Will is a Strategy Consultant at L.E.K. Consulting with over a decade of experience working in Europe and APAC. His work is focused in the automotive services sector (vehicle finance, leasing, sales and the broader automotive eco-system including car parks, motorway service areas, roadside assistance) where he works extensively with both investors and corporates. Will assists clients with buy and sell side commercial due diligence, strategic positioning, critical decision support, business plan development and forecasting. This frequently involves navigating key issues such as the energy transition, the emergence of autonomous vehicles and changing travel patterns