Willow Stolarz Email & Phone Number

Los Angeles, California, United States

• Manage and execute social media strategies for multiple clients across various social channels (Instagram, Facebook, TikTok, X), contributing to growth, reach and engagement.
• Create and edit daily promotional materials (up to 60 pieces of content per week) and upload episodes to YouTube daily, ensuring consistent, engaging and timely content delivery.
• Communicate effectively with clients individually and within a team to align strategies and maintain a cohesive online presence.
• Manage partnerships to boost visibility and extend reach through impactful brand associations.
• Utilize graphic design tools such as Canva, Adobe Photoshop, and Final Cut Pro X to produce materials.
• Create engaging and visually appealing weekly and monthly newsletters for clients to effectively communicate with their followers and subscribers, enhancing brand awareness and expanding marketing efforts.

Los Angeles, California, United States

• Develop content for social media, aligning with the Center's objectives and promoting its initiatives.
• Create visually appealing graphics while promoting the 2024 Relevance Report in collaboration with Microsoft, ensuring a captivating representation of the Center's research.
• Strategically planned and produced a winning video project for the 2024 PR Week Awards, showcasing key aspects of the educational program and the Center for PR.
• Actively participated in coordinating board meetings with industry professionals and contributed by capturing moments through event photography.
• Regularly attend weekly meetings and collaborate with fellow students, faculty and board members.

Long Beach, California, United States

• Develop and manage content calendars for clients, ensuring timely and relevant posts across various platforms (Instagram, Facebook, LinkedIn).
• Craft compelling pitch decks for clients, incorporating industry and social media trends and data-driven insights to formulate strategic recommendations for their businesses and brands.
• Write and distribute press releases tailored for local media outlets, ensuring optimal coverage and exposure for client events and announcements.
• Conduct comprehensive SWOT (Strengths, Weaknesses, Opportunities, Threats) and Competitive analyses for clients, providing valuable insights to drive informed decisions.

Los Angeles, California, United States

• Work alongside a professor within USC Annenberg's communications and journalism department and assist in professional and academic studies.
• Conduct literature reviews utilizing library databases and collect, organize and analyze articles used in research (Excel, Google Sheets).
• Perform miscellaneous assistant-related duties as assigned.

Lakewood, California, United States

• Anticipated customer needs and provided them with high-quality service while upholding brand standards to ensure customer satisfaction.
• Handled POS system transactions including credit, cash, exchanges, returns, and refunds to ensure seamless and accurate cash flow. Proven ability to count and balance register tills.
• Operated in a supervisor position to confirm the department was on task and train new employees.
• Worked to service my community through the coronavirus pandemic by guaranteeing superior customer service.

Long Beach, California, United States

• Assisted with organizing several events for local non-profit organizations such as Long Beach BLAST, DIG Magazine, and the Pacific Hospice and Palliative Care Foundation.
• Worked within a team as well as in a leadership position. Social perceptiveness when collaborating.
• Communicated with clients to meet their goals and networked with companies to secure donations and sponsorships.
• Designed and effectively advertised events on social media platforms to reach targeted audiences.
• Surveyed attendees to reflect how events were marketed and received by the public.

Southern California

• Took promotional, action, and portrait photographs of individuals and special events.
• Approached and organized attendees to provide photo opportunities that accurately reflect the companies' image.
• Followed provided instructions independently and utilized good time management and organizational skills to complete each assignment.
• Uploaded images to the server and maintained detailed records.

Master Of Arts - Ma, Public Relations And Advertising

Activities and Societies: Annenberg Fellow, USC Center for Public Relations

Bachelor Of Arts - Ba, Communication Studies

Magna Cum Laude

Journalism Minor

High School Diploma, Merit Scholars Program

Activities and Societies: Merit Scholars, Volleyball, Best Buddies