Willian Lázaro A.

Willian Lázaro A. Email and Phone Number

Sanitary and Environmental Engineering - UFBA | Intern in the Environment and Social Responsibility Management at the Federation of Industries of the State of Bahia - FIEB @ Federation of Industries of the State of Bahia - FIEB
Willian Lázaro A.'s Location
Salvador, Bahia, Brazil, Brazil
About Willian Lázaro A.

Student of the Sanitary and Environmental Engineering at the Federal University of Bahia (UFBA) and intern at the Environmental and Social Responsibility Management of the Federation of Industries of the State of Bahia (FIEB).I worked with digital marketing from 2020 to 2023, with an emphasis on paid traffic. Initially, I managed marketing campaigns for the Sanitary and Environmental Engineering sector, and later, I worked in other market niches at a communication agency. As a traffic manager, I was responsible for managing and optimizing results, developing skills in performance marketing, inbound marketing, digital planning and launch, as well as SEO and customer journey success. Subsequently, I worked with marketing and business intelligence, managing campaigns on Google Ads and Facebook Ads for a B2B marketplace, where I also applied messaging strategies, monitoring performance indicators to ensure the viability and return of campaigns.At university, I gained experience in project execution, working on the preparation of water analysis reports (collection and report preparation), socio-environmental education programs (PEA/PEAT), and solid waste management plans (PGRS/PGRSS) through the junior company. Additionally, thanks to scientific initiation, I have laboratory experience in evaluating and controlling the efficiency of environmental remediation systems, addressing biodegradation in coastal waters and mangrove sediments contaminated by oil, using plants, enzymes, and microalgae as treatment resources (bioremediation/phytoremediation).Currently, I am interning at the Federation of Industries of the State of Bahia (FIEB), specifically in the Environmental and Social Responsibility Management (GMARS). In this internship, I seek to develop the essential skills and competencies for a sanitary and environmental engineer, dedicating myself to the continuous improvement of knowledge in areas such as ESG, circular economy, reverse logistics, sustainability indicator monitoring, sustainability reports, and compliance with legal obligations (environmental licensing advisory).

Willian Lázaro A.'s Current Company Details
Federation of Industries of the State of Bahia - FIEB

