Austin C. Willis Email and Phone Number
As a storyteller at heart, my journey began at the age of nine, performing theatrical monologues that sparked my passion for connection and creativity. While the stage taught me the power of narrative, my career led me to discover a different kind of spotlight: empowering brands and organizations to tell their stories in ways that resonate deeply with audiences.I specialize in crafting and executing dynamic marketing strategies that bridge the gap between people and the products or services that can transform their lives. With a strong foundation in consumer insights, branding, and cross-functional collaboration, I bring a proven track record in driving meaningful results across industries.From developing targeted campaigns that generate leads and build brand awareness to leveraging technical production skills to elevate virtual experiences, I thrive on creating impactful moments that leave a lasting impression. Whether it’s enhancing LinkedIn engagement by 63%, delivering over 15,000 leads in a fiscal year, or supporting Disney’s iconic experiences through strategic marketing, my work is fueled by data-driven decision-making and a passion for connecting with diverse audiences.With an M.A. in Marketing Communications and a B.A. in Advertising/Public Relations, coupled with hands-on experience across digital marketing, media management, and research coordination, I am uniquely equipped to deliver innovative solutions that inspire action.Colleagues and partners have described me as hardworking, detail-oriented, and endlessly curious—a collaborator who thrives on learning and adapting to new challenges. If you're seeking a marketing professional who combines creativity, strategy, and empathy to craft compelling brand narratives, let’s connect and explore how we can create exceptional results together.
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Marketing Strategy AssociateDisney Parks, Experiences And ProductsOrlando, Fl, Us -
Marketing Strategy AssociateDisney Parks, Experiences And Products Dec 2023 - PresentOrlando, Florida, United StatesWorks within the Disney Signature Experiences portfolio to support group guided travel experiences offered by National Geographic Expeditions & Adventures by Disney. -
Virtual ProducerAbilitie Jan 2021 - PresentAustin, Texas, United States- Partnered with global companies on a contract basis to implement virtual leadership development simulations/webinars and events- Responded to technical obstacles that come up during presentations and simulations to enhance the learning experience- Collaborated with participants from around the globe to address their learning needs and enhance their leadership skills- Successfully produced 180+ virtual simulations for over 17 different businesses across 50+ countries -
Independent PhotographerFreelance Jun 2016 - PresentOrlando, Florida, United States- Experienced in event and product photography- Consulted with clients to understand their vision and requirements for photography projects- Offered creative input to enhance the overall quality of the photographs for individuals and businesses- Planned and organized photography shoots, including location scouting, scheduling, and logistics- Managed post-production tasks, such as image editing, retouching, and color correction- Collaborated with clients to align photography with their branding and marketing objectives- Engaged in personal projects to explore and experiment with different styles and concepts- Demonstrated proficiency in using professional cameras, lenses, lighting equipment, and editing software.
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Demand Marketing ManagerWynshop Aug 2022 - Aug 2023Miami, Florida, United States- Developed targeted marketing campaigns to enhance brand awareness and generate leads - Curated compelling content (i.e. white papers, articles, webinars, etc.) that aligned with the buyer journey and buyer personas - Performed comprehensive analysis of campaign performance, presenting findings and identifying strategic opportunities- Assisted in the re-branding of Wynshop, collaborating with internal teams to craft effective messaging strategies - Increased LinkedIn engagement by 63% within the first year - Worked cross-functionally with product management, product marketing, and sales - Maintained the marketing content calendars -
Associate Media ManagerWiley University Services May 2022 - Aug 2022Orlando, Florida, United States- Managed the Implementation and performance of the affiliate marketing efforts for 26 of our OPM partners - Worked with various stakeholders to optimize use of a multimillion-dollar budget - Managed cross-departmental relationships - Assisted in the re-structuring of the Direct Team's processes -
Direct Marketing SpecialistWiley University Services May 2021 - May 2022Orlando, Florida, United States- Personally delivered 15,000+ leads in Fiscal Year 2022 - Spearheaded the launch of three partners while supporting the the growth of pay-per-inquiry channels - Tracked and reported the performance of 16 partners and 200+ programs across various channels and ROI - Created an updated training manual and guide for the Direct Marketing team during onboarding processes -
Research CoordinatorWalt Disney World Nov 2018 - Dec 2020Orlando, Florida Area- Supported CIMA in the collection of data for new experiences (i.e. Test Meals, App developments, and special projects) - Led, trained, and assisted a daily team of 30+ Cast Members to maintain the collection of quality data - Conducted qualitative and quantitative research throughout the Walt Disney World properties - Worked under fast deadlines and daily quotas to complete 100% or more of assigned work - Maintained company and guest confidential information - Trained incoming cast members on ethical data collection methods, safety procedures, resilience, and customer service - CIMA business update speaker covering employee benefit programs and team optimizations - Assisted team with data collection and troublshooting technical issues when needed -
Character AttendantWalt Disney World May 2017 - Nov 2018Lake Buena Vista, Florida, United States- Organized character meeting locations and ensured they were show ready - Shared knowledge of the Walt Disney World Resort to assist guests with their planning needs - Helped bring stories to life that appealed to all demographics - Learned how to represent the Disney brand with enthusiasm - Developed quality partnerships with surrounding lines of business - Assisted in solving location-related and guest issues that came up on a daily basis -
Communications/Social Media Strategist InternBrandthumb Jan 2017 - May 2017State College, Pennsylvania, United States- Analyzed time-stamped data and deciphered information into strategic communication proposals- Increased social media participation for Brandthumb by 30% within a five-month time period through the use of DMP software- Conducted consumer research on industry trends/techniques to make strategic, data-driven decisions- Developed strategic marketing campaigns/pitches for clients- Organized marketing symposium hosted at Penn State University- Operated as the point-of-contact between accounts and supervisors -
Public Relations InternLeadership Centre County Aug 2016 - May 2017State College, Pennsylvania Area- Increased interest by 15% through the “Pass the Torch” campaign by utilizing CRM to build effective display advertising initiatives- Provided consultation for various projects and publicity strategies- Managed social media accounts, press releases and PSAs- Created outbound marketing content for advertising purposes throughout the year
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EntertainmentWalt Disney World Jan 2015 - Jan 2016Orlando, Florida Area- Embodied the Character's integrity and storyline to provide guests with memorable and positive interactions - Understood and implemented safety process to safeguard my health and that of those around me - Worked efficiently to meet daily quotas and/or operational expectations - Greeted and communicated with guests with enthusiasm while keeping the Disney brand in mind
Austin C. Willis Skills
Austin C. Willis Education Details
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Communication Management/ Marketing Communications -
Public Relations, Advertising, And Applied Communication -
Sayre High SchoolHigh School/Secondary Diplomas And Certificates
Frequently Asked Questions about Austin C. Willis
What company does Austin C. Willis work for?
Austin C. Willis works for Disney Parks, Experiences And Products
What is Austin C. Willis's role at the current company?
Austin C. Willis's current role is Marketing Strategy Associate.
What schools did Austin C. Willis attend?
Austin C. Willis attended University Of Denver, Penn State University, Sayre High School.
What skills is Austin C. Willis known for?
Austin C. Willis has skills like Social Media, Public Relations, Event Planning, Microsoft Office, Public Speaking, Event Management, Social Networking, Editing, Customer Service, Social Media Marketing.
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