William Sears Email & Phone Number

Boston, Massachusetts, US

Santa Clarita, CA, US

Boutique consultancy providing SEO professional services including strategy, site audits, content planning, on-page optimizations, cross-channel digital marketing, and analytics.

Berlin, DE

iGaming owns and operates a large global network of sites that provides players with information about the best online gambling sites. I lead the team for the US market, acquiring new customers and referring them to operator partners (BetMGM, Caesars, DraftKings,FanDuel, etc). I work closely with our Berlin-based team to continuously improve our sites to.

Yorktown Heights, New York, US

Led organic growth for CouponFollow, an industry leader in coupon affiliate marketing. My team managed and optimized aspects of our product portfolio that lead to accelerated customer acquisition and discovery, particularly from search engines via advanced SEO.🚀 Acquired by System1 (NYSE: SST) in March 2022.

San Mateo, CA, US

• Led SEO strategy for Slickdeals, the largest online social money-saving site, backed by Goldman Sachs & Hearst Publications. Managed a team working on all aspects of organic search growth.
• Worked with Publishing team to provide guidance on content that aligns with search demand.
• Built comprehensive search analytics platform.
• Organic search traffic to our Coupons grew +39% in my first year.

Burbank, CA, US

Led acquisition marketing for shopDisney (Disney Store online) across multiple digital channels including Search, Social, and Affiliates. shopDisney is part of the Parks, Experiences, and Consumer Products business unit within The Walt Disney Company.In my first year, led my team to deliver double digit growth across every channel while delivering more.

Sunnyvale, CA, US

Optimized and accelerated growth efforts for LinkedIn globally using multiple digital marketing channels including organic search (SEO), paid search (SEM), paid social media marketing (SMM), app store optimization (ASO), and content marketing.My Silicon Valley and Munich based team consisted of dedicated Product Managers, Software Engineers, Data.

Burbank, CA, US

Led a multi-channel Digital Marketing team driving growth across multiple Disney Interactive properties including web sites, online games, console games, mobile games & apps. Grew user acquisition, retention, and yield using an arsenal of marketing methods including organic search (SEO), paid search (SEM), eMail marketing (CRM), social media (both earned.

Burbank, CA, US

Led a team of search marketers for the Disney Family network of web properties. Highly focused on objectives and team performance, with outstanding results. Crafted and drove initiatives across the spectrum from SEO/organic search traffic acquisition, to social media, to website performance enhancement and conversion optimization. Drafted and evangelized a.

Pasadena, CA, US

• Co-Founder. Led group that was spun off as Perfect Market. Perfect Market helps publishers through advanced online marketing including search engine marketing (SEM) and search engine optimization (SEO). Methodologies.
• Hands on experience with massive SEM & SEO campaigns (tens of millions of keywords).
• Chief author of SEM bidding strategies. Developed best practices for SEM campaign architecture, which were reviewed and regarded highly by Google & Yahoo.
• Co-inventor of 4 search marketing technologies with patents pending.
• Formulated SEO strategies. Experienced with on-page optimization, link building, and content library optimization.
• Perform “deep dive” analytics.

Pasadena, CA, US

• Managed a line of business for Idealab's Snap Technologies operating company that was focused on web traffic acquisition through online marketing including Search Engine Optimization (SEO) & Search Engine Marketing.
• General Manager with full P&L responsibility for business. Personally managed $7MM+ SEM budget. Consistently generated over 30% ROAS (Return on Ad Spend), with six figures of monthly AdSense revenue.
• Personally recruited and managed a team of up to twenty developers, editors, and analysts. Reported to the CEO.
• My group was spun off (May 2007) to form Perfect Market, where I became VP of Product & General Manager.
• Previously led development projects for Snap's search engine, jobs portal, and news portal.

• DigiLink is an Internet Service Provider serving media & entertainment in Los Angeles. Managed all marketing operations, especially online marketing including Search Engine Marketing (SEM) and Search Engine.
• Completely re-designed and produced new corporate web site.
• Produced and managed Search Engine Marketing (SEM/PPC) online advertising campaigns.
• Performed Search Engine Optimization (SEO), increasing traffic and sales
• Selected, implemented, customized, and managed multiple analytics solutions to understand & maximize conversion and ROI: - Web Analytics - Web traffic, usage, and conversion
• Produced creative for advertising (including print and online).

• Built a presence in Southern California as the first outpost for national expansion for Scottsdale, AZ based provider of creative and technical services.
• Developed and implemented strategic and tactical marketing, advertising, and business development activities to build company visibility, engage potential customers, and close business.
• Project Manager & Lead Consultant; Managed engagements, consulted hands-on with stakeholders, drafted requirements documents and led design & development teams.

• Founding member of Digital Boardwalk, a leading Los Angeles-based web application development company (specializing in e-commerce) that enables e business through a suite of services including: strategic and technical.
• Contributed significantly to definition of business model, brand, and business methodologies.
• Served as Vice President in a wide range of capacities as the company grew from a four person startup to fifty people, with roles overlapping in many instances as required.
• Personally led engagements with clients including DirecTV, Hughes, eToys, Hewlett Packard, Office Max, and News Corporation.🚀 Digital Boardwalk was acquired by HandsOn Venture Fund in 2001.

• Built professional services group for a Value Added Reseller of computer hardware and software, developing and expanding high-end system integration offerings. Primary market was Media, Advertising, and Entertainment.
• Grew staff from one person (myself) to a team of four while growing group revenues from $0 to $1.3 million annually.
• Developed brand strategy for group. Created numerous pieces of marketing collateral, including sell sheets for solutions.
• Built partnerships with leading technology vendors. Designed and deployed pioneering Internet solutions including e-commerce, web servers, e-mail, connectivity, and network security.
• Personally drove and closed business, including client meetings, solution architecture, proposal writing, and deal closure. Business included the building of e-commerce sites for clients, including Spelling.
• Co-developed business model and business plan for the successful spin-off of Digital Boardwalk in April 1997.

Created, operated, and promoted Reactor, a weekly electronic dance music club in the summer of 1995 in Hollywood. Managed overall club ambiance including music, visuals, set schedules, and performance art.Selected and booked talent, including DJs Christopher Lawrence, Eli Star, Brownie, Michael Cook, Jason Blakemore, Skylab 2000, DJ Dan, Simply Jeff, and.

Bs, Business (Entrepreneur Program)

Economics

Computer Software Engineering

Education record