathy market size for wearable lower limb sensory prosthetic. Presented analysis to the Board of Directors.
Nov 2023 - Present

Vice President, Marketing

Eden Prairie, Minnesota, US

  • Early-stage executive team member responsible for leading marketing organization including strategic planning, market development, marketing mix, new product development, product launches, competitive analysis, and.
  • Strategic Planning: Led annual planning and provided market development guidance to prioritize funding and focus on accelerating therapy adoption for Heart Failure, Critical Care, and Pediatric patients.
  • Marketing: Developed annual marketing plans aligned with corporate strategic plan objectives.
  • Product Planning: Developed product roadmap and business plans. Successfully advocated to fund development of first-generation pediatric continuous renal replacement therapy (CRRT) device.
  • Branding: Led planning and execution of corporate rebrand from CHF Solutions to Nuwellis.
  • Sales Planning: Partnered with sales and finance to develop revenue forecasts and support targeted growth.
Jul 2019 - Nov 2023

Sr. Director Of Global Marketing (2017 To 2019) & Director Of Downstream Marketing (2014 To 2017)

Minneapolis, MN, US

  • Marketing leadership for $650M global Diagnostics medical device business unit. Led 18-person team. Results: Delivered 766% overall growth with a 5-year CAGR of 54%. Executed new ICM launch in 60+ countries over 2+.
  • Planning: Responsible for development of global commercial strategy, including product marketing, indication expansion, market development, portfolio planning, and KOL development.
  • Commercialization: Executed global launch strategy for insertable cardiac monitors (ICM), mobile cardiac telemetry devices, and monitoring services. Oversaw LINQ ICM launch in 60+ countries within 2 years.
  • Competitive: Maintained >90% market share against 2 competitors by aggressively commercializing innovative products, services, competitive strategies, and campaigns.
  • Market Development: Partnered with global business leaders to identify/address market barriers, engage customers, and execute product/indication launches.
  • Cross-Functional: Partnered with internal stakeholders (Sales Ops, Regulatory, Clinical, Finance, Tech/Patient Services, Manufacturing, Supply Chain/Ops) to ensure successful execution of critical business-related tasks.
May 2014 - Jun 2019

Marketing Director

Minneapolis, MN, US

  • Various Marketing & Leadership Roles in Cardiovascular & Cardiac Rhythm Management
  • Director of Marketing Communications (2011-14)
  • Therapy Management Team Leader (2010-11)
  • Product Marketing (2003-10)
Feb 2003 - May 2014
Team & coworkers

Colleagues at Philips

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2 education records

William Colón education

Bse, Electrical Engineering

University Of Michigan

Mba, Marketing & Corporate Strategy

University Of Michigan - Stephen M. Ross School Of Business
FAQ

Frequently asked questions about William Colón

Quick answers generated from the profile data available on this page.

What company does William Colón work for?

William Colón works for Philips.

What is William Colón's role at Philips?

William Colón is listed as General Manager, Peripheral Vascular at Philips.

What is William Colón's email address?

AeroLeads has found 1 work email signal at @umich.edu for William Colón at Philips.

What is William Colón's phone number?

AeroLeads has found 2 phone signal(s) with area code 800, 901 for William Colón at Philips.

Where is William Colón based?

William Colón is based in Minneapolis, Minnesota, United States while working with Philips.

What companies has William Colón worked for?

William Colón has worked for Philips, Rxfunction, Inc., Nuwellis, Inc., and Medtronic.

Who are William Colón's colleagues at Philips?

William Colón's colleagues at Philips include Denise Lucot, Noam Asulin, Harsh Sharma, Mahesh Biradar, and Sasko Arsovski.

How can I contact William Colón?

You can use AeroLeads to view verified contact signals for William Colón at Philips, including work email, phone, and LinkedIn data when available.

What schools did William Colón attend?

William Colón holds Bse, Electrical Engineering from University Of Michigan.

What skills is William Colón known for?

William Colón is listed with skills including Product Marketing, Medical Devices, Cross Functional Team Leadership, Product Launch, Market Development, Competitive Analysis, Product Management, and Strategic Planning.

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