William Griggs
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William Griggs Email & Phone Number

Founder & CEO at Equation Events at Equation Events
Location: United States, United States, United States 8 work roles 2 schools
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Current company
Role
Founder & CEO at Equation Events
Location
United States, United States, United States

Who is William Griggs? Overview

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Quick answer

William Griggs is listed as Founder & CEO at Equation Events at Equation Events, based in United States, United States, United States. AeroLeads shows a matched LinkedIn profile for William Griggs.

William Griggs previously worked as Founder & CEO at Equation Events and Growth Product Management & Customer Acquisition Consultant at Startup Slingshot Consulting. William Griggs holds Bs, Ba, Business Administration, Mass Communications from Emory & Henry University.

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Equation Events

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Profile bio

About William Griggs

William Griggs is a Founder & CEO at Equation Events at Equation Events. Colleagues describe them as "William took charge and led many of our product management efforts including core product enhancements and growth initiatives. From user story development to wireframe creation, he did a great job bridging the gap between our dev team and our business team.", "I had the pleasure of working closely with William at CBANC over the past year. William is a doer. Anytime he saw a roadblock or inefficiencies he would thoroughly research all the options and then swiftly implement a solution. He has a wide array of strengths and is always improving himself personally and professionally. He was a great team player and was a great culture fit. I would recommend him without reservation.", and "William has a knack for tapping into user behavior and figuring out the best ways to increase engagement organically. His ability to coordinate marketing efforts while providing well-written feature specs for engineers led to some major improvements to our community. And his positive influence on the workplace brings a refreshing quality to the day-to-day grind. He is a man of many talents and much value to any employer."

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Equation Events
Equation Events
Founder & CEO at Equation Events
AeroLeads page
8 roles

William Griggs work experience

A career timeline built from the work history available for this profile.

Founder & Ceo

Current

Houston, US

[[Equation Events]] - Launched 2023 - Your Event Entertainment Nerds, I Mean PartnersCompanies from around the world tag us in to dream up wow-worthy event activations that bring their event vision to life. Will you?<> [[Trade Show Labs]] - Launched: 2022 - Want To 3x Your Trade Show Leads? Companies from around the world partner with us.

Mar 2016 - Present

Growth Product Management & Customer Acquisition Consultant

  • I help startups craft and implement their product and customer acquisition strategies.
  • Led YouTube strategy for GoNoodle that resulted in a 323% lift in subscribers (to 87k), a 10,306% lift in watch time per day (to 846,000 minutes per day), and a 555% lift in channel views (to 35M).
  • Led effort to define and execute product vision for an iOS app concepted by an accomplished executive
  • Founded Growth Collective (http://bit.ly/1wCbDff), an exclusive mastermind group for growth-focused marketers, engineers, and product managers in Austin, Texas
  • Featured on The Growth Hacking Podcast alongside Neil Patel, Perry Marshall, Lincoln Murphy, and Guy Kawasaki to talk about habit forming products
  • Worked with the leading growth experts at Wealthfront, Hubspot, Dropbox, and Facebook to teach executives how to acquire, activate, and retain customers
Sep 2011 - Sep 2016

Director Of Growth

Austin, TX, US

  • CBANC is a professional network for bank and credit union professionals backed by Adams Street Partners and Hank Seale III.
  • Developed and executed a partnership with the largest credit union association resulting in a 131% increase in credit union membership inside CBANC
  • Led effort to develop email triggers that caused in a 102% YoY increase in member visits
  • Researched, negotiated, purchased, and implemented a CRM, payments, and marketing automation stack to support sales efforts of new SaaS product
  • Concepted, wireframed, and led effort to increase next action member engagement by 20%
  • Helped identify and execute product features that drove a 921% increase in documents uploaded by community members
Sep 2014 - Feb 2016

Campaign Manager

Austin, Texas, US

  • Spredfast is a social marketing platform backed by InterWest Partners, OpenView Ventures, and Austin Ventures. It was acquired by Vista Equity Partners.
  • Led cross-functional teams to ship 5 integrated marketing campaigns that exceeded lead and pipeline generation goals with zero formal authority
  • Profitably managed a six figure online marketing budget using a data-driven approach
  • Originated concept for and co-led a successful hack week project that leveraged the Twitter API
  • Promoted to Campaign Manager from Marketing Manager in November, 2013
Oct 2013 - Sep 2014

Marketing Manager

Austin, Texas, US

  • Mass Relevance is a social acceleration platform backed by FLOODGATE, Battery Ventures, and Austin Ventures. It was acquired by Spredfast.
  • Led a small team to build a social experience that was featured in the NY Times using the Facebook API
  • Crushed four major initiatives [website redesign, responsive website update, Marketo implementation, demand generation engine creation]
  • Exceeded quarterly demand generation goals in under 2 months [responses, SACs, pipeline]
  • Managed a six figure budget, 4 contractors, & 2 interns
  • Saved Mass Relevance $41,796 through vendor & contractor negotiation
Sep 2012 - Oct 2013

Founder / Head Of Marketing

Suineg Consulting
  • Suineg Consulting develops influential interactive and marketing strategies for small businesses, driving sales and spurring growth through BIG IDEAS. We integrate these ideas across an ever-growing range of marketing.
  • WEW Law
  • Creative License
  • Buzz-ED
  • SourceYourCity
  • Startup Tennessee
Sep 2007 - Mar 2012

Founder & Ceo

Giveyear
  • GiveYear's mission is to build a movement to improve quality of life around the world by harnessing the talents of our nation's most promising future leaders and providing them an opportunity to serve. GiveYear.
  • GiveYear: Business is a unique program designed for individuals with a passion for business to serve and support nonprofits in their communities to help them increase their impact and improve their.
  • Greenways For Nashville
  • MADDInitiatives
  • Nonprofit Notables Video Interview Series
  • Startup Spotlight Video Interview Series2011 NEXT Awards: Excellence in Entrepreneurship "Best Social Enterprise" Award Finalist sponsored by the Nashville Area Chamber of Commerce and the Nashville Entrepreneur Center
May 2010 - Sep 2011

Online Marketing Strategist & Product Manager

Centresource
  • Centresource interactive agency helps clients market, design and develop meaningful ideas and strategic plans for long-term success.
  • Consulted clients to enhance their organizational goals with interactive initiatives
  • Coordinated project planning for interactive projects
  • Aligned clients’ objectives and target audiences with their available resources and those of CentreSourceClients I Worked With:
  • Vanderbilt University (healthandwellness.vanderbilt.edu)
  • Ozburn-Hessey Logistics (OHL.com)
Oct 2008 - Apr 2009
2 education records

William Griggs education

Bs, Ba, Business Administration, Mass Communications

Emory & Henry University

Education record

Brentwood Academy
FAQ

Frequently asked questions about William Griggs

Quick answers generated from the profile data available on this page.

What company does William Griggs work for?

William Griggs works for Equation Events.

What is William Griggs's role at Equation Events?

William Griggs is listed as Founder & CEO at Equation Events at Equation Events.

Where is William Griggs based?

William Griggs is based in United States, United States, United States while working with Equation Events.

What companies has William Griggs worked for?

William Griggs has worked for Equation Events, Startup Slingshot Consulting, Cbanc Network, Spredfast, and Suineg Consulting.

How can I contact William Griggs?

You can use AeroLeads to view verified contact signals for William Griggs at Equation Events, including work email, phone, and LinkedIn data when available.

What schools did William Griggs attend?

William Griggs holds Bs, Ba, Business Administration, Mass Communications from Emory & Henry University.

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