William J. Moreno Marún Email & Phone Number

Fort Lauderdale, FL, US

Plantation, Florida, United States

• Project Management on customized solutions along multi divisions & cross functional teams to develop any potential new business opportunity.
• Responsible of the Medical Express performance improvement in the Americas Region by bringing it from 86% to 95% in 7 months (Jan - Aug 2022). Awarded Employee of the year 2022 due to this successful project.
• DHL Americas Pfizer Covid19 vaccine distribution Project Management, +223M doses with a 99% on time performance since Jan 2021.
• Process improvement analysis across the AM region on existing business.

Washington, District Of Columbia, Estados Unidos

• International sales management in the Washington DC and Maryland territory with a book of 85+ customers and a $3M annual revenue.
• Customers meetings to develop any potential new business opportunity.
• Leads development & new business opportunities search. 26 new customers gained during 2020 bringing around $430K new business.
• Daily problem solving and administrative follow up to ensure high post-sale satisfaction and positive long-term relationships.
• Project management with cross functional collaboration between Finance, Pricing, Sales & Operations to gain new business.

Ciudad De México Y Alrededores, México

• Release strategy planning considering all the market implications such as competitor’s releases, season of the year or reachable market on each film based on genre to achieve maximum box office.
• Negotiation of the sales terms & conditions of all films with theater exhibitors across the country.
• Development, analysis and control of daily performance statistics of each film for a better understanding of its lifetime behavior.
• Annual revenue forecast elaboration for each title according to the estimated performance, as well as weekly projections for all competitors’ films.
• Restructure of the Sales department by new responsibilities for each team member according to their professional background and the implementation of various reports as a tool for a better control and analysis of their.
• Follow up and analysis of Paramount films market surveys to implement effective action plans that result in a higher expectation from the audience on the film.

Distrito Federal

• Leader of the team in charge of more than 110 cinemas around the country in terms of:
• Films booking & schedules: Focus on finding the right number of different titles in each cinema in order to meet the market demand and increase weekly attendance.
• Pricing: Determine the correct ticket price to achieve the maximum box office income.
• Sales Promotions: Establish local sales strategies based on specific market needs according to historical data base analysis.
• Market Share: Every day analysis including all the industry competitors and establish action plans to increase attendance and gain national market share of the box office of each film.

• Co founder of MAWI, company dedicated to open, administrate, operate and improve profits in the hospitality industry (restaurants, hotels, etc).
• Head of the administrative area, responsible of expenses control, investors reports, establishment of administrative processes and policies (Suppliers payments, payroll, inventory, accounting, etc)
• Main clients and project description:- “El Cebichin Condesa”: Opening project and first 6 months daily operations.- “Niza Polanco”: Administrative partner, opening project and daily operations- “Pia Suites Interlomas”.

• Service performance measurement & analysis of all company products based on established reports, scorecard and global KPI´s that led to the proposal of action plans along with the Operations Regional Directors.
• Process improvement projects focused to reduce failures across the DHL Network
• Administrator of the MX coverage data base. Monthly analysis of the network capability in order to gain market share.

• Company expenses, incomes and investment projects analysis for mid- and long-term financial plans.
• Finance Annual Operating Plan elaboration and report to global head office.
• Creation of a follow up dashboard that provided expenses visibility of the points of sale.
• Leader of CAPEX control and budget elaboration (Depreciation Projection). Business Case Analysis (NPV and IRR) and CAPEX reports standardization.
• Implementation of SAP Business Warehouse module for visibility and control in the budget elaboration process.

• Responsible for analysis used for negotiations with suppliers (volumes, actual prices, comparisons among suppliers and projections).
• Establishment of controls to improve the purchases expenses.