William Rollings Email & Phone Number

Ft Worth, Texas

• Lead a team of employees who provide real property services and support for the disposition of surplus Government-owned real estate in a 15-state territory
• Serves as the project manager of a multidisciplinary project team to sell the Federal Helium Reserve System assets which generated $423M in proceeds. The project fulfills Congressional requirements in the Helium.

Ft Worth, Texas

• Led project to sell 49 former missile launch sites via multiple negotiated sales and online auctions
• Conducted customer development efforts to generate $385K in new real property disposition business.
• Completed asset utilization studies to support customers' real property decision making process
• Conducted in person and webinar training for customers on the real property disposition process
• Earned the senior level real property disposition certification
• Accepted into the Federal Executive Board Leadership Program

Ft Worth, Texas

• Led, planned and delivered leadership program that develops key leadership competencies for emerging leaders
• Worked with senior management to identify group projects for participants to conduct research and provide recommendations for key business challenges faced by the organization
• Identified and secured training vendors and internal managers to facilitate training sessions
• Coordinated with certified coaches to provide one on one coaching sessions for participants
• Secured managers to provide employee shadowing opportunities for participants
• Partnered with Human Resources to conduct StrengthsFinder assessments and training session

• Published course:
• 7 Key Steps To Lead Your Team

Lancaster, Texas

• Served as adjunct faculty for in-person and online business courses.
• Teaching experience included: - Principles of Management - Principles of Marketing - Business Principles - Problem Solving and Decision Making

Ft Worth, Texas

• Worked closely with staff to develop the annual goals for the Utilization Branch.
• Initiated and led Customer Outreach Day which resulted in 20 opportunities for prospective regional asset utilization business.
• Recommended CRM system enhancements to better prioritize, track and improve customer development performance.
• Worked closely with staff to ensure 100% compliance with national data accuracy standards.

Ft Worth, TX

• Led a complex and highly visible disposal of the Navy’s NWIRP Dallas property which resulted in $25M cost savings. Led a cross functional project team which required extensive collaboration and multiparty negotiations.
• Executed a hybrid live/online auction of Forest Service property to generate $7M in proceeds.
• Generated $2.3M through an online auction of Forest Service property in Vail, Colorado area.
• Led a project to dispose the Stanley Mickelsen property via an online auction to generate $790K in sales and $700K annual cost savings. Sale was 125% above sales target.
• Conducted customer development efforts to generate $11M in new real property disposition business in 5 years.
• Conducted customer training with Department of Energy which led to 4 new real property disposition projects.

Ft Worth, Texas

• Initiated the new regional customer development team to secure $1M in new real property disposition business. Regional success led to the creation of a new national team. Served as leader of national team for 2 years.
• Executed online auction of Forest Service Albuquerque 12th Street property to generate $2.5M at 50% above sales target.
• Sold the Aberdeen Post Office/Courthouse to generate $900K. Project involved a lease-back agreement for Federal tenants to remain in the building after the disposal.
• Leveraged online auction to sell the Bennett National Guard to generate $610K at 30% above target.
• Led the negotiated sale of Bureau of Reclamation property to generate $250K which required coordination with GSA Central Office to secure Congressional approval of the sale.

• Managed partnerships with businesses, foundations and education providers to plan launch efforts for new educational program targeted towards low income children
• Managed technology partnership to provide 300 computers to economically disadvantaged families
• Secured $27K from local funding source to support educational partnership efforts

• Managed multi-product marketing efforts with a 4 employee team and $750K budget
• Led partnership negotiations with AirTreks.com and delivered joint software product to market
• Managed partnership with FareChase.com and launched joint product to generate $250K revenue
• Led cross functional team which identified opportunity to introduce new product with $200K revenue potential.
• Negotiated partnership agreements with targeted strategic partners
• Worked closely with Public Relations to develop press releases to announce new product

• Developed and executed marketing strategy and plan for existing software product
• Supported Sales efforts by developing customer requirements, product brochures, positioning papers, training documents and sales forecasts. Coordinated product demonstrations and customer meetings
• Conducted competitive analysis to identify competitors' product features, pricing and target customers
• Implemented new website to provide product information and support to internal employees

• Executed marketing strategy and plan for $1 million software product line
• Led cross-functional team to launch product enhancements in international markets on time and within budget. Teams comprised of Sales, Customer Support, Training, Marketing Communications and Product Development.
• Executed integrated promotional effort to create awareness of new enhancements to customers including online sweepstakes, direct mail, press release and email marketing
• Implemented campaign to create awareness of product enhancements to sales force and internal employees. Campaign utilized a golf theme with product demonstrations and video testimonials
• Facilitated marketing research to identify customers' preferences for new product enhancements

• Provided system support to meet the needs of internal accounting customers
• Developed and maintained computer programs to interface between accounting database systems
• Redesigned online user screens to improve user productivity by 20%

Master Of Business Administration, Marketing

Bs, Computer Information Systems

Activities and Societies: 2 Internships - Prudential Insurance Company; 1 Internship - Amoco Corporation; Magna Cum Laude