Will Burns

Will Burns Email and Phone Number

Founder, Chief Executive Officer @ Ideasicle X
Hamilton, MA, US
Will Burns's Location
South Hamilton, Massachusetts, United States, United States
Will Burns's Contact Details

Will Burns work email

Will Burns personal email

About Will Burns

Sign up for a live video consultation at https://intro.co/willburnsAnyone who has worked with me knows that I love nothing more than either coming up with, or witnessing the birth of, a great marketing idea. Specifically, much of my Forbes writing celebrates the power of brand ideas and just how liberating one can be to a marketer. And my consulting work is all about uncovering that one truth, that one idea that gives everything a company does meaningful purpose.I channel the rest of my energy and experience into a unique and entrepreneurial endeavor--Ideasicle--where ideas are all we do. I have a virtual bullpen of 28 creative experts from my agencies past--Wieden, Goodby, Mullen, Arnold and others--who work virtually in teams of four coming up with ideas for our clients.Specialties: Marketing ideas, new business pitches, business insights, creative platform development, getting great work from creative teams, creative prospecting techniques, strategic development, innovation, etc. Bio: Over my career, I've criss-crossed the country experiencing the best agencies in the world (in my humble opinion). I've seen the magic of Goodby, the unabashed creativity and attitude of Wieden & Kennedy, the "mansion" of Mullen, the power of a startup like Boathouse and then applied all of that to the new business ventures of Arnold in Boston (e.g. wins like Volvo, Activision, Mobile ESPN, RadioShack, Vonage, Tyson, Fidelity, Progressive Insurance, Pearle Vision and Carnival Cruise Lines) for seven years and winning over $1 billion in new billings.

Will Burns's Current Company Details
Ideasicle X

Ideasicle X

View
Founder, Chief Executive Officer
Hamilton, MA, US
Website:
ideasicle.com
Employees:
4
Will Burns Work Experience Details
  • Ideasicle X
    Founder, Chief Executive Officer
    Ideasicle X
    Hamilton, Ma, Us
  • North
    Fractional Cmo
    North May 2023 - Present
    Portland, Oregon, Us
    Ongoing new business support - brand idea articulation ("Real is beautiful") and implementation, RFP writing, live pitch strategies, prospecting, etc.
  • Ideasicle X
    Founder, Chief Executive Officer
    Ideasicle X Dec 2020 - Present
    South Hamilton, Massachusetts, Us
    A brand consultant with a fractional creative department behind him. Ideasicle X is the first consultancy equipped with a proprietary web app designed from the ground up for virtual idea-generation. A platform where any four talents of our choosing mentally collide, spark each other, and build upon each other’s ideas. Ten years in development, the virtual model we have pioneered is changing the way advertising agencies work with freelance creative talent. And now that the world has received a crash course in working remotely and virtually (pandemic), the timing is especially right.
  • Will Burns Consulting
    Fractional Chief Brand Officer
    Will Burns Consulting Jun 2010 - Present
    A marketing problem is just the absence of an idea. After 30+ years in advertising, my mission in life is to shed the blinding light of ideas onto marketing problems. I consult directly with agencies and marketers on their branding, pitches, and communications, and I invented a very powerful tool: Ideasicle X. With this web app I have access, when needed, to some of the greatest advertising minds in the country. Unlike crowdsourcing solutions, our ideas were not sourced from the unvetted masses, but from a potent pool of now-28 creative marketing minds. Each was hand-picked by me and each was someone I worked closely with at some point during my 20-year advertising career at agencies like Goodby, Wieden & Kennedy, Arnold, Mullen, and others.Schedule a video consultation through Intro: A marketing problem is just the absence of an idea.
  • Forbes
    Forbes Contributor
    Forbes Dec 2011 - Jan 2020
    Jersey City, Nj, Us
    I wrote about the importance of creativity in modern branding: www.forbes.com/sites/willburns/.
  • Arnold Worldwide
    Evp Business Development & Agency Innovation
    Arnold Worldwide Sep 2003 - Jun 2010
    Boston, Ma, Us
    Responsible for running all of the Boston office's new biz pitches. Pitch victories: Volvo, Progressive Insurance, Pearle Vision, RadioShack, Vonage, Delta Faucets, ESPN Mobile, Fidelity, Tyson, Carnival Cruise Lines.Also manage the Innovations Group.
  • Boathouse
    Director Of Account Services
    Boathouse Aug 2002 - Aug 2003
    Waltham, Ma, Us
  • Mullen
    Vp Account Director
    Mullen Nov 1999 - Aug 2002
    Boston, Los Angeles And New York, Us
    Ran the Stanley Tools, Swiss Army, S&H Greenpoints, Rational Software, Four Seasons, Sol Beer and Foster Grant Sunglasses accounts.
  • Wieden & Kennedy
    Account Director
    Wieden & Kennedy Mar 1997 - Oct 1999
    Portland, Or, Us
    Ran the Miller Brewing Company, Microsoft Windows and Stamps.com accounts.
  • Goodby Silverstein & Partners
    Account Manager
    Goodby Silverstein & Partners Jan 1996 - Feb 1997
    San Francisco, California, Us
    Worked on the Umbro Soccer and Hewlett Packard accounts.
  • Leonard/Monahan
    Account Supervisor
    Leonard/Monahan Aug 1992 - Jan 1996
    Managed the New England Honda Dealers and Polaroid B2B accounts.
  • Hbm Creamer
    Assistant Account Manager
    Hbm Creamer 1988 - 1992

Will Burns Skills

Advertising Integrated Marketing Creative Direction Strategy Brand Development Digital Marketing Digital Strategy Marketing Entrepreneurship Social Media Marketing New Business Development Marketing Strategy Social Media Online Advertising Creative Strategy Interactive Marketing Marketing Communications Strategic Planning Leadership Customer Insight Online Marketing Digital Media Content Strategy Business Development Mobile Marketing Social Networking Interactive Advertising New Media Account Management Idea Generation Blogging B2b Relationship Marketing Creative Development Email Marketing Lead Generation Strategic Partnerships Corporate Branding Direct Marketing Brand Architecture Media Planning Web Analytics Direct Mail Consumer Insights Branding Ideas Mobile Devices Brand Management Outdoor Advertising Media Buying Sem

Will Burns Education Details

  • Hamilton College
    Hamilton College
    Economics

Frequently Asked Questions about Will Burns

What company does Will Burns work for?

Will Burns works for Ideasicle X

What is Will Burns's role at the current company?

Will Burns's current role is Founder, Chief Executive Officer.

What is Will Burns's email address?

Will Burns's email address is eb****@****ail.com

What is Will Burns's direct phone number?

Will Burns's direct phone number is +161730*****

What schools did Will Burns attend?

Will Burns attended Hamilton College.

What are some of Will Burns's interests?

Will Burns has interest in Exercise, Home Improvement, Reading, Shooting, Sports, Home Decoration, Cooking, Electronics, Outdoors, Education.

What skills is Will Burns known for?

Will Burns has skills like Advertising, Integrated Marketing, Creative Direction, Strategy, Brand Development, Digital Marketing, Digital Strategy, Marketing, Entrepreneurship, Social Media Marketing, New Business Development, Marketing Strategy.

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