Williams Owoeye

Williams Owoeye Email and Phone Number

Digital Marketer | PR & Communications Professional | Mental Health Ambassador | Emcee | @ Custimony
Williams Owoeye's Location
Oyo State, Nigeria, Nigeria
About Williams Owoeye

I'll rather read humans than read a book — wake Sun Tzu from the grave if that's what it's going to take!Realizing humans are the most interesting read you can find at the corner of every street is one of the fascinating finds I have made; books will demand you read between the lines but for humans, you will have to read between the curves, the twists and the turns. Doing this has allowed me to hone impeccable listening skills that I use to communicate effectively and build genuine relationships with people. I have gone ahead to employ this being the mouthpiece of brands; listening to them and helping them communicate their message to their target audience in a way that is engaging, exciting, and delightful.The tools I deploy to achieve this include email marketing, social media management, community management, content strategy, content writing, and content distribution. When I am not upskilling, you can catch me pouring my heart into helping Asido Foundation (a mental health non-profit) build its credibility as well as solid channels for the distribution of its message. While doing this, I discovered that it is no coincidence that ADvocacy and ADvertisement start with the same morpheme. This epiphany has led me to deploy everything I learn about marketing into awareness and sensitization. On some other days, you can catch me freelancing as a writer for B2B and B2C companies providing SaaS as well as other online services. I cover diverse niches ranging from Web3, blog posts, press releases as well as other web content.Since most of my experience is off the records, I am looking for internships and entry-level jobs in marketing. If you have such roles available, let's make genuine connections.

Williams Owoeye's Current Company Details
Custimony

Custimony

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Digital Marketer | PR & Communications Professional | Mental Health Ambassador | Emcee |
Williams Owoeye Work Experience Details
  • Writinova
    Chief Marketing Officer
    Writinova Jul 2023 - Present
    Nigeria
  • Custimony
    Head Of Marketing
    Custimony Apr 2023 - Present
    Nigeria
    - In charge of development of brand identity and establishing brand awareness- Creation of launch campaign strategy that led to a feature on Google Discover and 3 earned media.- increased the follower count on Twitter by 87%, on Instagram by 69% and on LinkedIn by 40%
  • Effe Towers
    Content Writer Specialist
    Effe Towers Jan 2023 - Present
    Nigeria
    Delicate and painstaking mixture of creative writing and technology in the production of high-performing content for the clientele that meets 101% expectation.- used content research tools to develop content strategy that improved ranking of the client- identification of issues with Google console that was drawing back SEO performance- competition research to help develop plans to give the client's brand an edge
  • Comic Con Ibadan
    Media And Public Relations Associate Director
    Comic Con Ibadan Aug 2022 - Present
    Ibadan, Oyo State, Nigeria
    - execution of out of home advertising (billboard) in the largest city in Subsaharan Africa that contributed to brand awareness and credibility- management of attendee community on WhatsApp to ensure dissemination of information, maintenance of brand awareness and creation of User Generated Content- management of Twitter account via posting highly engaging content that resulted into an average of 3k+ impression and 80% increase in organic follower count.- generation of leads through public engagement, viral marketing, WhatsApp marketing and UGC- attracted 1000 attendees to the event surpassing the company expectation of 500 attendees by 100%- predicted accurately the buyer's persona that informed the use of WhatsApp marketing
  • Ibadan Bacteriophage Research Team
    Communications And Publicity Officer
    Ibadan Bacteriophage Research Team Feb 2022 - Jul 2024
    Ibadan, Oyo, Nigeria
    - I was in charge of internal and external communication channels of the team- I was in charge of the social media management of the team's accounts contributing to a 70% of the follower count and an average of 7k+ impression per month.- I oversaw the publicity strategy of the team attracting the best brains in the science community.- I executed a publicity campaign on Twitter that gained over 30k impressions and over 3k profile visits- I coordinated the publicity of the bimonthly Twitter Space of the team with an average of 50 attendees per event.
  • Asido Foundation
    Director Of Media And Publicity (Campus Network)
    Asido Foundation Jan 2022 - Mar 2023
    Oyo, Nigeria
    - Oversaw a team of over 50 to develop content strategy using a content calendar which ensured consistent creation of content that is relevant to our target audience.- Developed publicity strategies that incorporate online and offline marketing that ensures there is an average attendance of 70 people in every event held. - Collaborated with the brand designer to fine-tune the brand identity of the organization to reflect a coherent brand voice and design. This led to improved brand recognition, partnership with over 10 organisations and nominations by different bodies such as the University of Ibadan Student Union.- I wrote, edited, and published biweekly newsletters that educate the audience with a 98% increase in subscribers, an average open rate of about 40%, and a click rate of 2.7%- I managed the social media accounts (Instagram and Twitter) to see a 70% increase in the number of community members and an average post impression of 23k.- Coordinated a social media campaign to commemorate World Suicide Prevention Awareness month that reached over 50k people across different social media platforms.- Developed publicity strategy and implemented it using WhatsApp marketing as well as IG and Twitter to raise more than ₦100k to commemorate World Autism Day. Contributed to the publicity strategy to raise ₦300k in the following year.- Organised and hosted a Twitter Space (Media×Mental Health) that brought together the finest brains in the media and health sector to discuss the intersection of both industry. The event had over 70 people in attendance.
  • Asido Campus Network, University Of Ibadan
    Deputy Editor In Chief
    Asido Campus Network, University Of Ibadan Jan 2020 - Feb 2021
    - Edited weekly mental health articles that are one of the most widely read during the pandemic.- Coordinated the publishing process through team management and implementing structural reforms that boosted the productivity and consistency of the team.- I wrote engaging copies that drove traffic to our publication platform.
  • Indypress Organization
    Writer
    Indypress Organization Jan 2019 - Jan 2021
    Ibadan, Oyo, Nigeria
    - I wrote about 60 articles that covered diverse niches from op-eds, feature articles, poems, health articles, and tech.- Due to my contribution to journalism, I won the award as the Most Promising Campus Journalist (2019), Best Satirical Writer, and top 3 Best Health Writer (2021).- I also helped my Local Press Organization win the award as the Best Local Press Organization 3 consecutive times.
  • Union Of Campus Journalists, Unibadan
    Health Editor
    Union Of Campus Journalists, Unibadan Jan 2019 - Dec 2019
    - I coordinated a team of 5 campus journalists across different Local Press Organizations in the publishing of health articles. - I developed an in-house guide and edited the articles in line with target audience- Redefind the style of writing health articles by introducing the use of less medical jargons and less-formal tone.- I contributed to the Campulse, a yearly magazine published by the Union of Campus Journalist, University of Ibadan.

Williams Owoeye Education Details

Frequently Asked Questions about Williams Owoeye

What company does Williams Owoeye work for?

Williams Owoeye works for Custimony

What is Williams Owoeye's role at the current company?

Williams Owoeye's current role is Digital Marketer | PR & Communications Professional | Mental Health Ambassador | Emcee |.

What schools did Williams Owoeye attend?

Williams Owoeye attended University Of Ibadan, Nexford University.

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