Responsibilities include:• Updating imagery and maintaining the company's website content.• Designing materials for print, including but not limited to: brochures, mailers, blogheader and social media posts.• Creating the company's corporate stationery.• Updating product brochures and content following corporate branding guidelines.• Preparing company reports and documentation for promotional use - both digitaland print formats.• Assisting with and creating company videos, webinars and presentations;• Creating dynamic and digital animated content.• Designing new brand collateral.• Designing and producing in-house marketing collateral.• Working with internal teams to generate presentation decks for pitching andproposals.• Providing quality control over my work.

Responsibilities include:• Build and manage lead development pipeline, assisting the MD, Sales Director orSales Executives in achieving quarterly sales targets.• Provide quality research within targeted accounts to identify key contacts andcritical account information prior to prospecting calls.• Qualify inbound leads and work with the sales and marketing team to closebusiness.• Work collaboratively with the Marketing, Sales and Product teams to align with alldaily campaigns and operations.• Shadow the account executive and senior business development manager during demo calls with prospects.

Content Strategy Development: Strategize and execute comprehensive content plans aligned with brand objectives and audience preferences across various social media platforms.Campaign Planning & Execution: Conceptualize, plan, and implement engaging social media campaigns to drive brand awareness, engagement, and conversions, ensuring alignment with marketing goals.Community Management: Nurture a thriving online community by fostering engagement, promptly addressing inquiries, comments, and feedback, and encouraging user-generated content to amplify brand advocacy.Analytics & Performance Tracking: Utilize analytics tools to track, analyze, and report on key performance metrics, leveraging data-driven insights to optimize content, target audiences, and maximize ROI.Platform Management & Optimization: Manage and maintain a strong presence on social media platforms, staying updated on emerging trends, features, and best practices to optimize organic reach and engagement.Collaboration & Cross-functional Coordination: Work closely with cross-functional teams such as marketing, PR, and design to ensure cohesive brand messaging, consistency, and alignment across all marketing efforts.Innovation & Experimentation: Explore and implement innovative strategies, new formats, and trends to continuously improve social media performance and stay ahead in a dynamic digital landscape.Stay Updated & Educate: Stay abreast of industry changes, algorithm updates, and emerging technologies, and share knowledge within the team to drive continuous improvement and innovation.