William Cornell Email and Phone Number
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Innovative business leader with extensive experience leading go-to-market efforts consumer electronics product portfolios. Adept at creating and executing critical cross-functional processes and comprehensive analysis driving critical product marketing decisions. Broad leadership experience launching new product categories such as virtual reality headsets, smart rings, and foldable smartphones as well as delivering significant sales increases for established multibillion dollar product portfolios.Core competencies:- Product Marketing - P&L Management - Portfolio Roadmap Planning- Go-To-Market Planning & Execution- Continuous Process Improvement - Data Analysis & Insights- Team Leadership- C-Suite Engagement - Pricing Strategy- Sales Forecasting- Promotional Planning- Telecommunications- Consumer electronics
Samsung Electronics America
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Galaxy Ring Product LeadSamsung Electronics America Apr 2024 - PresentRidgefield Park, Nj, UsCreated go-to-market plans for launch of new smart ring product category at Samsung and led all cross-functional go-to-market activities in the US including customer experience journey development, key feature marketing, sell-in to retail channels, supply chain forecasting, etc. resulting in a full product sell-out in two days and an expected incremental revenue of $100M in 2024
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Senior Director Of Mobile Product StrategyCharter Communications Jan 2023 - Jan 2024Stamford, Connecticut, UsAnalyzed opportunities to launch new product offerings including market sizing, competitor comparisons, and recommended parameters. Five key offerings in development for launch in 2024.Selected accomplishments:- Engineered and executed new business processes to develop and deliver the monthly C-suite Spectrum Mobile product meeting that resulted in critical operational, technical, and product development decisions.- Built new quarterly mobile industry report analyzing performance of all key industry players and briefed opportunities and insights to 200+ team members including senior executives. -
Senior Director Of Smartphone Product MarketingSamsung Electronics America Jan 2018 - Dec 2022Ridgefield Park, Nj, UsSpearheaded all aspects of Samsung’s smartphone portfolio go-to-market in the US, including lifecycle management, promotional spending, profitability, and $18B+ of sales.Selected accomplishments:• Led the analysis and development of go-to-market efforts for Samsung global smartphone portfolios, resulting in +15% year-over-year smartphone sales.• Established cross-functional launch sales forecasting process that resulted in a +32% increase in forecast accuracy for flagship smartphone launches saving over $100M in promotional and aged inventory costs.
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Director Of Virtual Reality Product MarketingSamsung Electronics America Apr 2015 - Dec 2017Ridgefield Park, Nj, UsDirected the cross-functional launches of 4 Gear VR headsets and 2 versions of the Gear 360 camera which led to increasing sales for each subsequent generation. Selected accomplishments:• Planned and deployed 7 national promotions for smartphone plus VR headset bundles during flagship phone launches, creating over $200M of incremental smartphone sales.• Created first-of-its-kind, self-guided virtual reality demo and successfully deployed to over 15,000 stores leading to a 10x increase in per-store sales of VR headsets resulting in receiving annual ‘Top Achiever’ award for the product organization (300+ employees)• Headed the successful launch operations of the first consumer virtual reality headset (Samsung Gear VR) with 3+ million units sold in the US during the first year.
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Sr. Manager Of Process InnovationSamsung Electronics America Mar 2014 - Mar 2015Ridgefield Park, Nj, UsManaged internal consulting engagements to drive process improvement across enterprise.Selected accomplishments:• Owned Samsung’s main business intelligence system from design and development to rollout of new supply chain management (SCM) and retail tracking modules. • Developed a prototype multivariate regression model for predicting weekly smartphone sales rolled out across multiple product categories, significantly reducing excess inventory.
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Management Consulting Engagement LeadAccenture Jun 2009 - Feb 2014Dublin 2, IeLed management consulting project teams across several industries and functions, delivering tangible, positive results.Selected accomplishments:• Led root cause analysis and process improvements increasing borrower service level agreement (SLA) fulfillment by over 100% in less than 2 months for a $35B loan portfolio organization.• Created the operating model for a new global HR shared services group within a Fortune 500 company, including policies, standard operating procedures (SOPs), key performance indicators (KPIs), and IT requirements to deliver high-level customer service to employees worldwide.• Completed a pilot IT program successfully integrating the networks of 5 large federal agencies into a single domain, projected to save $300M+ -
Chemical Weapons Intelligence AnalystCentral Intelligence Agency Jan 2005 - Aug 2007UsAnalyzed critical national security issues and briefed senior executive level decision-makers in the State Department, Department of Defense, and White House.
William Cornell Skills
William Cornell Education Details
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University Of Virginia Darden School Of BusinessMaster Of Business Administration (M.B.A.) -
Brigham Young UniversityChemical Engineering
Frequently Asked Questions about William Cornell
What company does William Cornell work for?
William Cornell works for Samsung Electronics America
What is William Cornell's role at the current company?
William Cornell's current role is Product Marketing Executive | Category Management | P&L Management | Consumer Electronics.
What is William Cornell's email address?
William Cornell's email address is bi****@****ung.com
What is William Cornell's direct phone number?
William Cornell's direct phone number is +142561*****
What schools did William Cornell attend?
William Cornell attended University Of Virginia Darden School Of Business, Brigham Young University.
What are some of William Cornell's interests?
William Cornell has interest in Grandkids, Exercise, Home Improvement, Reading, Sports, Golf, Fishing, Home Decoration, Children, Cooking.
What skills is William Cornell known for?
William Cornell has skills like Six Sigma, Spanish, Portuguese, Strategy Development, Management Consulting, Lean Sigma, Strategy, Business Transformation, Performance Improvement, Management, Process Improvement, Leadership.
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