Clara Williams Email & Phone Number

United States

- Analyze data to develop product launches and crowd fundraising campaigns resulting in 12 successful launches which increased revenue and media placement- Produced content for two crowd funding campaigns resulting in 60% increase in projected revenue- Produce websites, coach clients on branding and storytelling techniques, and design templates and organizational solutions for product launches and re-launches

- Manage a team of 7 employees and contractors to ensure resource allocation, task prioritization, streamline workflows and ensure consistent work product- Maintain and optimize agency systems and structures to enhance operational efficiency - Cultivate strong client relationships, lead client presentations, and handle all communication aspects of the project with the client- Provide solutions to client pain points and adapt processes - Facilitate workflow meetings with the design team, promoting efficient collaboration

Brooklyn, New York, Us

- Managed customer success via Fresh Desk including training new staff- Created solutions to solve consumer pain points within the purchase flow- Forecasted product quantities based on sales and trends, identify low performing products, and suggest mitigating strategies to improve sales and improve systems

Philadelphia, Pennsylvania, Us

- Produced content, strategies, marketing materials to increase brand awareness by 150% across social media platforms including 30% increase in Instagram followers- Managed 13 internal campaigns including creation of content and updating of employee database resulting in improved employee engagement - Produced and reviewed all creative content including proposals and account based marketing materials in collaboration with creative teams and senior management

New York, New York, Us

As a Project Manager, I managed a variety of branding and strategic marketing projects from concept to completion. I ensured the client was updated on progress and deliverables, while working through any roadblocks or delays. Collaborated to create systems to streamline communications and work products between clients and the agency. I played an active role in analyzing financial data for pitch decks, and synthesizing data for graphics. Added strategic insight on an as needed basis

www.shopoasisnyc.comI created this e-commerce boutique to fulfill my vision of bringing authentic African fashion to the global marketplace through the boutique that delivers on-trend, high quality, undiscovered brands from emerging artists from New York to Africa and beyond. As a designer I designed my first collection for the brand complete with apparel and accessories, all manufactured in Nairobi, Kenya.

As the Chief Creative Officer, I was in charge of helping a variety of small dental businesses grow their social media followings and engagement. I created campaigns that could be applied in-office and online to attract new customers and advertise new services. I was able to train staff in new techniques, software and help implement campaigns to ensure success both online and offline. I worked with my partner to pitch to market the business and pitch for new accounts.

New York, Ny, Us

Worked with a small team in New York and China to manage handbag collections from concept to production. Implemented systems and forms to streamline the process at key points in the product development timeline. Worked with the design team to create color palettes, ensure cost effective construction techniques, suggest appropriate materials for sampling and production. Acted as a liaison between design, factories, sales and materials teams to ensure all product needs were met. Created and maintained line sheets for Market Appointments. Traveled internationally to ensure Market samples met Design intent and aesthetic, and approved all Materials for production and market samples.

New York, Ny, Us

Worked in a team environment with the Design Team and Product Development Team to bring a collection from concept through production, while maintaining consistency and product integrity. Communicated and implemented Design changes to cross-functional partners and factories. Processed design cards, selected appropriate fabrication, communicated and sent materials to factory for sampling purposes, requested leather dips and create colors following seasonal trend directions. Evaluated top of production samples to ensure all materials, construction, and design details were consistent with design approved prototypes and materials. Created and maintained Bill of Materials (BOMs) within Web PLM and ensure their accuracy for purchase of raw materials and reviewed samples with the design team and technical designers to ensure proper construction

Us

• Responsible for inventory, product selection and budgeting for a category of Finlay’s fine jewelry merchandise• Analyze sales, cost, and demand in order to optimize inventory • Create and monitor bi-annual budget, comparing estimates to actuals, adjusting expenses to account for shifts in demand and creating estimates from historical data • Translate market trends and promotional objectives into appropriate inventory levels and product selection

Washington, Dc, Us

• Created and maintained Voluntary Disclosure Program (VDP) website for program promotion, resulting in an increase in applications to the program • Researched relevant market and World Bank databases in order to conduct background investigations on VDP applicants, ensuring compliance with program guidelines• Managed communications between the VDP Team, World Bank units and sector networks and external stakeholders to promote the program and enhance the reputation of the Department• Managed documentation systems for confidential data to track and collect performance metrics for audit committee progress reports• Edited and compiled reports to be sent to the audit committee and executive board for approval and review

Washington, Dc, Us

• Wrote strategic development proposals and managed financial reporting of $1M billings on UNDP and DFID contracts and USAID grants resulting in the completion of three programs and two new UNDP contracts• Served as a liaison between NDI headquarters and 3 field offices (South Africa, Tanzania, Kenya) to ensure a timely and appropriate response at headquarters to changing political situations • Spearheaded a $3 million project managing production, research and design of the reports, Money in Politics and Party Finance Reform in Africa, that were ultimately distributed at international conferences and used by practitioners• Contributed pieces to quarterly and final reports to ensure programs met proposed objectives and to fulfill monitoring and evaluation criteria for a variety of donors• Conducted preliminary evaluations of potential team hires and managed the internship program by creating job descriptions, conducting interviews and aiding in the implementation of internship program criteria

Mps, Global Fashion Management

Bsfs, International Politics