Federation Of Industries Of The State Of Bahia - Fieb

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Sanitary and Environmental Engineering - UFBA | Intern in the Environment and Social Responsibility Management at the Federation of Industries of the State of Bahia - FIEB
Willian Lázaro A. Work Experience Details
  • Federation Of Industries Of The State Of Bahia - Fieb
    Intern At The Department Of Environmental And Social Responsibility - Gmars
    Federation Of Industries Of The State Of Bahia - Fieb Aug 2023 - Present
    Salvador, Bahia, Brasil
    Responsible for providing support in various activities, including the implementation of socio-environmental projects, conducting technical forums, and providing socio-environmental advisory services to companies; compiling indicators, gathering data for the preparation of reports and control spreadsheets, writing opinions, presentations, and other technical documents. In addition to these activities, my responsibilities include drafting relevant socio-environmental news and managing the messaging system, as well as creating minutes of internal and external defense of interestings meetings, and organizing and archiving related materials and documents.The Federation of Industries of the State of Bahia (FIEB), through the Environmental and Social Responsibility Management (GMARS), acts as an agent promoting sustainability among Bahian industries, with the challenge of encouraging a socio-environmental stance among industries.
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  • Floki
    Marketing Analyst
    Floki Feb 2023 - May 2023
    Salvador, Bahia, Brasil
    As a digital marketing campaign manager, my responsibilities included creating, optimizing, and enhancing advertising campaigns on Google Ads and Facebook Ads platforms. This work was carried out on a daily basis, relying on a meticulous analysis of metrics and statistics obtained through monitoring tools such as Google Analytics and Amplitude. Furthermore, I was also tasked with developing and implementing messaging strategies with a focus on customer acquisition and retention.
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  • Floki
    Marketing And Business Intelligence
    Floki Oct 2022 - Feb 2023
    Salvador, Bahia, Brasil
    As the manager responsible for overseeing digital marketing campaigns, my tasks included creating, optimizing, and refining advertising campaigns on Google Ads and Facebook Ads platforms. The work was carried out on a daily basis, relying on a meticulous analysis of metrics and statistics obtained through monitoring tools such as Google Analytics and Amplitude.
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  • Factor Comunicação
    Performance Marketing Intern
    Factor Comunicação Sep 2021 - Oct 2022
    Salvador, Bahia, Brasil
    As a traffic manager, I was responsible for ensuring the effective performance of Google Ads and Facebook Ads campaigns for a wide range of business segments, including municipal, state, and national. Additionally, I was also responsible for managing and improving website ranking through on-page SEO techniques. In my activities, I kept the success and commercial satisfaction of our customers as a priority.
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  • Ufba - Federal University Of Bahia
    Research Student
    Ufba - Federal University Of Bahia Sep 2020 - Oct 2022
    Salvador, Bahia, Brasil
    2020/21: In charge of monitoring and evaluating the efficiency of environmental remediation systems, my mission was to investigate biodegradation in oil-contaminated mangrove sediments, using enzymes as a treatment tool. It was my responsibility to ensure the effectiveness of these ex situ processes, aiming to preserve the ecological integrity of sensitive areas.2021/22: Responsible for assessing environmental remediation systems, my task involved analyzing the efficiency of biodegradation in oil-contaminated coastal waters, utilizing microalgae as a treatment tool. I was responsible for ensuring the effectiveness of these ex situ processes, with the objective of preserving the ecological integrity of sensitive areas.
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  • Esa Jr.
    Marketing Manager
    Esa Jr. Jan 2020 - Apr 2020
    Salvador E Região, Brasil
    Manager of Google Ads traffic campaigns aimed at attracting potential leads interested in Sanitary and Environmental Engineering services.
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  • Esa Jr.
    Operations
    Esa Jr. Aug 2018 - Apr 2020
    Salvador, Bahia
    I was a member of teams responsible for the operation and execution of projects such as water analysis, solid waste management plan, and socio-environmental education program. I ensured that all projects were executed in accordance with the highest technical and regulatory standards, guaranteeing the success and satisfaction of clients.
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  • Esa Jr.
    Research And Development Manager
    Esa Jr. Jul 2019 - Jan 2020
    Salvador E Região, Brasil
    I evaluated and monitored internal projects, ensuring compliance with established quality standards. In addition, I was responsible for proposing solutions to improve internal processes and continuously improve the efficiency and effectiveness of operations.
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  • Esa Jr.
    Management And Strategy Advisor
    Esa Jr. Jan 2019 - Jul 2019
    Salvador E Região, Brasil
    As a company strategist, my main task was to ensure that the other departments were aligned with the established goals and objectives. I did this by clearly communicating the strategic guidelines, facilitating the understanding of the team, and ensuring the fulfillment of deadlines and expected results. This position contributed to the company's success by improving collaboration and alignment between teams at all levels.
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  • Esa Jr.
    Business Advisor
    Esa Jr. Jan 2019 - Jul 2019
    Salvador, Bahia
    Prospecting new customers by identifying potential business opportunities and developing customer relationships. I actively prospected, prepared budgets, and initiated the initial customer relationship with the company.
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  • Nej Salvador
    Expansion Advisor
    Nej Salvador Jan 2019 - Jul 2019
    Salvador E Região, Brasil
    Promoter of new junior enterprises working on fundraising, project management, business advisory, and enhancing the entrepreneurial skills of the involved students
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Willian Lázaro A. Education Details

Frequently Asked Questions about Willian Lázaro A.

What company does Willian Lázaro A. work for?

Willian Lázaro A. works for Federation Of Industries Of The State Of Bahia - Fieb

What is Willian Lázaro A.'s role at the current company?

Willian Lázaro A.'s current role is Sanitary and Environmental Engineering - UFBA | Intern in the Environment and Social Responsibility Management at the Federation of Industries of the State of Bahia - FIEB.

What schools did Willian Lázaro A. attend?

Willian Lázaro A. attended Federal University Of Bahia (Ufba), Senac Rs, Saga - School Of Art, Game And Animation.

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