William .T Email & Phone Number

Banten, Indonesia

•Released agent assisted onboarding product to reduce drop offs in our application funnel, increasing approval rate from 7% to 11%•Collaborated with partners for product regulatory compliance to maintain monthly disbursement of Rp 100 billion•Optimized transaction & repayment API logic to solve data gap in partner integrations, improving success rate to 99%•Led a team of 6 engineers to develop liveness KYC verification to reduce identity fraud & loss rate

Partnership integrations to expand JULO's business•Built a credit digital lending platform as an employee benefit for internal staff to reduce turnover rate & talents lost•Lead the development of Paylater API webview that reduces partner integration effort from 6 steps into 1 step•Improved web application submission rate by 30% with saved response feature, faster load times, targeting SMS

• Collaborated with multiple stakeholders in gathering requirements to deploy features to fulfil user needs• Optimise website’s payment gateway in reducing friction in the checkout funnel Increasing conversion rate by 33%• Involved in implementing a registration referral feature for website launch that attained 16k subscribers• Planned popups, rotating banners, abandon cart targeting, buy now button raising sales & awareness by 26%

New York, United States

*Data visualization of dashboards through Tableau with sales data from Google BigQuery*Showed 10% growth in loyal users from exploratory data analysis with various datasets to track app performance*Concluded insights & recommendations from customer analysis to implement strategic solutions*Qualified status of leads by assisting in developing a user scoring algorithm through Checkout cart ratio* Created email & text templates to reach customers through direct marketing to increase engagement

San Francisco, California

-Analysis & validating improvements towards conventional business processes -Validating SQL code functions(building databases, entity relationships, Groupby, Where, etc.) of student assignments

San Francisco Bay Area

•Awarded for the best performing business Saas project in software team projects competition•Redesigned registration process from user stories into a one-step process to improve app experience & 50% efficiency•Defined product vision for a documentation platform to improve engagement between buyers and brands establishing healthy customer relations•Communicated the customer value proposition of the redesign to stakeholders through use cases•Identified both B2C & B2B target markets with the highest product registration & warranty claims•Categorized segments for market development plans

*Developed product goals, acceptance tests, mockups from user stories through interviewing 27 users to understand pain points*Devised product recommendation & notification reminder feature based on user research to explore products easier & price sensitivity behavior for Tokosmart; a B2B retailer app with 19000 users -Identified customer data variable requirements for the feature -Resulted in a change of marketing strategy within the app on emphasizing promotions *Spearheaded in implementing a mobile attribution platform through leading a team of 7 by Identifying KPIs & funnels such as conversion rates, section source to understand user journeys•Data visualization of product revenues & margins for a B2B marketplace platform through Excel pivot table & Microsoft power BI that provided the CPO profitability insights of the business•Prioritized projects or features through sprints & tickets based on user pain points & deadlines using JIRA

• Increased ranking search in Google from 26 to 12.9 through utilizing Google analytics data to develop & implement website strategy for effective marketing communication • Targeted digital marketing campaigns through social media, SEM & SEO by analysing audience demographics & searched keywords• Generated in excess of $84,000 in sales through in-person leads and digital marketing efforts

San Francisco Bay Area

•Executed financial forecasting of $128000 in costs through attainment of quotes & creating a pro forma cash flow•Carried out market research; demographic & geographic segmentation on potential locations for market penetration•Utilized project management platform Teamworks to track & collaborate the progress of assigned tasks

San Francisco Bay Area

-Provided tips in establishing healthy customer relationships through research -Explored possible customer queries & developed a FAQ page-Created answers towards possible queries/FAQs under a SOP(standard operation procedures) list-Developed templates towards answering possible queries

Bachelor'S Degree, International Business, 3.72

Education record