Hi, I’m Billy, a digital product leader. I turn big ideas, bold strategies, and deep research into digital products & features that people actually want to use. Think of me as your strategy-to-reality translator—taking the stress off your shoulders so you can focus your energy where it matters most.Over the past 20 years, I've tackled challenges for global corporations like Maersk, Samsung, and IKEA, as well as nimble teams like Sourcewhere and Foundgood. Whether I’m aligning diverse stakeholder groups, adapting swiftly with limited resources or motivating multi disciplinary teams, I bring the best of both worldsIf you’re launching an ambitious new product, trying to rescue a project that’s veered off course, or facing a flood of conflicting opinions, I can help you cut through the noise, create clarity, and make sure what is built delivers value to your customers and your bottom line. All while making the journey surprisingly simple and - dare I say it - fun to be a part of.My approach is simple:Relentlessly focus on people: The success of any digital project depends on its people; customers, teams, stakeholders and community. By gathering customer insights, aligning teams and stakeholders through hands on workshops, and using clear visual storytelling, I ensure everyone feels heard, the vision stays on track, and the product remains rooted in the needs of the people it’s built for as it evolvesFluent in technology and design: I’m not just a leader—I’m a builder too. I’ve written code, designed interfaces, conducted user research, and written marketing briefs. This breadth means I can jump into the details, talk on a level with the team, and bridge gaps between roles. It’s not just about managing a team—it’s about earning their respect and solving problems alongside them.Grounded in business realities: I’ve founded companies and managed departments, so I understand the stakes. Beyond meeting budgets and KPIs, I know when to take risks, how to align digital products with business models, and how to design for results that matter—whether it’s driving revenue, improving efficiency, or creating better customer experiences.Ultimately, I’m here to do high-quality digital work with integrity, honesty, and drive —because helping others thrive in their work and in life is what makes mine fulfilling.