- Completed a four-month consulting assignment helping to build the framework and develop strategy for NBC Universal’s new Diversity, Equity and Inclusion initiative - Utilized Nielsen Gracenote Inclusion Analytics to deliver insight into representation of on-screen talent and audience diversity, to promote more inclusive content- Researched resources and methods for the NBCU Analytics, Insights & Measurements team- aimed at integrating new data into existing tools and processes, and implementing scalable best practices around metadata management

- Provided a Range of Consulting Services to Small Businesses & Entrepreneurs to Advance Strategic Development and Improve Business Processes- Delivered Market and Technology Research to Businesses Seeking to Improve Digital Marketing Reach, Engage New Consumers, and Explore New Solutions- Counseled Small Businesses on the Incorporation of Data Analysis and Business Intelligence into Strategic Planning- Drafted Performance Reports, Research Summaries & Technical Documents supported by Quantitative Analytics

- Incorporated Market Research with Quantitative & Qualitative Data to Develop Complex Models to Project Marketing and Revenue Totals for New Title Releases- Provided Critical Market Research to Executives for Global Planning and Strategy, such as: KPI & Conversion Rates, Industry & Market Analysis, and key Technology Trends (Broadband Adoption/Mobile Usage/Consumption by Device)- Forecast Global Consumer Spending (by Territory), by Analyzing Local Consumer Behavioral Patterns & Attitudes, Adoption Rates of Technology and Market Trends- Projected Short & Long-Term Industry Metrics for Global Markets across Business Models (Physical / Rental / Digital) to Adjust Retail Strategies and Maximize Profit- Designed and Coordinated Projects to Centralize Data & Enhance Databases

- Delivered $10M-$25M (Net Contribution) by Leveraging Data Analytics and Consumer Profiling to Target Demographic Opportunity and Adjust Sales Strategy- Provided 3rd Party Retail Vendors with Strategic Recommendations for Revenue Generation (with strong B2B Market Research & Quantitative Analytics in Support) that Boosted Disney Product Volumes, Extended Shelf Life & Enhanced Sales 5-10%- Lead Contributor on Cross Functional Teams responsible for the Planning, Execution, and Evaluation of New Initiatives and Comparative Market Studies- Led Team in Project to Centralize Data and Enhance Database Functionality- Analyzed Retail Sales to Forecast Demand for New Products & Promotional Items, and to Establish Key Performance Metrics

- Created and Oversaw Management of Paramount’s Annual Budget (~$250M /yr) to Market & Publicize Major Films Being Released Internationally.- Delivered Financial Planning Analyses Critical to International Release Strategy and monitored Spending to Ensure the Budget was Upheld

- Analyzed Product Promotions to Forecast Supply, Demand & Price- Identified Successful Promotional Components and Strategies for Future Promotional Planning

- Managed Integrity and Functionality of Databases Critical to Executing Trade Processes

- Queried Key Performance Indicators (Sales, Revenue, etc.) and Critical Data to Forecast Fortune 500 Financials